The Entrata Pod

AI isn’t coming for your leasing team’s jobs—it’s coming for their to-do lists. Join us for a practical conversation where we’ll show you how AI-powered technology is helping property teams work smarter—not harder. From qualifying leads to scheduling tours and managing follow-ups, Entrata’s Chelsea Hansen & Samantha Bohm discuss how automation can take care of the busywork so your team can foc...

As mental health becomes an increasingly urgent focus in student housing, operators are rethinking how residential communities support student wellbeing. Join Jenn Cassidy, President of Property Operations & Experience at Cardinal Group Management, and Entrata’s Virginia Love for a conversation on the evolving role of student housing in mental health advocacy. Learn what today’s students are f...

With the increased risk in multifamily, properties need insurance coverage for property damage, liability claims, residents without proper insurance, increased movement with short-term leases, and more. In this episode, Entrata’s Head of Insurance Wil Robertshaw is joined by Cardinal Group’s Sr. Director of Risk Management Chris Bidwell for a discussion about how insurance programs can mitigate ri...

What drives Gen Z’s rental decisions in today’s financial climate? In this episode, Entrata President Chase Harrington and industry expert Virginia Love unpack insights from a January 2025 survey conducted with Qualtrics, featuring over 2,000 U.S. renters. They dive into Gen Z’s reasons for renting, the challenges they face in pursuing homeownership, what they prioritize when choosing a rental, an...

Looking to optimize your pricing and leasing strategies? Join Entrata’s VP of Sales Nick Miller, Industry Principal Amy Roos, and Data Science Manager Mattie Langford as they discuss how revenue intelligence uses machine learning to provide actionable insights—allowing property managers to set the most profitable rates and predict renewal likelihoods. They’ll discuss best approaches to revenue man...

As the multifamily industry evolves, so do the marketing strategies and customer experiences that accompany it. Laurel Zacher, Founder & CEO at LZ Strategic, joins Entrata’s Virginia Love to discuss the shift from traditional marketing to a “help-first” philosophy in the multifamily space, the importance of personal connections for better retention and referrals, and the role of technology in...

Is AI the key to multifamily NOI growth? Entrata partnered with Qualtrics and surveyed 300 multifamily executives to learn about their opinions on AI and its impact on NOI. Join Entrata President Chase Harrington along with CTO Jason Taylor as they dig into the results. They’ll discuss: AI adoption in the multifamily industry, including benefits and best practices, top strategies for driving NOI g...

As technology rapidly advances and resident expectations evolve, the challenge of identifying and nurturing high-potential talent becomes even more critical. Erica White, SVP of Technology & Strategic Initiatives at Article Student Living, joins Entrata’s Amanda Fumo to explore how a technology-focused culture combines with problem solving and adaptability for developing the next wave of leade...

Loyalty programs have been a key strategy for customer retention across industries for decades—and now, they’re making an impact in the multifamily industry. In this episode, Entrata’s Industry Principal of Resident Services Alex Buchanan is joined by Sr. Product Manager Britton Pederson to discuss how resident rewards programs are boosting resident retention and reducing property costs.  They’ll...

Discover how rent reporting is becoming essential for multifamily properties and how it can benefit both you and your residents. In this episode, Entrata’s Industry Principal of Resident Services, Alex Buchanan, is joined by Manager of Customer Success, Alyssa Schroeder, to discuss new rent reporting laws and how they can help residents build credit, encourage on-time payments, enhance a property’...

Start the new year with a solid grasp of the key trends and challenges shaping the Affordable Housing landscape in 2025 and beyond. Entrata CRO Amanda Fumo hosts a panel of industry voices for a crucial discussion of potential policy changes, emerging development trends, and the growing role of technology, including AI, in affordable housing management. Listen to discover how these forces impact p...

Join us for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.

Wondering how to streamline your procurement workflows? In this episode, Entrata’s SVP of Product, Sara Sharpe, is joined by Kristina Super, Director of Strategic Services at Berger Communities, and Dave Cooper, CEO at NetVendor, for a discussion about the some of the foundational pillars of the procure-to-pay process, specifically Vendor Compliance and eProcurement, and how transitioning to more...

As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this episode, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States, including: Why more people are choosing to rent instead of owning a home The impact this trend will have on property management companies What renters value most

Find out how you can make the next turn cycle more efficient than ever before. Sara Lencheck, Principal Product Manager for Entrata Student, will chat with Rebecca Herrin, Chief of Staff to the CEO at The Collier Companies, Melodie Raab, SVP of Support Services at Asset Living, and Keri Goins, Direct of Operations Systems at Landmark Properties. They’ll discuss: Successful strategies they used for...

Fraudulent activities are becoming increasingly sophisticated, and property managers face significant financial risks. In this episode, Entrata’s SVP of Product, Kelly Canepa, is joined by Fannie Thomas, Sr. Director of Business Applications and Information Technology at RangeWater Real Estate, and Taryn Silva, VP of Learning & Development at Mill Creek Residential, to discuss the challenges a...

Attracting and retaining top talent is crucial in the multifamily industry. Those who do it right focus on building a strong company culture aligned with core values. By leveraging effective recruiting channels, providing comprehensive training and onboarding, and utilizing technology to improve the employee experience, management companies can come out ahead in the competition for top talent. Joi...

Artificial Intelligence is transforming property management by enabling faster, smarter decision-making. Join Entrata’s Chief Technology Officer, Jason Taylor, and VP of Engineering Travis Elnicky, for an insightful discussion on the power of combining rich data sources with AI-driven tools to achieve unparalleled operational efficiency, enhanced resident experiences, and increased profitability. ...

Acquiring and retaining quality residents is crucial in property management. Haverkamp’s approach? Offering tools and services that elevate the resident experience and differentiate properties from the competition. In this episode, we take a close look at several examples that have been successfully implemented across properties. Join Haverkamp President Dave Hyman and Entrata’s Alex Buchanan as t...

Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents.  In this episode, Entrata’s Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now. They’ll discuss: Specific use cases for AI implementation in the multifamily industry. How AI-driven chatbots...

How are changes in technology affecting multifamily operations? Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results: They’ll discuss: How r...

In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect your bottom line from fraudsters. Join this conversation to hear from Kyle Nelson, Vice President of Strategic Partnerships at Snappt, as he outlines: How fraudsters create and use fake documents Best practices for identifying and p...

Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your business? Join Entrata CIO Levi Howa and Director of Product Education Hyrum Blazer as they discuss:  The creative potential of generative AI in automating content creation, enhancing resident communication, and streamlining marketing e...

Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing series exploring the impact of AI on the multifamily industry. Sign up to discover how AI is reshaping job functions, enhancing operational efficiencies, and driving innovation for property management companies and their teams. Join us for a conversation about: How the multifamily industry is responding t...

As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.  Join Entrata Chief Technology Officer, Jason Taylor, and Colleen.ai CEO Itamar Roth as they delve into the transformative role of artificial intelligence in property management and how operators can leverage AI to position...