The Cardone Zone

What wins? The best product or the best-known product? Listen in on how money follows attention and get four ways to blow up your brand.

Listen to Grant and Elena Cardone's insights into networking as a couple. Learn the truth about why it's so important and the best ways to get more contacts.

Listen to Grant Cardone talk multi-family real estate deals with the Sumroks. They trade strategies, tactics, information and more as Grant shares his first real estate deal and those that followed.

Our offerings under Regulation D Rule 506(c) are available to accredited investors only. For our Regulation A offering: Until such time that the Offering Statement is qualified by the SEC, no money or consideration is being solicited, and if sent in response prior to qualification, such money will not be accepted. No offer to buy the securities can be accepted and no part of the purchase price can...

How to Get Rich Working for Someone Else It is possible to get rich working for someone else. Make sure there's opportunity at the company you're working at and make sure you have the skills to accomplish it. Listen for the five things you need to know to make it rich without being an entrepreneur.

Marriage and Finances Grant and Elena Cardone talk finances and marriage. Talking about money is one of the hardest conversations a couple can have. Harder than talking about kids, parents and family. Together you need to decide on spending, income and investment goals. Get some pointers on getting your conversation started

Our offerings under Regulation D Rule 506(c) are available to accredited investors only. For our Regulation A offering: Until such time that the Offering Statement is qualified by the SEC, no money or consideration is being solicited, and if sent in response prior to qualification, such money will not be accepted. No offer to buy the securities can be accepted and no part of the purchase price can...

Grant Cardone talks with Matt Manero, author of the new book "You Need More Money". Matt says life begins once your yearly income reaches $150,000, gets better at $250,000, and starts getting good at $500,000. Do you need more money? Listen to Matt and Grant talk about how much money you really need and why it's so much.

Millionaire Tips Get your money right. Focus on being a multimillionaire, not a millionaire. One million is NOT financial security. You need to aim for wealth that can't be destroyed. Don't miscalculate what you need to be rich and prosperous. Here's ten steps to becoming a millionaire and multimillionaire.

My business cycle is illustrated by an "idea to Monetization Flow Chart". It's a detailed chart with nine steps that your business should move through to be successful. Each one of these nine steps represent a cycle with its own processes and outcomes to be achieved in order to move onto the next step. In the most simplest of terms, get attention, generate sales, invest your income and always REPE...

Bernt Ullmann came to my offices in Miami to discuss how he built brands and marketed for Tommy Hilfiger, FUBU, Jennifer Lopez and many other celebrity brands. This is a must listen conversation for those of you interested in building brands – both your company brand and personal brand. Take care of your brand. Nurture it. Grow it. Protect it. 10X it!

Our offerings under Regulation D Rule 506(c) are available to accredited investors only. For our Regulation A offering: Until such time that the Offering Statement is qualified by the SEC, no money or consideration is being solicited, and if sent in response prior to qualification, such money will not be accepted. No offer to buy the securities can be accepted and no part of the purchase price can...

First, you need to take responsibility for the solution and that's why more people don't. Second, accept responsibility for doing the wrong things. Then take the negative situations and that energy and flip it to benefit you. There is so much negativity in the stuff you don't like that if you can harness it and embrace it, you'll be that much stronger and more powerful.

Grant interviews Mikey Taylor, professional skateboarder, entrepreneur and real estate investor. Taylor enjoyed skateboarding and knew he wanted to make money at it. But he also knew that skateboarding alone wouldn't get him to the goal he created for himself. Through his investments, he currently has eight storage properties valued at close to $200,000,000.

Investing in the right finances for your real estate deals is one of the most important things you'll do. Creating the right amount of debt, getting the best rates and determining cash flow on your deal is incredibly important. Take the time to study and learn. Know real estate financing, and get it right.

If you want money you've got to get on offense. I was raised on the "defense of finances" strategy. I was taught that way because that's what my mother knew. But you can't win a boxing match or a soccer game without going on the offense. To win, you have to go for the knockout or the goal. A financial defense attitude is saving money and not spending. A financial offense attitude is spending money...

Are You in The Right Job? Have you ever asked yourself if you are in the right job? How about if, and when you should quit a job? You need to know when it's simply time to double-down or move on from a position. You need to determine if the problem is the job itself, or you. Make the effort to take a serious look at if it's you or the job. This assessment will let you then focus your energy on fix...

Do people want to do more or do people want to do less? Usually it seems that people want to do less. They want to take the weekend off. Work only as much as they are forced to by their employer. Take the easy way out. But you cannot be successful without doing more.

Hubert Humphrey: Dreamer and Rebel Grant Cardone interviews Hubert Humphrey on Power Players. Humphrey revolutionized the way insurance was sold by creating a systematic approach to building distribution through relationship marketing. He launched World Marketing Alliance which became one of the largest independent marketers of financial services products in the world. Leveraging his 30 years of s...

We all need to be tough on ourselves. That means being honest with ourselves. Taking a hard look at our environment, situations and how we are acting and making decisions. You need to make sure you are protecting yourself and personal environment. And sometimes, many times in fact, that will involve making hard decisions. The right thing is almost always the hardest thing to do.

You need to know these three simple strategies that are either making your business or killing it. These mistakes have nothing to do with your actual sales process and everything to do with it. Mistake Number One: People have no idea who you are You need to get attention for yourself and your business. Plan how you're going to advertise and then take action – get the word out. For example, it can...

To be successful in, and at, life and create what will truly make you satisfied, you need to visualize it. Your life isn't your job, it's not your marriage, it's not your kids or the people in it. Don't limit yourself. Visualize and plan who you want to be, and how you want your life to be. 1. Prioritize the life you want. This is not putting your family first, your role as a husband or wife first...

The vast majority of good real estate is bought by, and owned by, the super wealthy. Not wealthy individuals, but mega-wealthy companies like Blackstone, Allstate and Met Life. And, the reason they have preferred access to these deals is that Wall Street wants you to keep investing how you have been. Wall Street wants you to buy a house, a duplex, and invest in a 401K or a Keogh plan. They don't w...

Cash is king. You've heard this expression, time and time again. But the truth is, cash is not king. Cash flow is king. Inflation makes your money worthless. It takes eight times the money to buy the same product or service today as it did in 1958. That means, what your $1,000 bought back then, it takes $8,269 to buy the same thing, today. You need to invest your money to have it be worth anything...

$1 million is not a big enough goal because it doesn't give you enough money to live on if you live 20-25 years. If you just want to make $10k a month, you give the government $4k a month you spend $6k on house, car, insurance and you're out of money. Here is the plan we made for Jarrod that made him a millionaire: 1. The right target is $10 million: Don't be selfish and say you don't need a lot,...