The Duct Tape Marketing Podcast

In this episode of the Duct Tape Marketing Podcast , I interview Mike Blumenthal. Mike is the Co-founder and Analyst at Near Media where he researches and reports on reputation, reviews, and local search. Mike provides local consulting to a range of businesses, big and small, across the SMB and SAAS marketplaces. He is also assisting Air.cam, an online professional photographic marketplace, with p...

In this episode of the Duct Tape Marketing Podcast , I interview Mark Kilens. Mark is the CMO of Airmeet, a leading virtual and hybrid event platform. He oversees Airmeet's global marketing team responsible for brand, demand, lifecycle, and product marketing. More About Mark Kilens: Twitter LinkedIn Take The Marketing Assessment: Marketingassessment.co This Duct Tape Marketing Podcast episode is b...

In this episode of the Duct Tape Marketing Podcast , I interview Melissa Kwan. Melissa is the CEO and Co-founder of Webinar. She has spent twelve years in startups and built three successful companies without venture capital backing. Her previous startup, a real estate tech company, was acquired in 2019. As a revenue-driven founder specializing in sales and business development, Melissa has learne...

In this episode of the Duct Tape Marketing Podcast , I interview Mike Michalowicz. Mike is the author of 'Get Different', 'Fix This Next', 'Clockwork', 'Profit First', 'The Pumpkin Plan' and 'The Toilet Paper Entrepreneur'. His books have been translated into 10 languages. Mike is also the founder of Profit First Professionals. The Profit First Professional organization is designed to support acco...

In this episode of the Duct Tape Marketing Podcast , I interview Jeb Blount. Jeb is the CEO of Sales Gravy and the author of 14 books including Fanatical Prospecting, Sales EQ, Objections, Virtual Selling, and his brand new book — Selling the Price Increase: The Ultimate B2B Field Guide for Raising Prices Without Losing Customers . More About Jeb Blount: His brand new book — Selling the Price Incr...

In this episode of the  Duct Tape Marketing Podcast , I'm doing a solo show. If you're a long-time listener, you know that my point of view is strategy before tactics. In this episode, we're going to focus on the 10 key areas that may be holding your business back. These aren't just 10 tactics — we're going to dive into on these key areas and how you can use them as pillars to help you build a sys...

In this episode of the Duct Tape Marketing Podcast , I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and the current founder of BrandCrudo. More About Jacqueline Lieberman: Learn more about Jacqueline's company: BrandCrudo Jacqueline's podcast: Uncooked Take The Marketing Assessment: Marketingassessment.co This episode of the Duc...

In this episode of the  Duct Tape Marketing Podcast , I'm wrapping up the final part of a five-episode series where I'm covering one of my favorite topics: referrals. Here, you can listen to the first episode ,  second episode ,  third episode , and  fourth episode of the Referral Generation series. Resources I mention: The full Referral Generation series: The first episode: 7 Appro aches To Help...

In this episode of the Duct Tape Marketing Podcast , I interview Jenny Weigle. Jenny has been creating, executing, and reviewing strategies for online communities for more than 10 years. She's worked with more than 100 brands on various aspects of their community strategy and implementations, including launch, migration, programming, and planning. More About Jenny Weigle: Her consulting practice —...

In this episode of the Duct Tape Marketing Podcast , I interview AJ Harper. Aj is an editor and publishing strategist who helps authors write foundational books that enable them to build readership, grow their brand and make a significant impact on the world. As ghostwriter and as developmental editor, she has worked with newbies to New York Times bestselling authors with millions of books sold. A...

In this episode of the Duct Tape Marketing Podcast , I interview Stu Heinecke. Stu is a bestselling business author, marketer, and Wall Street Journal cartoonist. His first book, How to Get a Meeting with Anyone, introduced the concept of Contact Marketing and was named one of the top 64 sales books of all time. His latest release, How to Grow Your Business Like a Weed , lays out a complete model...

In this episode of the Duct Tape Marketing Podcast , I interview Todd Cochrane. Todd is the CEO of Blubrry Podcasting - a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. He is a podcast advertising specialist, and he founded the Tech Podcast Ne...

In this episode of the Duct Tape Marketing Podcast , I interview Ash Ali and Hasan Kubba. They both are award-winning authors and entrepreneurs. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat). Hasan built a successful startup from his bedroom with nothing more than an online course and a yearning to escape the 'ra...

In this episode of the Duct Tape Marketing Podcast , I interview Tricia Sciortino. Tricia is the CEO and Board Member at BELAY, Co-Host of the One Next Step Podcast, and Author of Rise Up & Lead Well: How Leveraging An Assistant Will Change Your Life & Maximize Your Time . More About Tricia Sciortino: BELAY Take The Marketing Assessment: Marketingassessment.co This episode is brought to you by the...

In this episode of the Duct Tape Marketing Podcast , I interview Rich Cohen. Rich is the New York Times-bestselling author of several books of Tough Jews, Monsters, Sweet and Low. He is the co-creator of the HBO series Vinyl, and a contributing editor at Rolling Stone. Rich has a new book called – The Adventures of Herbie Cohen: World's Greatest Negotiator . More About Rich Cohen: His new book — T...

In this episode of the Duct Tape Marketing Podcast , I interview Xenia Muntean. Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 years old she built a digital marketing agency and led social for clients such as...

In this episode of the Duct Tape Marketing Podcast , I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bestseller, "UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition." Steve's speaking and consulting clients have ranged from entrepren...

In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot's first partner agency. He is the author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing AI Conference (MAICON). As a speaker, Roetzer is foc...

In this episode of the Duct Tape Marketing Podcast , I interview Jack McGuinness. Jack is a management consultant with over 35 years of experience. After serving with the U.S. Army's 10th Mountain Division, he helped build a successful boutique management consulting firm where he served as COO for 13 years. In 2009, he co-founded a new firm, Relationship Impact , a consulting firm focused on worki...

In this episode of the Duct Tape Marketing Podcast , I interview Edward Sullivan. Edward has been coaching and advising start-up founders, Fortune 10 executives, and heads of state for over 15 years. His clients include executives from Google, Salesforce, Slack, and dozens of other fast-growth companies. He holds an MBA from Wharton and an MPA from the Harvard Kennedy School. Edward is CEO & Presi...

In this episode of the Duct Tape Marketing Podcast , I interview Brennan Dunn. Brennan is the Co-founder of RightMessage, writes weekly at Create & Sell, and is wrapping up a new book on personalized marketing. Links to Resources: RightMessage Createandsell.co — Sign up for weekly, in-depth email marketing advice for creators

In this episode of the Duct Tape Marketing Podcast , I interview Todd and Laure Fisher. Husband and wife co-founders, Todd and Laure Fisher founded CallTrackingMetrics in 2011 in their basement and together have grown it into an Inc. 500-rated, top-ranked conversation analytics software serving over 30,000 businesses around the world. Links to Resources: Learn more about CallTrackingMetrics

In this episode of the Duct Tape Marketing Podcast , I interview Sara Nay. Sara is the COO at Duct Tape Marketing, Co-Founder at Spark Lab Consulting, and host of the Agency Spark Podcast. Resources Mentioned: The Spark Lab Assessment

In this episode of the Duct Tape Marketing Podcast , I interview Cameron Herold. Cameron is the founder of the COO Alliance, the World's Leading Network for Seconds in Command. He's the host of the Second in Command: The Chief Behind the Chief podcast, where he interviews COOs and other seconds to share their insights with his listeners. He's also the author of 5 books, a top-rated international s...

In this episode of the Duct Tape Marketing Podcast , I'm doing a solo show where I'm covering a topic that is very high on a lot of business owners' minds and that's the idea of recruitment and retention of your internal customers — your employees. Links to resources:  Marketing Assessment