The Circle Sessions

Podcasting is more than a marketing tool—it's a platform for networking, showcasing expertise, and building an intimate connection with your audience. Whether you're solo or interviewing industry leaders, it's about delivering value. In this episode of The Circle Sessions, I am part of a LinkedIn Live with Yasmine Robles and Izzy Dodosky of Rebel Marketing. We explore the strategy behind creating...

This episode is packed with actionable tips and important insights into maximizing your marketing efforts on a limited budget. Whether it’s leveraging free social media tools, optimizing your SEO practices, effective email marketing, repurposing content, or tapping into community resources, there’s something in this episode for everybody. I’m joined by Yasmine and Izzy from Rebel Marketing. We cov...

"Diversifying Your Social Media Presence": "We can't rely on just one platform. I love TikTok just as much as the next person, but YouTube has recently well, recently, maybe in the last couple of years, launched YouTube Shorts, which gives that same feel with the, you know, the short form video." - Tonnisha English-Amamoo I sit down with Tonnisha English-Amamoo, founder of TJE Communications, to e...

I'm joined by Don The Idea Guy as we explore what's next for podcasting. We kick things off with insights from a trend-spotting article by our friend Ozeal Debastos , which discusses podcasting predictions for 2025. We talk about several key predictions, including the importance of audience retention, the domination of YouTube in the video podcast space, and the rise of local podcast communities....

SEO Strategy Tips : "And if it is just really just you in the business and your only goal for this next year or next quarter is to increase your traffic through SEO because you're going to be blogging or creating these podcast episodes into blog posts, then look at it in 3 months because that's a slower that's one of the things that grows a bit slower, but it can make a bigger impact." Brett Johns...

In this episode of The Circle Sessions, I sit down with Don The Idea Guy, a renowned expert in creative brainstorming, to explore how podcasters can thrive in an ever-evolving landscape. We kick things off by discussing Patreon and its resurgence as a key revenue source for podcasters. Don highlights the importance of having a well-thought-out strategy and producing quality content that listeners...

Reigniting Old Flames: The Power of Existing Audience : "It's easier to get them pulled back in and make them fall in love with your brand again than trying to get these new people." In this episode of The Circle Sessions, Brett Johnson, My Podcast Guy, is joined by Izzy Dadosky and Yasmine Robles from Robles Designs to discuss creating marketing funnels that yield real results. T he conversation...

This episode welcomes Yasmine Robles of Robles Designs. Yasmine shares valuable insights on how small business owners, podcasters, and entrepreneurs can use downtime to their advantage, effectively preparing for busier periods. Brett Johnson, My Podcast Guy, and Yasmine begin by emphasizing the importance of viewing slow seasons as opportunities rather than obstacles. Yasmine shares several action...

This week, Yasmine Robles from Robles Designs joins host Brett Johnson to discuss how small business owners can effectively build and implement their marketing plans for the upcoming year. Yasmine emphasizes the importance of analyzing previous year's data as the initial step in creating a robust marketing plan. She suggests that understanding past sales trends, evaluating the performance of marke...

In this episode of The Circle Sessions, host Brett Johnson guides you through essential strategies for growing a podcast's audience in 2025. He begins by emphasizing the importance of defining your ideal podcast listener, highlighting the need to target content effectively by understanding your specific audience's demographics, behaviors, and needs. Brett shares his experience from the radio indus...

Yasmine Robles from Robles Designs sheds light on the effective integration of storytelling in website design. Brett Johnson, My Podcast Guy, highlights the podcast's core focus areas—marketing, social media, monetization, and website design—and introduces Yasmine, who specializes in creating strategic, visually appealing, and user-friendly websites to help grow podcasts and businesses. Yasmine br...

We talk about an innovative digital marketing tool called Minichat and how it can be leveraged to enhance podcast engagement and boost conversions. Tonnisha’s expertise and firsthand experiences with Minichat provide listeners with an in-depth understanding of its functionalities and applications, especially within the realm of social media. What is Minichat? Tonnisha explains how she stumbled upo...

Circle Sessions: Be More Than A Podcaster - Episode Overview In this enlightening episode of "The Circle Sessions," host Brett Johnson begins by revisiting an idea brought forth by Eric Nuzum during his podcasting masterclass at Radio Days Europe a few years ago. The episode grapples with the evolving identity of podcasters, urging content creators to think beyond their conventional roles. Key Con...

Why do you think 66% of social media users find edutainment to be the most engaging type of brand content? How can this statistic influence a content creator’s strategy? The episode kicks off with Brett and Tonnisha dissecting the term "edutainment." Although they are unsure of who originally coined the term, they agree that it's a blend of education and entertainment—an approach that has been aro...

Captivate’s new Spark AI podcast assistant It does the stuff you’d expect with creating show titles and transcripts, but more impressively it tracks your episode stats in order to suggest future show topics, advertising insertion points, and more. CaptivateFM does it again! Google’s Audio Overview Can Create Podcasts. We Put It To The Test  Google’s AI note-taking product, NotebookLM, has lau...

According to Forbes, 24% of consumers are now using social media to search for products, information, and brands. This number jumps to 46% for Gen Z! Understanding and leveraging this can give your podcast a significant edge in discoverability. The focus of this episode is an emerging trend that sees social media being used as a search engine. Tonnisha starts by illustrating how platforms like Fac...

Brett Johnson is joined by Yasmine Robles from the Circle of Experts. Yasmine, the owner of Robles Designs, specializes in designing websites that are not only visually stunning but also strategically aligned to foster business and podcast growth. Brett and Yasmine explore the fundamentals of content strategy, emphasizing its importance for small business websites. Yasmine explains that content st...

What's the importance of the "reach" metric over the "impressions" metric for Instagram? How does this apply to growing a podcast audience? In this episode of The Circle Sessions, host Brett Johnson is joined by Tonnisha English-Amamoo, a member of the Circle of Experts and founder of TJE Communications. Together, they explore essential Instagram metrics that can significantly enhance your social...

In this episode of The Circle Sessions, Brett Johnson sits down with Yasmine Robles from Robles Designs to discuss the importance and intricacies of conducting marketing audits for small business websites. The conversation highlights that a marketing audit serves as a health checkup for your business's marketing efforts, including but not limited to the website, social media, and email marketing....

What are the benefits of partnering with podcasts? We're thrilled to unveil our latest episode of *The Circle Sessions*! This week, our host Brett Johnson flies solo as he dives into leveraging collaborative marketing to skyrocket your podcast's reach and boost your income. **📚 In This Episode, You'll Learn:** 1. **Finding the Perfect Podcast Partners**: Discover how to identify complementary pod...

Content pillars—what are they? why do they matter? and how can they be effectively implemented to focus your marketing strategy and enhance audience engagement? We’re joined by Tonnisha English-Amamoo from TJE Communications. Tonnisha is on a mission to help small businesses level the playing field through effective digital marketing solutions. Tonnisha shares practical examples and actionable adv...

Where are your listeners coming from? YouTube? Spotify? How are you communicating with them? In this week's episode of The Circle Sessions, Brett Johnson, My Podcast Guy™, and Don The Idea Guy cover **Audio Consumption Trends:** They discuss a study by Edison Research on the "Share of Ear" audio survey, noting that traditional AM/FM radio listening has decreased significantly over the past decade...

We tackle the increasingly critical topic of mastering domain selection. Choosing the perfect domain name is no small feat; it serves as your online identity, shaping the perception of your brand and making it easier for your audience to find and remember you. Yasmine Robles from The Circle of Experts leads the conversation. We'll be sharing valuable tips, tricks, and common pitfalls to avoid when...

Welcome to The Circle Sessions, the podcast where the Circle of Experts helps you elevate your podcast game. I'm Brett Johnson, your host and My Podcast Guy™ from Circle270Media™ Podcast Consultants. Today, it's all about brushing up on those podcasting habits that can make or break your show. We're diving into the five most annoying podcaster habits that can turn off your listeners and how to avo...

This week we have a thought-provoking discussion lined up with Tonnisha English-Amamoo from TJE Communications. In this episode titled we talk about the potential future scenario where TikTok might be banned in the U.S. and explore what this means for content creators and businesses alike. Tonnisha shares invaluable insights on how to prepare for this possibility, including strategies for transiti...