The Elite Financial Advisor Podcast With Sten Morgan

In this podcast episode, Sten Morgan and Andy Traub discuss the fears and obstacles faced by financial advisors, particularly the fear of not knowing enough to charge for their services. They emphasize the importance of recognizing the value of one's time and expertise, and not letting fear hold them back from charging for their services. They also discuss the importance of continuous learning...

This is the first episode in a series where we break down the limiting beliefs and fears in this business. It’s vital that you embrace this fear and tension, because they are ever-present companions on the path to success. Courage is taking action in the presence of fear and everyone needs to be courageous to make it in this business. Financial advisors commonly experience specific fears, includin...

Sten and Andy discuss Commitment Bias and how it holds you back from achieving even greater success in your business. It’s extremely difficult to identify this bias so listen closely and then look closely at your patterns. When you do find the bias, you must force yourself to create pattern interrupts.

It’s easy to fall into the average path of blindly following people that are closest to you geographically. It can also be easy to think you want to have someone’s life, but you don’t understand what they’re sacrificing in their life to achieve their current results. You need to evaluate your potential role models carefully. It’s true you need to be open to learning from people regardless of their...

In this episode we answer six questions from listeners like you. We discuss: The effectiveness of remote versus in-person meetings The value of driving to meet clients face to face How to convert old clients to fee-based clients The importance of financial advisors understanding their ideal consumer How to build relationships with idea partners How to introduce the idea of charging for advice to y...

The biggest obstacle that financial advisors face is not leads or the economy, it’s a lack of confidence. So, how can you gain confidence? What keeps you from trying? How can you understand fear and get past the obstacles that are keeping you from taking the action you know you need to take?  Confidence is the key and in this episode we teach you how to systematically look at and process your deci...

Hey everyone, Are you struggling with charging for planning services? In our latest podcast episode, we break down the obstacles a recent EAN customer is facing as he works to close more planning clients. We coach hundreds of advisors who face these same issues and offer valuable insights to solving his problems. By the end of the first meeting, you should be clear about your fee structure and the...

In this week’s episode, Andy interviews Kyle Kuyat, VP of Business Development and part of the recruiting team at Silver Oak, about why financial advisors switch companies and the process of switching. They discuss the different options available for financial advisors, such as wirehouses, banks, and independent broker-dealers, and how the industry has changed due to mergers and acquisitions. They...

In this podcast episode, we discuss exactly what we teach at How To Charge LIVE. If you want to find out if HTC LIVE can help you, then you can set up a 1:1 call with Andy by visiting this link. https://calendly.com/andytraub/htc-live Event Details: http://www. HowToChargeLive.com We walk through each session of the event, starting with mindset. The event is designed to provide practical exercises...

Today we discuss the frustration that comes with people settling for average and not taking action towards their goals. Sten emphasizes the importance of being self-aware and pushing yourself out of your comfort zone to achieve success. We discuss the unhealthy nature of a comfortable life and the need to constantly challenge yourself to avoid settling for mediocrity. This begins with being self-a...

If you want to charge for your advice then join us at our offices outside of Nashville. Go to http://www. StenMorgan.com/HowToLive to book a time to meet with me 1:1 to discuss the event.

To get your free issue of The Virtual Advisor go to joinadv.com/eliteFA . We've opened registration for our may How To Charge LIVE event. If you want to save $500 then you can register by 5pm CT Friday, March 17th using code freehotel. http://www. StenMorgan.com/HowToLive  

If you want to add a new six-figure revenue stream, then you need to join us on May 8th and 9th here in Nashville, Tennessee. We're hosting another How To Charge LIVE training at our beautiful offices. You can learn more at http://www. StenMorgan.com/HowToLive In today's episode, we'll teach you when, why, and how to fire clients that you no longer want to work with. First, you'll...

If you want to learn how Sten uses big ideas to convert prospects you need to attend our How To Charge LIVE event in May. Find out more at: StenMorgan.com/HowToLive When you solve big problems for prospects they'll want to do business with you. Focusing on big problems separates you from the competition. Focusing on big ideas helps prospects have a larger vision for their finances, and get mor...

If you want to get paid for your advice then our How To Charge LIVE event will pay for itself with ONE planning client. You can register for the event at StenMorgan.com/HowToLive We have 30 seats and you should be in one of them. Don't you wish there were magical words that would help a prospect become a client? Well, good news, there are. They're called power phrases and in today's ep...

The best investment of capital is to improve yourself. Go to the URL below to join the Elite Advisor Network or to schedule an appointment to talk to us 1:1 about the decision. StenMorgan.com/ean Be cautious about throwing money at problems like marketing or leads. Instead, improve your skills and market with more specific targets.

StenMorgan.com/EAN - If you want to reach your full potential faster, then our Elite Advisor Network community will help you do it. With live calls twice a month, discounts on all of our live and digital programs, free memberships to industry resources, and discounts on tools, your membership with EAN will help you improve faster than you thought possible.  To learn more about the community go to...

When you use targeting strategies well, you'll identify leads more easily and get into planning conversations more quickly. There are dozens of targeting strategies, and your COI network is the best place to find them. In this episode we outline what a targeting strategy is and how you can use it to increase your book of business faster than you think.  

Advisors who take the time to teach financial concepts to their clients will empower them to make confident decisions about financial strategies. When clients make confident decisions about financial strategies, they'll have better outcomes. Take time to teach concepts in your meetings. It will lead to better outcomes for your work with the client. Sten's most common concept that he teache...

Having just had 20+ advisors from across the country attend our live event, we want to share some lessons we were reminded of about how close you are to charging for advice. We also want to encourage you to think through your expectations for events before you spend precious time away from your family and your business.

Why do 80%+ of advisors quit in the first three years? Can that number improve? Why does the industry set up advisors to fail? Can there be a better way? In this episode, Sten lays out ways that those who hire advisors can improve hiring and help their advisors stay in the business.

In this episode, Sten breaks down the options for you to add another advisor to your team. Why wouldn't adding a new advisor be a good thing? Well, it turns out that more is not always better. How do you handle splitting work? What happens when something difficult happens in someone's life, and business takes a back seat? What could change from your original agreement? Sten addresses those...

Michael Kitces is a legend in the financial advisor space. He's created countless resources for advisors, and his podcast is the most popular show in the industry. We're grateful to have him on Becoming an Elite Financial Advisor with Sten Morgan. On behalf of Sten, Andy, and the Elite Advisor Network community, we want to thank Michael for stopping by the show and recording his shortest e...

The idea that "you are the product" gets to the core of financial planning. It celebrates your influence as the advisor and the value YOU bring to the relationship. We encourage you to adopt this view. There are a few more days to register for our How To Charge LIVE event at our headquarters outside Nashville. Go to https://www. StenMorgan.com/HowToLive to get your seat. If it's full,...

You can find the scorecard resource that Sten mentioned at StenMorgan.com/Scorecard . Measuring progress over the past year involves looking at various categories, including finances, health, social life, career, spiritual, leisure, personal growth, family, and friends. To measure progress, you can look through your camera roll, emails, or calendar and evaluate what worked and what didn't. Wit...