The CEO's Edge

Are you desperate to raise your prices but you’re scared you’re going to lose all your clients? You’re stressing thinking that people are going to be turned off, that you’re going to increase your prices and nobody’s going to pay it? Has this been at the back of your mind for months now?  We’ve all been in this place at some point in our business. So many people get stuck at this cap where they ca...

What if the reason your business isn’t at the level of success that you desire is because of your mindset? Do you constantly find yourself saying “I’m not good at [insert limiting belief] so I’ll never be able to do that”?  We’ve all experienced moments of despair before, wanting to give up and burn our business to the ground at the first sign of incompetence. But in these moments, ask yourself -...

Do you want to go all in with your business, generate phenomenal success and create the life that you desire, but you’re still crawling along in first gear? Are you ready to blow up your visibility so that you’re impossible to ignore and you become fully booked? We’ve all  been there, hoping for success but actually just aimlessly throwing spaghetti at the wall and praying it sticks. But the reali...

Are you in the midst of a launch and the sales are slow? Is your confidence, energy and magnetism dwindling as a result? Have you experienced this overwhelming feeling of failure before? We’ve all experienced failure at some point in our lives. But what if I was to tell you that a flopped launch is actually the secret to success? On this week’s episode, your host Jenna O’Keefe shares how you can h...

Have you been posting consistently, sharing your message online and showing up on stories, but your Stripe account isn’t reflecting your efforts? Has your phone been silent this week from a lack of payment notifications? It’s easy to fall into this comfortable trap.  On this week’s episode, Jenna shares why the ‘know, like and trust factor’ technique is not enough to get people buying. This method...

We got engaged !! In today's episode I share our proposal story and talk about the serendipity around the date of the proposal.  I share with you extracts from my journal 5 years ago and talk about how I made QUALITY decisions to change my life and avoid instant gratitification.  Highlights include:  How I went from broken to the happiest I've ever been in exactly 5 years Journal extract...

If you've ever felt like a failure when sales have slowed or your launch has flopped... then this epsiode is for you. This week I'm breaking down the exact identity shift you need to go through to reach your next level of success (and have a lot of fun whilst you get there).  Highlights:  The exact identity journey you need to go on to make big money The behaviours, habits and beliefs yo...

Have you ever been in the middle of a launch and it’s not going quite the way you’d hoped? The sales are slow and your dream clients aren’t flooding in? So you decide to quit. Is this a situation you’ve found yourself in before? The reality is, the majority of us are afraid to fail. We’re afraid to be seen publicly in such an exposed, vulnerable position. On this week’s episode, I share the BTS se...

Have you reached a level of success and you feel like you’re either getting the same results over and over again, your results are plateauing or, even worse, they’re on a decline? If you’ve hit a ceiling and you don’t know how to uplevel - then this episode is for you. In this week’s episode I’m breaking down exactly what’s happening, why you need to pay attention to your nervous system and how I...

Have you ever wondered what it really takes to up-level your business so you wake up with dreamy clients in your DM's asking how they can hire you?  What if you could make your entire corporate salary in the first 5 weeks of the year, all without a single discovery call?  If you've been doing ALL of the things, posting every day but it's not working - then this episode is for you. I...

Conversion isn’t the sexiest thing to be talking about. When it comes to visibility and viral content, conversion always falls flat. However as a Marketing  Strategist of 10+ years this is mind blowing to me - the one thing I care about is conversion. You want people to gravitate into your world and convert seamlessly. If you have to hand hold people in the DM’s, this is a sign that your strategy...

In today’s episode I’m sharing 5 steps to master consistency. The consistency of action is something I see so many business owners fall down on and it’s so important if you want to create a successful, sustainable business. Consistency gets a bad rep because everyone is looking for that quick fix magic pill to fast track success and results. Let’s face it, consistency isn’t sexy. It’s not what peo...

Everyone talks about the action you need to take in order to be successful: lead generation strategy, sales strategy, content strategy… but not many people are really addressing the BIGGEST driver of success - how you FEEL about yourself. Your subconscious sits behind all of the action that you take, which is why it’s vital you do the inner work to make sure you feel empowered, confident and coura...

Today’s episode is for anyone who a) worries that their service is too boring to sell or b) thinks that they’re not interesting enough to sell. I talk alot about good girl syndrome and the importance of becoming iconic if you want to lead in your industry. The main block around becoming iconic is playing small because you think you or your service is too boring for Instagram. If you’re playing in...

Today I’m giving you the BTS of my biz and how I’m supporting my business. I hope this episode helps you set your aspirations high and put in the groundwork to make your dreams a reality. There is so much behind success. Online, we see people sharing big shiny results but there is so much that goes into this that you don’t see. In today’s ep, I’m giving you full visibility so you can look at your...

Today we’re joined by my gorgeous friend and Women’s Health Coach, Sarah Elisabeth. Sarah helps female leaders create optimal health so they can reach peak performance in business and life. This is the first of many future girl chat episodes. As close friends and biz besties, we have a LOT of off-the-record conversations… the type of conversations that not a lot of people are having online. In thi...

This is a taboo topic and IMO something not enough people are talking about. If you want to be a leading service provider, mentor or coach, you have to be ASPIRATIONAL and ICONIC. Aspirational doesn’t have to mean you’re getting private jets and traveling all over the world. But, if people are going to hire you or buy from you, you have to have something they want, whether that be your lifestyle,...

My Instagram insights have been blowing up since the Made For More Strategy & Networking Event. I’m getting new followers and ideal clients EVERY SINGLE DAY. So believe me when I say, Instagram isn’t dead and the algorithm doesn't hate you. If you’re finding Instagram challenging, this episode will make you fall in love again. I’m sharing EXACTLY what I’m doing on Instagram to make sure m...

I’ve been reflecting on my year and I wanted to share my biggest lesson of 2023 so you don’t make the same mistake. I could have saved myself a hell of a lot of time if I’d known this sooner. Less is more. In today’s episode I’m sharing details of how I’m strategising my business next year, the strategic conversations I’m having with myself and my team and what you can expect from me in 2024. High...

If you want to double your revenue, grow your business and make more money whilst working less in 2024, you have to learn how to create fierce AF content and the mindset to match. Doubling your revenue doesn’t come about by accident, you can’t just put it on your vision board and expect it to happen. You have to get good at creating content which does the hard work for you. Highlights include: Fie...

This episode has the power to change your life, if you choose to take the required action. So listen when I tell you - modest entrepreneurs are getting left behind. Playing it small is something I know a lot of female entrepreneurs struggle with so today I’ll be sharing how to get confident, take up space online and blow up your business in 2024. Highlights include: Signs you’re being a modest ent...

High performance is about creating success, moving the needle forward and consistent innovation. You need to know how to get high performance, not just for yourself but for your business, your clients and suppliers. There’s a secret recipe for success and I don’t think enough people in business tap into this. Today, I’m revealing all… Highlights include: What high performance in business looks lik...

In today’s episode I’m sharing the exact mindset that you need in order to quit your 9-5 in 2024 and finally take your business full time. I’ve taken some time to reflect on my own personal journey and the #1 most important lesson is centred around mindset. Yes, strategy is important but if you haven’t got a rock-solid mindset, foundations and momentum, it's going to be really difficult to sc...

It’s been almost one week since the Made For More Networking & Strategy Event and we’re still experiencing the magic from the day. In today’s ep I’m giving you the BTS of the event - why it was SO SPECIAL and how we BROKE THE INTERNET. I wanted everyone to leave saying “that was the best fucking day of my business” and that’s EXACTLY what happened.  Highlights include: How the industry is mass...

If you’re looking to build, scale, fast track and elevate your entire business, nailing your video content is essential. In order to create more trust, visibility, interest and revenue - it’s not just about jumping on video, it’s about doing it well. In today’s episode I’m sharing a checklist of the things you must think about when creating video content and most importantly, how to create with CO...