The Carousel Project

The Carousel Project

Business EN ↓ 66 episodes

Here, we explore marketing the magic. Disney and theme park history through the lens of the marketing and public relations campaigns that made them a success. Join our Patreon! https://www.patreon.com/carouselprojectpodcast

Author

The Carousel Project

Category

Business

Podcast website

maidamedia.com

Latest episode

Feb 20, 2026

Where to listen?

Podcasts in the app Replaio Radio Coming soon

Podcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts

Get it on Google Play Install for free Android 5M+ downloads · 4.8 rating iOS soon

Episodes

The Story of 20,000 Leagues Under The Sea 03.09.2021

This week, The Carousel Project dives deep into the history of 20,000 Leagues Under The Sea. Josie, Kait, and Adam discuss the history of the classic 1954 Walt Disney-produced movie, as well as the beloved Magic Kingdom attraction and other attractions inspired by the movie at various Disney parks worldwide. Get in your submarine and dive down with us! 20,000 Leagues Under The Sea Movie Trailer 20...

The Story of the Two Week Break 20.08.2021

The Carousel Project Podcast will be back in full two weeks from today on Friday September 3rd! In this week's mini episode, Josie, Kait, and Adam share a fun surprise that you won't want to miss! We love you all and can't wait for the second half of season two!

The Story of Star Tours 13.08.2021

This week The Carousel Project is traveling to a galaxy far, far away to cover the history of the first Disney attraction to feature a non-Disney licensed IP. Josie, Kait, and Adam share their favorite Star Wars characters, their experiences on the original and current versions of the attraction, and tidbits on the attraction's evolution. Hop in your StarSpeeder as we travel around the galaxy and...

The Story of Pal Mickey, Your Personal Disney Tour Guide 06.08.2021

The Story of Pal Mickey, Your Personal Disney Tour Guide Have you ever wondered what it would be like to have your own personal tour guide as you venture through the four Walt Disney World parks? If so, you won't want to miss this week's episode of the Carousel Project about Pal Mickey, a toy released in Walt Disney World in 2003 that helped guide you through the parks and even had games and trivi...

The Story of Dole & Disney 30.07.2021

You can't think about a trip to Disney without thinking about this classic Disney parks treat -- Dole Whip! Today, Josie, Kait, and Adam dive into the history of the Dole and Disney partnership, Dole Whip flavors, produce marketing campaigns, and more.  Can you guess each of our favorite Dole Whip flavors?

The Lovers, The Dreamers, and Disney - The History of The Muppets & Disney 23.07.2021

It's time to play the music, it's time to light the lights. This week on the Carousel Project we take a deep dive into the history of The Muppets and The Walt Disney Company. From Muppetland and Muppet Studios to the Fuzzy Renaissance, Josie, Kait, and Adam breakdown many of the benchmarks in this story which led to the eventual fusion on these two pop culture powerhouses in 2004.  DefunctTV:...

The Story of River Country - Walt Disney World's First Water Park 16.07.2021

We're starting off Season Two of the Carousel Project Podcast with a special part of Walt Disney World's history -- River Country. Less than five years after the Vacation Kingdom opened in Orlando, Florida, Disney was ready to add a water park to their property. In this episode of the Carousel Project, we cover the good, the bad, and the abandoned of the first themed water park. So grab your inner...

100 Years of Magic Celebration! 18.06.2021

100 Years of Magic was an event to celebrate the 100th Birthday of Walt Disney himself! This celebration kicked off at Walt Disney World on Oct. 1, 2001 and lasted more than a year, featuring brand new attractions, parades, and experiences. In this episode of the Carousel Project, we head back to 2001 to explore this once-in-a-lifetime event! The 100 Years of Magic Celebration truly was a special...

100 Years of Magic Celebration! - BONUS EPISODE 18.06.2021

100 Years of Magic had so much to dive into - we made a BONUS EPISODE!  The 100 Years of Magic celebration kicked-off at the Walt Disney World Resort on Oct. 1, 2001 and was a once-in-a-lifetime event that every Disney fan should know about!  Find us on Instagram for more information about Disney history, marketing, and public relations!  Global Celebration of Children Announcement...

Vintage Disney Map Haul, 1993 11.06.2021

There's no better way to know what was going on at Walt Disney World during any period of time than to look at an old park map and times guide! In this episode, Kait and Josie travel back to 1993 to learn more about the marketing, partnerships, communication, and events going on at the parks! From a giant push for all things Aladdin to a 24/7 ice cream bar at Disney's Polynesian Village Resort, it...

Plastic ... It's the FUTURE! The Monsanto House of the Future 04.06.2021

The Monsanto House of the Future is, in our opinion, one of the most underrated, often-forgotten pieces of Disney history. In this episode of The Carousel Project, we take a deep dive into this unlikely partnership, a true sign of the times!  House of the Future Tour  Facts about the attraction  Yesterland Hall of Chemistry/Monsanto Partnership Monsanto timeline Atomic Bomb research...

The Opening of Toy Story Land! 01.06.2021

This week on the Carousel Project, we take a trip to Andy's Backyard to explore the opening of Toy Story Land at Walt Disney World Resort! This highly anticipated land opening had many fun campaigns that Kait and Josie remember from just years before! Below, check-out some highlights from this opening event! If you like what you hear this week, if you want to tell us your toy story, or if you want...

The Opening of Splash Mountain 22.04.2021

In this episode we take a journey to the Briar Patch to discuss the opening of Splash Mountain at Disneyland! We discuss advertisements, partnerships, ideation, and of course, the iconic Splash Mountain Rap. 

Think Orange Thoughts - The Story of the Orange Bird 16.04.2021

In this episode of the Carousel Project we travel back to the opening day of Magic Kingdom at Walt Disney World Resort to learn more about the unique story of the Orange Bird! 

A True McDisney Partnership 09.04.2021

This week on the Carousel Project, we take a deep-dive into Disney history through their iconic partnerships with McDonald's! From in-park sponsorships to your favorite vintage dishware, we'll explore all of the moments you remember - and the ones you forgot about too! 

The Opening of Disneyland Resort 30.03.2021

In our first ever episode we deep dive into the most iconic moment in theme park history - the opening of Disneyland Resort on July 17, 1955. Not only do we explore the day of, but we conduct a case study on all it took to open those gates for the first time through the lens of marketing and public relations. 

Listen to the The Carousel Project podcast in Replaio

Radio and podcasts in one app - free, with no sign-up. Install today and do not miss the launch

Get it on Google Play

Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.