The Dietitian Success Podcast | Business & Marketing for Dietitians

In this episode of The Dietitian Success Podcast, we’re diving into one of the most frequently asked questions from our DSC business members: "How do I grow my Instagram following?" With the way social media has evolved, follower count doesn’t equate to success in the way many people think. So today, I’m breaking down why having more followers doesn’t necessarily lead to more revenue or...

In this episode of The Dietitian Success Podcast, I sit down with Sara Griffin, RD and founder of Edge Nutrition. Sara and I chat about:  How she identified and filled the gap in nutrition support education for dietitians, creating her course as a solution to the lack of preparation for clinical rotations. The step-by-step process of creating an online course, including researching content, levera...

In this episode of The Dietitian Success Podcast, I sit down with Jillian Foley, from Nutritionista. We chat about:  How she started her private practice after working for a gym When she decided to take the leap into full-time private practice  Leasing an office space right before Covid  How she generates referrals from personal trainers and other healthcare providers  The decision to give up her...

In this episode of The Dietitian Success Podcast, we cover the following questions about coaching and dietetic practice:  Phrasing open-ended coaching questions  How to combine the coach approach with motivational interviewing and what the overlap is How do you set the stage for a coaching relationship?  Is every client or patient is appropriate for this coaching? Asking follow-up questions after...

In this episode of The Dietitian Success Podcast, we share a recording from the webinar "Dietitian as Coach: Teaching dietitians to have lasting impact with their clients."  In this webinar, we cover:  What is coaching? How the coach approach can be used by dietitians  Key coaching questions dietitians can use to facilitate behavior change  Join our FREE dietitian community

In this episode of The Dietitian Success Podcast, Olivia (DSC Content Manager) and Krista chat through the process used to create & update programs and content for DSC. Together, they walk through how to create programs based on identified needs, and what it looks like to continuously improve and refine what you offer.  Join our FREE dietitian community

In this episode, we talk about specific counseling and coaching strategies you can use when asked about Ozempic(R). Including, question prompts and scripts!  Links:  Join our FREE dietitian community Read our blog post, Diabetes Drug Ozempic Trending for Weight Loss   Access the letter template to get your employer to pay for the program here 

In this episode of The Dietitian Success Podcast, I talk about 5 mistakes I've made in my business(es) and consistent themes I see in a lot of other RD businesses. Plus, solutions for how to address them.  Join our FREE dietitian community

In this episode of The Dietitian Success Podcast, Krista Kolodziejzyk, RD, MPH, MBA talks about how she grows her DSC email list by >100 new subscribers each month using relatively passive tactics.  This episode covers:  What to do if your email list isn't growing (and why your email list isn't growing)  What to do if you don't have an email list set up How to choose a lead magne...

In this episode of The Dietitian Success Podcast, I walk through my experience pursuing a Level 1 International Coaching Federation Coaching Certification. I discuss:  How coaching and dietetics can work together in practice  Why I believe that the art of asking effective questions could revolutionize how dietitians practice  What coaching is and is not, and how principles can be weaved into 1:1 s...

In this episode of The Dietitian Success Podcast, Krista Kolodziejzyk, RD, MPH, MBA chats about the 3 non-negotiables to hit your next business revenue goal.  She talks about:  What is required to transform in your business  Why the current version of you needs to change in order to enter the next level of growth (and how to do that) 3 consistent themes that have been evident every time Dietitian...

In this episode of The Dietitian Success Podcast, Krista Kolodziejzyk, RD, MPH, MBA sits down with Heather Bray, RD from Behind The Plate Nutrition.  Krista and Heather chat about:  Getting a job and starting a practice in a new city with no connections  How to put yourself out there to get your first client, and how long it took her to get her first client Heather's biggest client referral s...

If you relate to the following, this episode is for you:  You’ve made at least $5K in business revenue in the last year.  You’ve started to build an audience (it doesn’t have to be a big audience), but you are regularly creating content, either social media, email marketing or blog content, but consistency has been a bit of a struggle.   You’re really unsure of where you should be focusing your ti...

In this episode of The Dietitian Success Podcast, Krista sits down with Shayah from Virtuwell Balance to talk about websites! Together they cover:  Running an online business from anywhere in the world Why having a website is more important than ever (and what a website delivers that social media does not)  Which website platform should you use?  Is one platform better than the other for SEO?  Can...

In this episode of The Dietitian Success Podcast, Krista Kolodziejzyk chats through 15 entrepreneurial ideas for dietitian side hustles that can help you bring in some extra money each month. Regardless of whether you are working 9-5 and looking to make money on the side, or you're a business owner looking to add an additional income stream, this episode is for you.  Links Connect with Krista...

In this episode of The Dietitian Success Podcast, Krista Kolodziejzyk talks about 5 tips for navigating the fear that prevents us from putting our content out there into the world. Whether it be a blog post, social media post, podcast episode or online course, fear of the unknown (and whether you will be critiqued or questioned) is completely normal. She discusses the mindset shifts that have help...

In this episode of The Dietitian Success Podcast, Krista Kolodziejzyk talks about:  Why we often feel fear around the 'money stuff' in our business  A simple organizational system you can set up that will make tax time a breeze  Benefits of having a business bank account  Links Subscribe to the DSC YouTube Channel Connect with Krista on Instagram @dietitiansuccesscenter and @kristako.rd...

In this episode, Krista Kolodziejzyk sits down with Alexis Williams, RD to talk about:  What to do if you're feeling stuck in your career  How to change directions completely (ie. moving from clinical to corporate)  Do you need a business degree to work in business as a dietitian?  Leadership skills if you want to move up in your company  Links:  Connect with Alexis on LinkedIn Subscribe to t...

In this episode of The Dietitian Success Podcast, Krista chats about:  Using snail mail to market yourself outside of social media Updates on the DSC YouTube strategy  How to get out of the content creation hamster wheel (and what to focus on instead) Links Subscribe to the DSC YouTube Channel Connect with Krista on Instagram @dietitiansuccesscenter and @kristako.rd   Join our FREE dietitian commu...

In this episode of The Dietitian Success Podcast, Krista sits down with business buds Kelsey Reidl and Stephanie Long. Together, the three discuss: What has 'worked' for them in growing their businesses to 6-figures and beyond The power of SEO Building your authentic network Business growth as a mom Gradual hiring  and so much more! Links:  Connect with Krista on Instagram @dietitiansucc...

In this episode of The Dietitian Success Podcast, Krista walks you through:  Why a strong, cohesive brand is essential for communicating trust in a health profession How to find a local brand photographer How to plan out your brand photoshoot, including the types of photos you might want to have taken Using Pinterest to strategically plan your brand photoshoot The process that the DSC team uses to...

In this episode of The Dietitian Success Podcast, Krista brings it back to the basics for new listeners and talks about the 9 steps to starting a dietitian business, regardless of whether it's private practice, consulting, freelancing, etc.  In this episode, she covers:  Dietitian business ideas - what do you want to offer?  Dietitian business names - what do you want to call your business? B...

In this short & sweet episode, Krista walks you through the exact step-by-step process for how to set up a passive email list growth strategy.  Links:  Check out an example of our freebie embedded into a blog post here Check out the Dietitian Success Center YouTube Channel   Connect with Krista on Instagram @dietitiansuccesscenter and @kristako.rd   Join our FREE dietitian community

DSC turns 3 years old on April 8th 2024!  In this episode of The Dietitian Success Podcast, Krista chats about 13 of the biggest lessons learned in the last 3 years of business.  Links:  Check out the Dietitian Success Center YouTube Channel   Connect with Krista on Instagram @dietitiansuccesscenter and @kristako.rd   Join our FREE dietitian community

In this episode of The Dietitian Success Podcast, Krista chats about what's been happening with Dietitian Success Center over the last week. Specifically, details on developing a YouTube strategy, what a day in her life looks like with a 5.5 month old baby, how to organize and prioritize your day, hiring a virtual assistant and what to do if you're spinning your wheels and making no prog...