The Collective Co. Podcast

Episode Summary: In this episode of The Collective Co. Podcast, host Rachael Meyers breaks down the essentials of sales funnels for your business. Learn how to guide your customers through their journey with your business, from initial awareness to making a purchase, and beyond. Rachael shares examples and actionable steps to help you start creating effective sales funnels that nurture leads and d...

HIGHLIGHTS: In this episode, Rachael speaks with Nikki Nash as she dives into the crucial differences between growth and scaling, and why understanding both is essential for any entrepreneur. We'll explore effective strategies for acquiring new clients and retaining them long-term, ensuring your business thrives in a competitive market. Additionally, we'll discuss the power of refining your busine...

HIGHLIGHTS: On today's episode Rachael shares current life updates, where her focus has been and what she's excited to be working on. She talks through simplifying your business, ditching the overwhelm and her newfound love for coaching. She also dives into prepping for the upcoming Fall and Holiday seasons and how to leverage collaborations for growth.   LINKS: Simplified Business Breakdown Waitl...

We've been hearing a lot lately from our small business owner community about how hard it all feels. In today's episode we're diving into the truths of entrepreneurship and how we all feel like we can't keep up! Rachael talks about why we're feeling this way and what to do about it. She touches on self accountability and ways to start thinking about setting yourself up for inspired action and gett...

Anne-Marie is the Founder of Courage Coaching. Courage Coaching is a holistic, therapeutic coaching approach and transformative experience to guide women through life transitions. On today's podcast episode Anne-Marie and Rachael talk all about navigating seasons of change that so many of us face and how to normalize the fear and uncertainty that comes with this. They touch on how we can work to f...

Talking all about four strategies that you can put in place right now when creating content in order to help drive profit. If you're a small business owner you are creating a lot of content. Whether that be social media posts, a newsletter, blog post, podcast episode, the list goes on, you're likely spending a good amount of your time creating this content! Rachael talks through the four things yo...

Talking with Rachael and Kate, co-founders of New Enlgand Photog all about how two entrepreneurs got together and accidentally started a new business. Diving into the launch of New England Photog, what presets are and how they were developed to solve specific problems and help small business owners. From how New England Photog got started to the behind the scenes of co-founding and growing a busin...

In today's episode we're talking about the importance of truly knowing and defining your target audience. Hear all about why you need to do this first, how knowing your audience helps to drive business growth and what to do if you need better customer clarity for your business.

In today's episode we're kicking off the fourth season of The Collective Co. Podcast. From the entrepreneurial mindset to money, brand, building business relationships, marketing, content creation and more, there's much to discuss. Tune in for a sneak peak and behind the scenes look at what's to come.

In today's episode, host Rachael Meyers is talking all about guilt. From mom guilt to business guilt and more, she shares her experiences as a working professional, as a full-time mother, as a part-time freelancer and as an entrepreneur. She talks about having guilt show up in all of these roles and how she came to realize that guilt is an emotion that, especially as women in the U.S., is woven in...

In this episode we are talking with Mike Filbey, the founder of Pepper which makes giving to charity simple, impactful, and equitable by providing just one option: give $10/month. 100% of contributions to Pepper are split across four terrific charities. Mike shares his background as the co-founder of Butcher Box and talks through his journey, why charitable giving is so important to him and more!

Natasha Ho is a woman on a mission to help creatives, consultants and coaches rapidly grow their businesses to multiple-six and seven figures without grinding longer, working harder or doing all of the things. She helps entrepreneurs tap into playfulness in how they position, package and market, so they can create massive visibility, consistent sales and have a whole lot more fun. Natasha shares h...

In today's episode we are talking with William MacFee, an IT expert who answers the prayers of frustrated business owners who feel burdened by technology instead of empowered by it. Will was a licensed Reactor Operator at NC State for the school's reactor before he worked for the United States Nuclear Regulatory Commission analyzing nuclear fuel designs. After two years at the federal government,...

In this episode we are talking with Christina Flach, a world renowned makeup artist with experience working with celebrity clientele, magazines, and big name brands. Christina has been featured in Vogue, People, Time, and Elle, as well as campaigns for Gucci, Louis Vuitton, Nordstrom, Saks Fifth Avenue, Neiman Marcus, Macy's, and Bloomingdales. She is also a makeup artist for NBC. Christina shares...

In this episode we are talking with Carly Fauth, fitness instructor, and creator of the FitFunYOU 66 Day Fitness Mentorship Program. Carly's goal is to help women develop a solid base and an understanding of how to create and maintain a fitness schedule for themselves. Her hope is that all of her clients find a routine that they actually enjoy, so they can maintain a healthy lifestyle for the rest...

In this episode we are talking with Heyley Segar, the founder of Onewith: a women's swimwear startup that disrupted the swimwear market, so that women don't feel like they need to change themselves. Dig-free, elastic-free, and edgeless, Onewith consistently goes viral with their problem-solving product that women adore nationwide. Heyley shares her background, the incredible story of the establish...

In this episode we are talking with Courtney Culnane, a therapist, business owner and podcaster who helps make peoples' lives better by building self-assurance. After over a decade in private practice, she was inspired to help people on a larger scale, so she opened up a boutique counseling agency for mental health therapy, Leeward Counseling. Courtney also hosts a podcast, Time For Your Mind, whi...

In this episode we are talking with Abagail Pumphrey and Emylee Williams, the founders of the Boss Project and hosts of the chart-topping podcast, The Strategy Hour. They're also internet-famous for their program, Trello for Business.  The team at Boss Project is truly revitalizing the service based industry through strategies that don't require flashy marketing or a huge audience.  Boss Project h...

In this episode we are talking with Dave Ellis, the founder of Ellis Realty Advisors. Prior to launching his own business, Dave was the top producing broker for Jack Conway for four consecutive years and has completed over $250,000,000 worth of lease and sale transactions. Ellis Realty Advisors specializes in commercial leasing and sales, investment sales, development consulting, business brokerag...

In this episode we are talking with Jill Kaufenberg, a serial entrepreneur and the founder of Lift Bridge Cowork and Chopper Mill. She founded Lift Bridge in 2019 after renovating the 1885 building to its original design.  Jill found inspiration for her second business, Chopper Mill, from the members who came through her door every day.  She was also inspired by her son who constantly would "mispl...

IN THIS EPISODE, HOST AND FOUNDER OF THE COLLECTIVE CO., RACHAEL MEYERS AND CC COMMUNITY MANAGER, KENDRA, DIVE INTO THE WORLD OF AI TECHNOLOGY AND SPECIFICALLY, CHAT GPT. GPT, or Generative Pretrained Transformer, is a deep learning-based language model developed by OpenAI. Designed to understand and generate human-like text, it is an AI system that can read and write in a way that mimics human co...

Honing in on your productivity is vital to setting yourself up for success and balancing all of your responsibilities, needs and roles. Enter our 2023 productivity challenge. This challenge is uniquely designed to help you feel more organized, intentional and productive while gaining back some of the passion and excitement that leads to achieving true results. Life is full of distractions so how d...

Honing in on your productivity is vital to setting yourself up for success and balancing all of your responsibilities, needs and roles. Enter our 2023 productivity challenge. This challenge is uniquely designed to help you feel more organized, intentional and productive while gaining back some of the passion and excitement that leads to achieving true results. Life is full of distractions so how d...

Honing in on your productivity is vital to setting yourself up for success and balancing all of your responsibilities, needs and roles. Enter our 2023 productivity challenge. This challenge is uniquely designed to help you feel more organized, intentional and productive while gaining back some of the passion and excitement that leads to achieving true results. Life is full of distractions so how d...

Honing in on your productivity is vital to setting yourself up for success and balancing all of your responsibilities, needs and roles. Enter our 2023 productivity challenge. This challenge is uniquely designed to help you feel more organized, intentional and productive while gaining back some of the passion and excitement that leads to achieving true results. Life is full of distractions so how d...