The Digital Agency Growth Podcast

Lead nurturing can be anything from creating a podcast to writing blog articles. In the case of our guest today, there’s more of a constraint on lead nurturing using software, which results in sales.  This week, episode 151 of The Digital Agency Growth Podcast is about lead nurturing that actually works!  Watch our new recorded video training: Relationship-Driven New Business  At-Scale In this epi...

The old way of selling just doesn’t cut it anymore. People are more skeptical, and it can be harder to determine what to say to move the sale forward. This week’s guest has a unique perspective that shakes up what you know about sales. Episode 150 of The Digital Agency Growth Podcast is about selling to skeptical buyers!  Watch our new recorded video training: Relationship-Driven New Business  At-...

As agency owners, it’s easy to attribute our personality traits to how we grew up and the decisions we made along our career paths. Those things influence how we show up as leaders for our team and the work our companies do. This week’s guest attributes a lot of his success as an agency owner to his childhood and a deep desire to have flexibility and freedom in his life. This week, episode 149 of...

It seems like there’s a missed alignment of the level of sophistication needed at the top of the sales funnel, especially when you are talking about complex and competitive industries. Your sales team is there to support that, but hiring and training the right person can feel daunting. This week, episode 148 of The Digital Agency Growth Podcast is about ramping up new salespeople!  Watch our new r...

Podcasts are just a really great way for someone who wants to get more earned media but maybe cannot get into a Forbes or Fast Company. It's lower pressure and conversational. This week's episode of The Digital Agency Growth Podcast is about landing B2B podcast placements!  Watch our new recorded video training: Relationship-Driven New Business  At-Scale In this episode of The Digital Ag...

You are probably at a point where you’re thinking about leveraging technology and scaling your agency. Usually, it starts with those small vertical jumps that help you grow with inbound, but we know that there’s going to be a natural progression where inbounds dry up. That’s where outbound marketing is so important. This week, episode 146 of The Digital Agency Growth Podcast is about building an a...

On one hand, we hear a lot about technology and the leverage it can give us and the things that it can do for our businesses. Still, as today's guests will talk about, the talent shortage in the technology space is a gap that's been widening and is perhaps wider than it's been in decades. Finding affordable tech talent is really, really hard. To get a seasoned developer, you might v...

Even within the B2B space, it can feel like we are all driving around blind. Relationships are extremely important in the B2B industry, so when you focus on providing value for your ideal customers. The barrier to creating those meaningful relationships is trust. So how do we break through and create that trust with our B2B customers? Relationships are about offering true educational value to your...

Have you ever wondered what it would look like to exit your agency and start a SAS product? That’s exactly what Joe Toyer did…three times! And if you’re considering building, scaling, or exiting an agency in 2022, this episode is going to give you clear ideas on how to do all of that and more. This week, episode 143 of The Digital Agency Growth Podcast is about three agency exits, three software p...

Hiring sales team members can be overwhelming, especially when you’re new to hiring. However, as we will learn in this episode from Chris O’Riordan, even if you’re the chief expert on the floor or the industry expert on anything, you may not be the perfect candidate or sales member. This week, episode 142 of The Digital Agency Growth Podcast is about building sales teams over decades!  Watch our n...

Almost all business owners are drawn to the idea that there are little tweaks, or system changes you can make that will magically make your business so much more profitable or make growth exponential. While it would be nice to have these magical little tweaks, it doesn’t really work that way. What I have found is that if you go through the reps enough, you do kind of land on these little nuggets o...

If you’ve spent any amount of time in the agency world, you’ve probably heard of directory-based marketing opportunities and search consultant niche. Today’s guest sits in an interesting space right in the middle of these two. John Doherty has 11 years of SEO and digital experience and lots of experience with lead generation. John’s perspective is very interesting, especially if you’re in that gro...

If you are going after a niched B2B audience and have limited bandwidth, then you probably struggle with trying to figure out where to focus your time. There are so many content and marketing strategies to choose from, and that can feel overwhelming. This week, episode 139 of The Digital Agency Growth Podcast is about effective B2B marketing systems for those who have small teams!  Watch our new r...

Erik Huberman knows what it means to buckle down and work hard for an agency’s growth. Through the many years that he’s worked in the space, Erik has focused on the values of the business and tasks at hand to make huge growth opportunities and put the businesses first in order to become as successful as his is today. This week, episode 138 of The Digital Agency Growth Podcast is about client reten...

Dan is returning from vacation, and instead of a guest episode, he was featured on the Digital Agency Show podcast. So today, we are sharing that episode with you. On the Digital Agency Show, Brent Weaver interviews successful agency owners and leaders on the best practices for agency growth and success. This week, episode 137 of The Digital Agency Growth Podcast is an episode Dan was on over on t...

Ever been curious about which books on your to-be-read list need to be bumped to the top? Experiencing a struggle in your agency and need a good read that will help you without overwhelming you?  In this week’s episode, Dan sits down with Jon Tsourakis again to dissect their favorite books and discuss which ones should be on your TBR list, and which aren’t that entertaining for the agency owner. T...

A few years ago Dan self-published a few books and then years went by. At Sales Schema, they started getting really busy with clients and outreach, and Dan learned a whole lot throughout that process. He decided a while ago that he wanted to write a new book, but he wanted this one to be different. This week, episode 135 of The Digital Agency Growth Podcast is a sneak peek at Dan’s new book, Relat...

You may think you have your contracts for clients and you think you have all your boxes ticked - but you are probably missing something very important. Do you have all the client contracts and other legal bits for your toolkit? You’ll find out in this episode! It’s always helpful to have Sharon Toerek on to talk about the changing landscape of legal, and especially today to discuss why you need mo...

When it comes to hiring, there’s a lot in the mix nowadays that impacts the available market of potential employees, as well as work conditions and negotiations, that can limit an agency on their pickings for an open position. Someone who truly understands this is Noel Andrews, CEO of JobRack. With 15+ years in recruiting, Noel understands the great resignation, as well as the hiring squeeze, in a...

If you’ve ever said “Holy cow, we’re so busy, and yet we don’t have any money in our bank account,” this is the episode you don’t want to skip over. There is a difference between profit efficiencies that you need to know, and Marcel Petitpas is here to help deliver that information to us today. This week, episode 132 of The Digital Agency Growth Podcast is about outsourcing to profitability!  Watc...

Are you feeling frustrated working long hours on your agency but never feeling like you’re getting what you want out of it? Not feeling like your agency growth or success is actually accomplishing anything? This episode is for you!  Chip has been on the podcast a few times now, and Dan always loves hearing the emotional journey that Chip helps agency owners through towards this goal of loving your...

Do your marketing ads and digital performance actually have an impact on your sales, or would the consumer buy anyway? That’s exactly what Lewis Rothkopf, President of Martin, uncovers in today’s episode in relation to measuring your marketing efforts to maximize your time, money and energy. This week, episode 130 of The Digital Agency Growth Podcast is about DSP: Demand Side Platform!  Watch our...

If you’ve been an agency owner for a while now you may or may not have meandered into partnerships, but by the end of this episode, you’re really going to understand why it’s such a natural fit to scale partnerships to bring in much of your income. Today Lucas Capestany joins us to talk about partnerships. He is the CEO and co-founder of AgencyGo, a company currently creating a datapoint digital m...

We’ve talked a lot about technology and why you should use technology to power your agency, but we haven’t had many practical applications on how to do that on the show. Shaun Clark, CEO of HighLevel, is a great example of utilizing technology to increase client retention and increase the value of your agency with the power of tech. This week, episode 128 of The Digital Agency Growth Podcast is ab...

A few years back I read the book Exactly What to Say: The Magic Words for Influence and Impact​ by Phil M Jones, and within 6 months I had nearly doubled my conversion rate in my own agency. So when the opportunity arose to have Phil come on the podcast to share with you the power of your words in sales, I was more than eager to get this out to you. This week, episode 127 of The Digital Agency Gro...