The Clinical Entrepreneur

Be honest, is your plan for next year basically "get more patients"? 🙋‍♀️ If so, we need to talk. Because hope isn't a strategy… and winging it won't grow your practice. In this episode, I'm showing you how to create a simple, strategic practice growth plan that actually works, one that's grounded in data, clarity, and focus (not endless to-dos or wishful thinking). ✨ Here's what you'll learn:...

Let's talk about the thing no one wants to admit: debt. 💸 In this episode, I'm pulling back the curtain on my own financial crisis, including how I racked up $750,000 in business debt, hid under my desk when the IRS came knocking (yes, really), and eventually paid it all off in less than 3 years. If you're carrying financial stress as a wellness practitioner, you're not alone. And you're definite...

Are you stuck in perfectionism mode? Spending hours tweaking things that are already good enough? Waiting to launch until everything is "just right"? In this episode, I'm getting real about perfectionism – because as a recovering perfectionist myself, I see it holding back too many talented wellness practitioners from building the practices they deserve. Perfectionism isn't about high standards. I...

If you've been looking for a way to add consistent revenue to your practice without selling more supplements or adding more appointments, this episode is for you. We're talking about creating a non-clinical product bundle using everyday items your patients already use and love, like toothpaste, shampoo, barrier creams, or non-toxic cleaners. Only this time, you're the trusted source, not Amazon or...

If your income feels like a rollercoaster, you're not alone — most wellness practitioners struggle with inconsistent revenue. In this episode, we'll break down practical ways to build a steady, predictable income by adding recurring revenue streams to your cash-based practice. We'll cover: ✔️ The 3 types of recurring revenue models ✔️ How to choose the best one for your practice ✔️ Common mistakes...

Have you ever meant to follow up with a patient… and then life happened? The sticky notes, the to-do lists, the reminders you forgot to check, and suddenly a week  has gone by. At this point, it feels awkward to respond, and you realize you seriously dropped the ball. I've been there, and it's no fun. In this personal episode of The Clinical Entrepreneur Podcast, I'm sharing what's not been workin...

When was the last time you told your patients "thank you" in a way that made them feel truly valued? Patient appreciation events are one of the fastest ways to build loyalty, generate referrals, and strengthen your community—but most practitioners skip them because they feel overwhelming. Here's the truth: hosting an epic event doesn't have to be complicated, expensive, or stressful. With the righ...

Be honest… do you secretly cringe when you think about posting on social media? 🙋‍♀️ You're not alone. Most of us don't have the time, energy, or desire to keep up with posting every day, but it's still one of the best ways to connect with new patients and build trust with your community. That's why I created a shortcut: 15 photos + 25 captions. With this simple system, you'll have a library of r...

Your menopausal patients are struggling with something they might not even be telling you about - and it's impacting their confidence every single day. 💕 Here's what I see happening in practices everywhere: We're incredible at addressing hot flashes, hormone imbalances, and sleep issues. But when our female patients look in the mirror and don't recognize themselves? We're sending them straight in...

Can we be real for a hot minute? I hired and fired 9 people in 11 months - talk about learning the hard way! 😅 But here's the beautiful thing about messy seasons: they teach us exactly what we need to know. If hiring feels like expensive gambling (been there!), this episode is your roadmap to finding team members who actually GET your vision and want to grow with you. I'm sharing my "trap door" m...

Are your business systems collecting dust? You're not alone. Most wellness practitioners create systems that end up outdated, ignored, or completely forgotten. In this episode, I'm joined by David Jenyns, author of the brand new book "Systems Champion," and we're diving deep into why most practice systems fail and the game-changing solution that actually works. David reveals the concept of the sys...

Hey friends, can I get real with you for a minute? If you've ever wondered what perimenopause actually looks like for someone who's supposed to have it all figured out — spoiler alert: I definitely didn't — this episode is me pulling back the curtain on the messy, vulnerable truth of my own menopause journey. I'm sharing everything, and I mean everything. The early warning signs I completely ignor...

I used to be that scattered practitioner throwing everything at patients hoping something would stick. Sound familiar? In this episode, I'm sharing the monthly planning breakthrough that transformed my practice after I completely overwhelmed a chronically fatigued friend with random protocols. (Spoiler: it didn't go well!) Instead of those overwhelming supplement lists we've all been guilty of, I'...

If your patients show up once and never return, you're not alone - but there's a better way. In this episode, we're breaking down how to create a patient loyalty program for your wellness practice that actually works. You'll learn how to reward healthy habits, encourage follow-through, and build meaningful relationships that keep patients coming back for more. I'll walk you through step-by-step st...

Whether you're moving into your first office space or re-negotiating a lease you've had for years, this episode will change how you think about real estate. I'm joined by Colin Carr, CEO of CARR , and together we're unpacking the biggest commercial real estate mistakes wellness practitioners make - and how to avoid them. We talk about how to negotiate like a pro (even if it's your first lease), th...

If you feel like your wellness practice is stuck on repeat - constantly chasing new patients, drowning in admin tasks, and praying for more consistent income - you're definitely not alone. In fact, these are the top three business challenges I hear from nearly every practitioner I coach. In this episode of The Clinical Entrepreneur, I'm unpacking exactly why these problems keep showing up (spoiler...

If you see patients who struggle with stress, anxiety, perimenopause, or insomnia  -  this episode is for you. I'm breaking down the newest clinical research on adrenal health, adaptogens like ashwagandha and rhodiola, the real scoop on licorice, and proven herbal protocols that support a healthy stress response and better sleep. Here's what you'll learn: Why "adrenal fatigue" is a misleading labe...

Ever found yourself knee-deep in a lab report, trying to explain every little detail to a patient - only to watch their eyes glaze over? You're not alone. In this episode of The Clinical Entrepreneur, we're talking all about how to simplify lab result explanations in a way that's clear, empowering, and actually makes patients want to follow through. Whether it's food sensitivity panels, hormone te...

If your brain is a cluttered inbox of to-dos, patient follow-ups, supplement orders, and social media reminders… this episode is your new best friend. We're talking SOPs - Standard Operating Procedures - but not the corporate, 57-page version. These are simple, no-fluff systems that help you organize your day, delegate tasks, and stop wasting time on things you do over and over again. Inside this...

Have you ever thought everything was going just fine in your practice… only to realize (a little too late) that your patients were quietly confused, overwhelmed, or even frustrated? Yikes. 😬 The truth is, your patients are the only ones who can tell you how your practice is actually doing - and if you're not asking for feedback, you're flying blind. In this episode, I'm breaking down four super s...

As wellness practitioners, we care deeply - sometimes too deeply. So what do you do when the people you love won't take your advice? In this vulnerable episode, I'm sharing what happened when my own parents rejected the help I offered, and how I'm learning to keep my heart soft without carrying the weight of other people's choices. We'll explore: Why patients (or loved ones) reject help - even whe...

If you're wondering why your patients ghost after a great first visit, this episode is for you. In today's show, I'm sharing my 3-step follow-up system that builds trust, boosts patient compliance, and turns casual clients into loyal, long-term patients. You'll learn when to reach out, what to say, and how to keep track of it all, even if you're running your practice solo. Plus, I'll share real-li...

Let's be honest… "networking" probably makes you think of awkward small talk, forced smiles, and some guy handing you his business card while telling you about his "next big thing." Hard pass, right? But here's the truth: referral marketing is still one of the most powerful ways to grow your practice - especially if you do it with heart. In this episode, we're flipping the typical networking scrip...

What do you do when the business you've built no longer feels aligned - and the only way forward is to work through the mess and start over? In this powerful episode of The Clinical Entrepreneur, Dr. Lindsay Erickson shares her journey of leaving a long-standing business relationship, starting over as a solo practitioner, and navigating one of the hardest seasons of her professional life.   With h...

The Gut Revolution: What the Latest Science Tells Us The gut microbiome continues to be a hot topic for researchers worldwide. The newest research from 2025 is rewriting the playbook on how we understand health, disease, and everything in between. In this episode, I'm unpacking 8 fascinating new studies on the microbiome, covering everything from teenage gut health and menopause metabolism to ferm...