The Creative Teacher Podcast

As we scroll through Teachers Pay Teachers we see stores who fall into 3 visual styles. Which style is your store? Which style is my store? Let's unpack it together in today's epsiode. Episode Highlights What is a store style? 3 store styles (and tips for each type) Why does a cohesive brand style matter? Resources and Links https://www.thesouthernteachdesigns.com/enroll Let's connect! Website: th...

I take you back to my own college experience with a fun analogy! In this Bama Rush inspired episode, we're going to talk about being memorable and standing out in a crowd of many TPT stores. Episode Highlights Bama Rush and how it relates to branding (stick with me on this analogy!) A direct competitors exercise Learning about brand positioning through a pretend TPT store example Resources and Lin...

What's one of the best things you can do to build and expand your audience for 2024? Run a list-building Facebook ad. There are so many direct and indirect benefits when you put in as little as $5 a day into a lead magnet that already converts pretty well organically! So today, I'm sharing with you this impromptu bonus episode on 5 things I learned from a recent Facebook Ads Bootcamp by Zach Spuck...

Ready to level up your knowledge of color harmony so that you can create the best possible resources and marketing assets in your TPT business? This episode is packed with actionable ideas that you won't want to miss. Episode Highlights A crash course in color harmony 5 types of color harmonies 8 tips for using color harmonies in your TPT business Resources and Links Learn more in this course made...

Walk down memory lane with me today to hear 7 business wins I'm reflecting on as we wrap up 2023 with a bow. Share with me your wins this year on Instagram @thesouthernteach.designs Let's connect! Website: thesouthernteachdesigns.com Courses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT

Ever wonder what it takes to start or join a TPT mastermind? What are the steps to get started and how do you find the right people? You'll hear all about it in this special episode with my own mastermind group! The best thing about a mastermind is that no two are alike, but you do want to make sure it aligns with your personal business goals and what you're looking for in a mastermind. Episode Hi...

Publishing your TPT listing brings an endless list of small decisions to overthink. Let's talk through all the choices together so you can get that new listing live with confidence! Episode Highlights overview of the components when editing a product listing 5 tips to publish your product listings on TPT Resources and Links DIY Your Product Photography CTP Episode Mockup Magic with Katie Brockmeye...

Let's get those TPT listings found in search and added to cart! Today I'm sharing tons of actionable tips for your titles and descriptions. Episode Highlights 3 components of a captivating product title and description 5 parts of a killer TPT description Extra tips for title and description copy Resources and Links Free Product Listing Toolkit Let's connect! Website: thesouthernteachdesigns.com Co...

Should my preview be widescreen, portrait, or square? How many pages should my preview be? How much of my resource should I show? Let's deep dive into best practices for product previews in this episode! Episode Highlights What a preview is and where it's located Main must-haves of previews What to leave out in previews 3 common types of previews A walk-through of a preview from one of my best-sel...

Let's go through a checklist of the DOs (and don'ts) of covers and thumbnails that convert to cha-chings. Episode Highlights What a product cover and thumbnail is and where it's located Main must-haves of covers and thumbnails What to leave out in covers and thumbnails A walk-through of a cover and thumbnails from one of my best-selling resources Resources and Links Free Product Listing Toolkit Co...

Where can AI save us time and take some heavy lifting off of our plates? I'm sharing some of my favorite AI tips and tricks in today's episode. Episode Highlights Common myths and misconceptions AI tools that I’ve used How to use AI for product creation How to use AI for content creation and social media Resources and Links https://www.unitygroup.com/blog/ai-in-business-most-common-myths-debunked/...

The Creative Teacher Lab is officially here! I have developed and created a series of trainings specifically for teacher sellers on branding and graphic design. If you are interested, but not sure what's all included (or what it's about), then you should listen to this bonus episode! You can learn more and sign up at https://www.thesouthernteachdesigns.com/enroll

Roll up your sleeves and add some technical skills to your TPT toolbox. SEO, pricing, and high quality products matter so we always need to stay sharp in these areas. Episode Highlights Common SEO and Analytics Myths Title tips How to monitor and adjust to see if your changes are effective Resources and Links Your Data Playbook Affiliate Link Uber Suggest Enjoy the other episodes in this 4 part se...

Your TPT store's visual identity is more important than you might think. Think of your favorite brands from a decade or two ago, and you'll likely be surprised at how much they've evolved. Brands continuously update their look to stay current and relevant, and it's no different for your TPT store. In this episode, we explore the four compelling reasons why giving your TPT store a fresh look can be...

Today we are doing a rapid-fire Q&A on 10 common frequently asked questions among TPT sellers about branding and designing TPT resources. I think you'll love this episode - I share my honest answers and opinions for each one with little tips in between! Episode Highlights How do I create a compelling TPT store logo? What color schemes work best for educational resources? Are there affordable t...

Pop out a seat, grab some coffee, and let's chat about some new things happening in TPT land! There are a LOT of new changes and things to know about, and I wanted to share with you my take as it's hot off the press. While I won't be chatting about all the new changes, I did want to share with you and highlight 7 of my favorite ones! Note - I am not affiliated or endorsed by TPT; I just wanted to...

Join me in this enlightening episode as we dive into the world of TPT success with Yari Aguilu of Sweet Tooth Teaching. Yari takes us on a journey, beginning with her inspiration to become an educator and how that passion evolved into a thriving business. Making the transition from teaching to becoming a full-time TPT seller is a significant leap, and Yari shares her experiences of the initial cha...

Ever wondered how to get more out of your content without all the extra work? Our guest Kassaundra Foster has got you covered! Kassaundra is former teacher turned social media manager for teacher business owners. We'll hear about her journey as a teacherpreneur and why repurposing content is a game-changer. She'll debunk some myths and share tips on pulling content for social media effeciently, so...

Are you wondering what it's like to launch a course or membership for the first time? Want some strategies to infuse in your next launch? Come behind the scenes and take a peek at my first membership launch for my teacher audience! Episode Highlights background into creating my membership (the good and the bad) what worked well in my launch what didn't work well what I'll be trying in the next lau...

Ever wonder the process of hiring a VA or how to even get started? Luckily our guest this week, Hayley Klees, has all the knowledge and insights to helping you make that first or (next) leap! Episode Highlights signs it's time to outsource benefits of outsourcing with VAs examples of tasks VAs can do for your business the typical process for hiring a VA Where to find reliable VAs Resources and Lin...

What does it take to build a holistic brand - keeping a clear strategy with also keeping the visuals in mind? I break it down for you in this podcast episode for teacher sellers! Episode Highlights Brand strategy vs brand identity how branding is like an iceberg 4 steps to determining a brand strategy How to craft your brand identity Having templates to keep consistency Adapting and modifying your...

Do you feel as though you're going through the motions of having a TPT business, but also feel like you don't have a clear direction in where your business is going? Wondering what you can do to take your business from hobby to long-term and sustainable? Seeing growth and success on the TPT platform is harder and more competitive than ever, but it can be done. Lauren Fulton is here to discuss impo...

Is it too late to see growth or reach levels of success on TPT? The landscape of TPT is always evolving and changing, sometimes due to factors beyond our control. But rather than throw in the towel, it might be time to shake things up, pivot, or do something different. Some sellers are seeing growth despite the odds (I'm grateful to say my store is thriving)! I wanted to share some insights and ti...

Are you a TPT seller looking for branding and graphic design tips for your business or looking for simple and actionable ways to grow your teacher seller store? You've come to the right place! Let's connect! Website: thesouthernteachdesigns.com Courses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT

In 2021, I resigned from teaching mid-year and leapt "full-time" into my teacher business. The situation wasn't in the way I expected - I had planned on coming back from maternity leave that school year. Have you ever thought about what it would look like if you were to leave teaching to work on your business full-time? This episode will hopefully have you thinking some scenarios and what if's whe...