Dr. Arielle Hammond

The Enrichment Entrepreneur presented by enrops

Business EN ↓ 29 episodes

You run a kids enrichment business: martial arts, music, gymnastics, swim, STEM, tutoring, camps, after-school, or something else entirely. There has never been a podcast built for you. Until now! The Enrichment Entrepreneur presented by enrops is hosted by Dr. Arielle Hammond, a former teacher and principal who built a 75-site enrichment company serving 1,300 kids (and still growing). Twice a week she sits down with fellow founders & experts for honest conversations about hiring, contracts, the hard seasons, and the wins. Come for the conversations. Stay for the community.

Author

Dr. Arielle Hammond

Episodes

03 | Your Instructors Are Your Product: How to Find, Hire, and Actually Keep Great Staff 13.04.2026 33:08

If you've ever lost a great instructor and had no idea why, this one's for you. Dr. Arielle Hammond talks through the real reason turnover is so high in youth enrichment and the specific things she does to find staff who actually stay. She also gets into the W-2 vs. 1099 stuff nobody warns you about when you're starting out. More at getenrops.com/podcast Episode Highlights - Your instr...

02 | Stop Paying for Marketing That Doesn't Work: What Enrichment Entrepreneurs Actually Need to Know with Brandon Laws 09.04.2026 42:16

Marketing expert Brandon Laws joins Dr. Arielle Hammond to explain why so many enrichment business owners get paralyzed by "shiny object syndrome" and expensive ad traps. Brandon breaks down how to move away from transactional tactics and toward a "foundation-first" strategy that positions the customer as the hero of the story, including why authentic program photos beat "...

01 | 100K Mistakes: What I'd Do Differently and What I'd Do Exactly the Same 06.04.2026 51:53

If you’ve ever felt like you’re building your enrichment business on an island, this episode is for you. Dr. Arielle Hammond is getting incredibly honest about the hard-earned lessons from her first two years, sharing the specific mistakes that cost her over $100,000 in real money, sleep, and partnerships while building Journey to STEAM. She breaks down exactly what she’d change if she started ove...

00 | Welcome to The Enrichment Entrepreneur: The Podcast for After-School, Camp & Youth Enrichment Business Owners 28.03.2026 19:34

Hey y'all! If you own an after-school program, summer camp, tutoring business, or any youth enrichment program and you've been building it alone wondering where your people are, this podcast is for you. The Enrichment Entrepreneur is the podcast for youth enrichment business owners who want real community, practical advice, and honest conversation about what it actually takes to launch and grow a...