The Doctor of Digital TM
The Doctor of Digital™ GMick Smith, PhD
Subscribe, like, & review The Doctor of Digital Podcast hosted by Mick Smith, PhD. This Podcast simplifies the complexity of the internet for businesses and unlocks their full potential by leveraging digital marketing and its many unrecognized opportunities. Moreover, this international podcast has been a top marketing podcast so you can listen in the car, at the gym or while you’re walking the dog. Do you have a good story? How about promoting your business? I interview CEOs and Marketing Managers about their business. Contact me for more details. This is how I started: Short on time? Who isn...
Author
The Doctor of Digital TM
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Podcast website
Latest episode
Jul 8, 2026
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Episodes
What Are Influencer Marketing Trends? Episode #CXXIX - The Doctor of Digital™ GMick Smith, PhD 28.12.2021 8:26
Are you looking for a better way to promote your products? According to research, 65% of marketers want to leverage influencers. In this episod, you’ll discover the latest trends focused on influencers. According to eMarketer, 2021 kicked off a major growth year for businesses investing in influencers. By 2023, it will be a $4.62 billion industry in the United States alone. According to an Inmar I...
What Are Four Tips Using Amazon Live? Episode #CXXVIII - The Doctor of Digital™ GMick Smith, PhD 26.12.2021 11:45
Want to get more visibility for your products on Amazon? Wondering if live video could help? In this episode, you’ll discover a complete guide to getting started with Amazon Live including why you should use it, what you can do with it, and tips for delivering an effective show. #1: Sign Up for Amazon Live With the Amazon Live Creator App; #2: Set Up an Amazon Live Broadcast; #3: Go Live on Amazon...
Can Both R&B and Country Be Blood, Sweat, & Tears? The TuneSmith Series Episode HH - The Doctor of Digital™ GMick Smith, PhD 26.12.2021 35:13
In summary, coinciding with the Civil Rights Movement and preceding political involvement, two uniquely American artists celebrated the American work ethic, pain, and racial harmony. Capitalism and the free-market system encouraged bold artists to make their respective contributions. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468...
What Are Four Ways to Pump Up Your Instagram Ads? Episode #CXXVIII - The Doctor of Digital™ GMick Smith, PhD 25.12.2021 16:55
Are you ready to level up your Instagram ad performance? Are you looking for new ways to bring in more less or sales? In this episode, you’ll discover four ways to scale your Instagram campaigns. Plus, you’ll get professional tips on how to reduce audience ad fatigue. Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercials Voice Talent: https://www.spreaker.com/user/7768747...
The Family I Never Knew by Lee Brand Prologue Episode #CXXVII - The Doctor of Digital™ GMick Smith, PhD 23.12.2021 1:09
Pre-lease promo for The Family I Never Knew by Lee Brand. Contact me for details on how to obtain the audio book. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support .
Is Spotify the New Podcast Hub? Episode #CXXVI - The Doctor of Digital™ GMick Smith, PhD 23.12.2021 9:15
Today, Spotify has an estimated 28.2 million monthly U.S. podcast listeners and is estimated to surpass Apple Podcasts during the next year. In addition to podcasts and music, Spotify has increased its video efforts, releasing footage of its hosts recording their podcasts. Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercials Voice Talent: https://www.spreaker.com/user/77...
Is Christmas Secular or Religious? Episode #CXXV - The Doctor of Digital™ GMick Smith, PhD 22.12.2021 6:58
It is said that America is a Judeo-Christian nation not because everyone is Jewish or Christian or believes everything that others believe but because our founding principles were grounded in the Judeo-Christian proposition; namely, that our dignity and our rights do not come from government but from a Creator God. Thank you Ray Charles for a snippet from my favorite Christmas album, That Spirit o...
What is the Future of Podcasting? Part 2 Episode #CXXIV - The Doctor of Digital™ GMick Smith, PhD 22.12.2021 11:25
In the second part of these episodes about the future of podcasting I will review comments by leading figures in the field. It’s been another remarkable year for many of us in podcasting with tremendous growth in our industry. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support .
What Is the Future of Podcasting? Part 1 Episode #CXXIII - The Doctor of Digital™ GMick Smith, PhD 21.12.2021 8:59
It’s been another remarkable year of many of us in podcasting with some tremendous growth in our industry. At this time of year, it’s time to ask, what’s next? We asked some of the smartest thinkers in podcasting this important question. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support .
What Are Eight Ways to Use Instagram Carousel Posts? Episode #CXXII - The Doctor of Digital™ GMick Smith, PhD 19.12.2021 13:09
Want to get more engagement on Instagram? Feel like one image doesn’t tell the whole story but aren’t sure how to use correctly? In this episode, you’ll discover eight unique ways to use carousel posts to enhance your Instagram marketing efforts. Bonus! You’ll also see why and how to delete a single image from a series! Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercial...
Did YouTubers Turn to Virtual Events? Episode #CXXI - The Doctor of Digital™ GMick Smith, PhD 19.12.2021 7:10
At the height of the scamdemic, YouTubers turned to virtual events, as a way to entertain and connect with fans during lockdowns. Now, despite the return of in-person gatherings, virtual events appear to be sustainable, long-term revenue playbook for popular YouTubers. If you need assistance on YouTube or all things digital connect with me and I can assist. Become a supporter of this podcast: http...
Do You Enjoy the Spirit of Christmas? The TuneSmith Series Episode GG - The Doctor of Digital™ GMick Smith, PhD 19.12.2021 16:24
So what is your favorite song or album? Let me know, and I can tell you mine. For years, A Christmas Gift for You from Phil Spector has been at the top; however, more recently, the arrangements on The Spirit of Christmas blew me away so Ray Charles now has the top spot. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support .
Can You Hear What I Hear on Sirius XM? Episode #CXX - 5-Minute Lunch Session Digital Brownbag The Doctor of Digital™ GMick Smith, PhD 19.12.2021 4:26
SiriusXM is facing a lawsuit from the National Association for the Deaf and the Disability Rights Advocates for failing to provide captioning and transcripts for “the vast majority” of its podcasts. The Doctor of Digital can assist with disability services should you so require. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/supp...
How Will Patreon Sidestep YouTube? 5-Minute Lunch Lesson Digital Brownbag Episode #CVIX - The Doctor of Digital™ GMick Smith, PhD 19.12.2021 4:05
Patreon is building a video hosting solution and native player. CEO Jack Conte confirmed the project to The Verge, alongside news that he is joining many executives before him in launching a podcast called The Creator Economy. The show will be ad-free and free on all platforms—there is no Pattern-funded tier—and will be released seasonally with twelve episodes planned. Become a supporter of this p...
What Are Vanity Metrics vs. Long-Term Podcast Goals? 5-Minute Digital Brownbag Episode #CXVIII - The Doctor of Digital™ GMick Smith, PhD 17.12.2021 5:07
Don’t inherit goals without sanity checking them. Don’t outsource them to society. By default, society prioritizes vanity metrics because even the lazy can achieve them. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support .
Why Listen to Podcasts On YouTube? Episode #CXVII - The Doctor of Digital™ GMick Smith, PhD 16.12.2021 9:55
I don’t think there is a battle between linear audio services and on-demand audio services, and never have. We use them for different experiences. Similarly, subscription isn’t going to replace ad-supported, and vice versa. This isn’t how humans work. No one model of audio is going to get 100% of our attention. In fact, I did a podcast episode about how much I object YouTube’s algorithm. But, do I...
Ian Hunter or Why Does YouTube Annoy Me? TuneSmith Series Episode FF - The Doctor of Digital™ GMick Smith, PhD 15.12.2021 11:38
3,995 minutes of music, 686 songs played, Top Artists, Ian Hunter, Mott The Hoople & The Rant Band, that was YouTube’s summary of my annual listening. The algorithm is supposed to find music you like but when the algorithm takes me away from Ian Hunter related music it annoys me. Should algorithms run your life? As you might guess, my answer is no. Enjoy suggestions an algorithm makes but be true...
What Are Five Marketing Strategies from Queen? The TuneSmith Series Episode EE - The Doctor of Digital™ GMick Smith, PhD 14.12.2021 7:14
You may not know The Doctor of Digital personally, but I can bet that you have heard at least one of Queen’s songs in your life. Queen’s music, tied up with the urban legends that surround them, has fascinated millions across the globe. Here are five marketing strategies we can learn from Queen to show how timeless strategies helped them to become, and remain, huge stars until Freddie Mercury’s un...
What Are the Eight Great Twitter Marketing Features for Business? Episode #CXVI - The Doctor of Digital™ GMick Smith, PhD 12.12.2021 15:21
Are you taking advantage of the newest Twitter features? Is it time to re-examine your Twitter marketing strategy? 1. Twitter for Professionals; 2. Twitter Shopping; 3. Twitter Newsletters; 4. Twitter Super Follows; 5. Twitter Spaces; 6. Twitter Communities; 7. Twitter Conversation Settings; 8. Twitter Blue Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-...
Want to Upgrade Your Facebook Marketing Strategy? Episode #CXV - The Doctor of Digital™ GMick Smith, PhD 12.12.2021 10:29
Want better results on Facebook? Are you taking advantage of all that the platform has available? In this episode, you’ll discover ways to supercharge your Facebook strategy. 1. Include short-Form Content; 2. Incorporate Third-Party Content; 3. Invest in On-Platform Community; 4. Increase Your Revenue from Facebook. Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercials Vo...
What Are the Four Steps of Persuasive Marketing? Episode #CXIV - The Doctor of Digital™ GMick Smith, PhD 12.12.2021 11:19
Is your content converting? Are you looking for a better way to move people to action? In this episode, you’ll learn a four-part story framework that leverages persuasion that inspire action. 1. Connect with your audience through personal storytelling; 2. Help your audience by offering something of value; 3. Deliver a tactical call to action. 4. Close with an emotional call to action. Become a sup...
Is TikTok Addictive? 5-Minute Lunch Lesson Digital Brownbag Episode #CXII - The Doctor of Digital™ GMick Smith, PhD 11.12.2021 7:44
An internal document outlines how the play time, comments, and likes, all cone together to form your personalized feed. Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercials Voice Talent: https://www.spreaker.com/user/7768747/track-1-commercials Narratives Voice Talent: https://www.spreaker.com/user/7768747/track-2-narratives Do you want a free competitive analysis? Let m...
Who Fact Checks Facebook? 5-Minute Lunch Lesson Digital Brownbag Episode #CXI - The Doctor of Digital™ GMick Smith, PhD 11.12.2021 5:14
Anyone who’s been online over the last several years knows all about “fact-checks.” Or, do we? Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercials Voice Talent: https://www.spreaker.com/user/7768747/track-1-commercials Narratives Voice Talent: https://www.spreaker.com/user/7768747/track-2-narratives Do you want a free competitive analysis? Let me know at: https://hubs.l...
What Did Queen Say About Gender? 5-Minute Lunch Lesson Digital Brownbag Episode CX The Doctor of Digital™ 11.12.2021 4:30
Queen Guitarist Slams Brit Awards for Scrapping Gendered Categories Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support .
What is ZipiStream? 5-Minute Lunch Lesson Digital Brownbag Episode CIX The Doctor of Digital™ GMick Smith, PhD 07.12.2021 1:42
Building a mailing list is essential for podcasters, but the process can be time consuming. This is a clever podcast player and marketing solution all in one. The all new CRM platform automatically converts new listeners into a mailing list, making engagement simple and stress-free. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/...
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