The Child Care Bridge

In this episode of The Childcare Bridge , Michael dives deep into a game-changing shift in how childcare centers approach sales, enrollment, and follow-up. Are directors really the best people to handle tours? Should you rethink your offers? The latest industry trends reveal surprising strategies that can transform your enrollment process in 2025 and beyond.

In this episode of The Childcare Bridge , Michael Tasner dives into the often-overlooked but critical topic of accounting and financial management for childcare centers. From the rise of outsourced bookkeeping to the importance of profit-first strategies, he shares actionable insights and industry trends that will set your center up for success in 2025. Tune in to learn about managing financial ra...

In this week's episode of The Child Care Bridge , Michael unveils the secret formula to outshine your competition and build a childcare business that stands the test of time. Through the powerful MAST framework—Marketing, Accounting, Sales, Team, and Systems—he discusses why marketing must be your top priority to dominate your local market. Whether you're looking to expand, increase profits, or fu...

This episode of The Childcare Bridge dives into the game-changing M.A.S.T.S. framework and unpacks why marketing is the linchpin for solving challenges in the childcare industry. From building a robust waitlist to leveraging organic social media and AI tools, this episode is a must-listen for those ready to elevate their childcare business to new heights.

In this episode of the Child Care Bridge, Michael Tasner challenges childcare center owners to confront the reality of potential business closures and shares how most of these centers could have been saved. He dives deep into the core areas that drive success—marketing, accounting, strategy, systems, and team—and reveals the powerful framework that can ensure your center's long-term survival and g...

In this year's final episode of the Childcare Bridge, Michael Tasner dives deep into the logistics of conducting strategic annual planning for childcare centers. Learn how to handle misalignment within your team, the importance of gathering unbiased feedback, and how to create an effective environment for planning. Whether you're conducting your meeting on-site or off-site, discover how to plan fo...

In this episode of The Childcare Bridge Podcast , Michael breaks down the importance of strategic annual planning for childcare centers. From analyzing past projects to creating actionable start and stop lists, this episode offers practical insights for building a roadmap to success. Michael walks listeners through the process of engaging their teams, identifying the most critical metrics, and mak...

In this week's episode of The Childcare Bridge, Michael Tasner unveils the often-overlooked secret to successful annual planning for childcare owners. He takes listeners through the essential preparation steps before diving into any formal strategy sessions, from conducting deep audits to identifying key projects and opportunities across all aspects of your childcare business. This episode is pack...

In this episode of The Childcare Bridge, Michael Tasner dives into the crucial steps you need to take before the year ends to ensure you're set up for success in 2025. From reflecting on your personal life to cleaning up business systems and refining your marketing, this episode provides actionable tips that will help you walk into the new year with momentum, not overwhelm. Get ready to tackle tax...

In this episode of the Childcare Bridge, Michael Tasner shares the top traits to look for when acquiring childcare centers and how strategic acquisitions can lead to rapid growth. Whether you're targeting tired owners, distressed centers, or profitable businesses, understanding the different types of centers and how to approach them is key to scaling your childcare business. Learn valuable insight...

In this episode of The Childcare Bridge , Michael Tasner reveals the key strategy that can elevate your childcare business from 7 figures to 8 figures—marketing. It's not just about having a great curriculum or facility; it's about driving growth through effective, consistent, and powerful marketing strategies. Michael breaks down the math behind enrollment, shares how marketing influences every p...

As the holiday season approaches, many childcare centers hit the brakes on their marketing efforts, convinced families aren't looking to enroll. But Michael Tasner is here to bust that myth wide open. This episode dives into why now is the ideal time to grab market share, connect with families who are searching for new childcare options, and make a lasting impression that could lead to increased e...

In this week's episode of The Childcare Bridge , Michael dives into one of the most powerful words in marketing: Free . Discover how to strategically leverage "free" offers like two weeks free to drive enrollment and boost your childcare business. Michael reveals what works, what doesn't, and how to avoid the common pitfalls when using free offers in your marketing strategy.

In this episode of the Childcare Bridge, dive into the crucial metrics that can make or break a childcare business. Michael Tasner reveals how different interpretations of data can lead to misunderstandings and why focusing on just two growth strategies—acquisition and marketing—are essential. Discover the importance of tracking tours, registrations, and enrollments in real time, and learn how the...

In this episode of The Child Care Bridge , Michael Tasner takes a deep dive into creative marketing strategies for when you're stretched thin but still striving to succeed. He explores powerful, out-of-the-box methods to keep cash flow steady and ensure your centers thrive, even under pressure. Packed with unconventional yet effective tactics, this episode is a game-changer for multi-center owners...

In this episode of The Child Care Bridge , Michael Tasner dives deep into the evolving role of AI in the childcare industry, offering fresh insights and practical tips to stay ahead of the curve. From understanding the power of curiosity to leveraging AI for everyday tasks, this episode is packed with thought-provoking content that will transform how you manage your childcare center. Whether you'r...

Join Michael Tasner on this episode of The Child Care Bridge , where he explores a game-changing transformation in a multi-location childcare center struggling with hiring. Discover how a few strategic pivots turned applicant frustration into a thriving team, complete with a staff waiting list and cultural overhaul. Michael shares insights on hiring, retention, and creating an authentic work envir...

In this episode of The Child Care Bridge, Michael Tasner dives into a powerful discussion about the challenges childcare center owners face and the mindset shifts required to overcome them. He explores the "gap and the pit," revealing how to break free from limiting beliefs and take your center from struggling to thriving. Michael uses real-life examples to show how childcare businesses can go fro...

In this episode of The Childcare Bridge, Michael Tasner explores the often-overlooked importance of adopting a marketing-first mentality for childcare center owners and directors. While many are well-intentioned, they're often caught up in daily firefighting rather than focusing on what truly drives their business: effective marketing. Discover the critical mindset shifts needed to transform your...

In this must-listen episode of The Childcare Bridge , Michael Tasner explores innovative ways childcare centers can create valuable partnerships with local businesses. Learn how these strategic collaborations can boost enrollments and deepen community ties. Michael shares expert advice on overcoming location-specific challenges and how to target the right local businesses to maximize impact. If yo...

In this week's episode of The Childcare Bridge, Michael takes a deep dive into the often-overlooked element of childcare center success—company culture. While pay is crucial, it's the culture that makes or breaks retention and recruitment efforts. Through personal insights and hard-hitting advice, Michael shares how your center's environment can either drive people away or solidify your team's loy...

In this episode of The Childcare Bridge, Michael dives deep into the challenges that childcare centers are facing with hiring and retention. With a chaotic start to the school year and new enrollments pouring in, Michael outlines the biggest problems owners are up against and paints a vivid picture of the possibilities on the other side. He begins a multi-week series that promises to deliver a pro...

In this episode of The Child Care Bridge, the discussion centers on creating an extraordinary experience for parents during the crucial back-to-school season. As childcare centers welcome new enrollments, the focus is on the art of over-communication, maintaining impeccable standards, and ensuring that every parent feels confident in their decision. This episode provides valuable insights on the i...

In this episode of The Childcare Bridge , Michael Tasner takes a deep dive into one of the most overlooked aspects of fall enrollment—nurturing leads that haven't yet committed. Michael reveals the powerful strategies every childcare center should employ to transform missed opportunities into successful enrollments. As he highlights the importance of consistency, follow-up, and long-term nurturing...

In this week's episode of The Childcare Bridge, Michael Tasner delves into the power of micro events as a game-changing strategy for boosting fall enrollments. Forget the traditional open houses; it's time to think smaller, smarter, and more strategic. Discover how these unique events can create a buzz around your center, attract the right families, and fill your seats year-round.