The Business of Thinking Big

This week, I’m sitting down with Jennifer Hazan, Mamas & Co. member and founder of Cam & Leo’s Emotion School. Jenny started with the Mamas & Co. community with just an idea and the drive to get it done. 6 months on, she’s created a rock-solid business plan, trademarked everything she needs, and is beginning testing. How is she moving so fast? In Jenny’s words – learn as you go!  Since...

Most of the mamas who come to me for coaching either have specific goals in mind, or we make them together. Big goals are great, but the ones that have the most impact are ones that measure the gradual progress of the business. How do we continue progressing?   Through accountability.  Sometimes, accountability can sound like a buzzword that doesn’t mean much. Today, I want to talk to you about ho...

Listen in this week as I chat with a few of the wonderful women from the Spring A-Players session about how to package and price your offers! I sit down with Jama, Susanne, Rachel, and Dimple as we go over how we strategize packages and pricing in our A-Players meetings.  So often, it’s easy to fall into the trap of trying to create packages that appeal to everyone. We want to be everything to eve...

The cheerleaders in our lives are so special! From the past year, we know how important it is to have people you can depend on around you.  On this week’s podcast episode, I want to talk about how we can use that same type of support in business. You’ll see – having some business besties is something you can’t do without! I’ll teach you where to find your business buddies, and run down the top 10...

On this week’s episode, I chat with Nicole de Larzac, product business coach extraordinaire!  With over 20 years of marketing and consulting experience, Nicole has a wealth of information to share on getting your business where you want it to be. She’s who you want in your corner when you’re launching or scaling your product-based business! Over the last year, trends in online shopping have change...

This week, I’ll be sharing a talk I did at Mamacon 2020 with you. It’s great listen for you if you’ve been feeling like something – in your life, in your business – needs a change.  We’re going to do some exercises together to create a plan for what you want to become reality. We’re talking what you need from your customers, how to focus in on your money goals, and creating your team.  Your life d...

How do we deal with rejection? When you’re selling someone else’s product, it doesn’t seem so bad to hear a “no”. It’s a different story when it’s your own product or service – it feels like they’re saying “no” to you, personally! If you take away one thing from this week’s episode, it would be this: a “no” is not a “no” to you. There’s no way for you to know what is going on in someone’s decision...

We’ve all been there – when starting out in business, it feels like all work is good work! And in some ways, it might be, but there’s a catch many of us are pretty familiar with, burnout. 😰 Saying ‘yes’ to everything is a pattern that is much too easy to fall into. Jordan Gill, Operations Consultant, is familiar with the feeling! Before finding her love of systems, she struggled with burnout. Now...

If you’ve ever considered getting into Tiktok, Samantha Vlasceanu is the expert you want in your corner! This week, we chat about everything you need to know to get started on the app. ✅ Samantha wants you to know: your demographic is on Tiktok! Despite its reputation as the app for teens, 30-40% of the app are users over 30. 💁🏻‍♀️ Using TikTok, Samantha helps her clients extend their reach fur...

Does talking about money stress you out? If so, you’re not alone! Many (in fact, I’d say most) women struggle with accepting and promoting their value monetarily.    That’s why, this week, we’re chatting with Amber Lilyestrom – Branding Strategist, Business Coach, and Published Author – about your money mindset. Amber has some great insights on how to reframe and take control of your personal narr...

In this week’s episode, I’m giving you a sneak peek of my book, Building a Joyful Business. I’ll be reading Chapter Three: Your Joyful Customer. In this chapter, I dive deep into the mistakes a lot of women make when they’re starting out on their business journey. We discuss how to spot red flags and discover your dream clients, who are ready to invest in you!  Determining your dream client is a k...

This week, I sit down with Mindy Applebaum, Founder and CEO of Luxury Move Management to discuss how to really become the CEO of your business – and act like it! Mindy runs an organization that takes over all of the logistics of moving, from packing and unpacking, cleaning services, to selling furniture. We met on March 13, 2020 – the day the world shut down. I remember watching Mindy bombarded wi...

This week, I look back over the highs and lows of the incredible experience of writing my book, Building a Joyful Business. I talk about why I decided to write the book, the challenges I faced in getting there, and how I went about the journey of getting it published.  Throughout my career, the most heartbreaking thing I’ve seen is women who have lost the joy in their business. They get caught up...

I am so excited to introduce you to my guest on this week’s episode! Sonia Thompson is an incredible customer experience strategist and consultant. She’s been in the position to examine the way that businesses are leaving some customers behind in their marketing and customer experience services and has been a strong voice for diversity in marketing for years.  I asked Sonia to give us her essentia...

In this week’s episode, I talk to Robyn Vanpee about how to boost your social media strategies. We run down the Top 5 social media strategies to utilize in 2021:  1. Social Listening Your followers are your greatest source of inspiration. You know that – let them know it! Listening to your audience is the greatest way to boost interaction on your channel. You’ll create an amazing community and get...

Whenever I find myself running around in circles and not making any progress, it’s usually because I haven’t focused in on a specific goal, or I’m giving my energy towards the wrong things. And I bet the same thing has happened to you! This week, I talk about how focus can either jump start our progress or be the main obstacle in achieving it. In order to make sure that we’re using our focus to go...

Emily Edwards came across Mamas & Co. after having been rejected by those in her local community for vocalizing her anti-racist beliefs. As it turns out, networking with people not only local to her, but all over Canada and even North America, was the best thing she could have done! In this week’s episode, Emily and I discuss how finding a network of supportive and like-minded people is critic...

Quitting my full-time sales job was never a perfect, or linear, process. It took me about six months from making the decision to quit to my last day in the office. This week, we’ll talk about how I made that commitment, created my exit plan, and stuck to it! I felt so much fear around quitting my job. As someone who values security, that fear could be paralyzing at times. By adjusting my mindset a...

This week, I follow up last week’s episode on generating quality leads with the next step – how to close more sales. For so many of us, women specifically, sales can be intimidating. It can be hard to balance asking for what we’re worth without feeling aggressive or overly sales-ey. I find, when people ask me why they aren’t making the sales they want, they have one of two problems – either they a...

This week, I discuss the four pivotal steps to generate quality leads. This will be the first in a two-part series where I teach you how to create a flow for you dream clients to access your services. We’ll sharpen your marketing process, direct it at the people who will love your product, and turn those leads into sales! Review Your Business Goals This first step may seem unconventional, but to b...

This week, I look at the six biggest failures I’ve made in business. I talk about bad investments I’ve made, ways I put off some things I needed, and jumped too early at others I wasn’t ready for. Looking back now, it’s easy for me to see where I went wrong. When I was first starting out, however, I got caught up in second-guessing myself, like so many of us do. Bad InvestmentsIn getting started,...

This week, I interview Supriya Mehra, an event producer and business strategist who has been running her business since 2009.  We discuss how she was able to pivot her business from an old-school event focus to a more modern and online structure. Supriya quit her lucrative, corporate career in 2016 to fully commit to her entrepreneurship dreams.  Since then, her work as an event producer had kept...

Goodbye 2020, and hello 2021! In my last episode, we talked about celebrating our 2020 wins, even if they didn’t look the way we had hoped they would back in January. This time, I want us all to look to the future, and think about how to build upon our 2020 experience.  If you’re like me, 2020 came with its fair share of struggles and difficulties, but mostly, it came with opportunities for growth...

I know, I know… 2020 has been a year and a half! Some of you might not even want to think back on this past year, but please, I urge you to join me in this exercise. Together, in this episode, you and I will celebrate your wins. I’ll ask you to grab a pen and notebook for this one because I want you to see how much you really have achieved. As I ask the questions, we’re going to reflect on all the...

Episode #108: Just Keep GoingNo one ever said that owning and growing a business is easy. Yes, there are moments of bliss but there are also moments of gut-wrenching anguish. In this episode I share 3 stories of what could have been dire circumstances for my business. The first story you may already know about from past episodes but the other 2 stories I have never spoken about publicly for no oth...