The Business of College Sports

I'm joined in this episode by my friend Tim Duncan, Director of Athletics at University of New Orleans . We talked about a recent encounter he had with police where he was racially profiled and how he's shared that experience with his kids, his student athletes, his friends and his social media followers in order to better educate everyone. We discussed how he told his student athletes a...

Mike Snee, executive director of College Hockey Inc. , joins the podcast to discuss how his organization has been working to support and grow men's college hockey for more than 10 years. We talked about the current state of college hockey, how the organization supports the addition of new collegiate programs and how both USA Hockey and the National Hockey League helps support the organization...

Nate Appleman, the director of HOK’s global Sports + Recreation + Entertainment practice, joins me to discuss the current state of construction and planning while much of the country is under stay-at-home or safer-at-home orders as a result of the COVID-19 pandemic. We talked about whether projects are proceeding as scheduled, if plans are being adjusted and how facilities might look different in...

I'm joined once again by Blake Lawrence, co-founder and CEO of Opendorse to chat about NIL and the opportunities available for student athletes as social media influencers. We chatted about how brands activated around this year's virtual NFL Draft. How much were student athletes entering the draft really able to earn from social media partnerships? Turns out it was even more than Opendor...

This week I'm joined by Rachel Baribeau, founder of I'm Changing the Narrative . A sports broadcaster with a storied career covering college football, Rachel founded I'm Changing the Narrative to address issues facing student athletes she met on campus, from mental health to dating, home life and other pressures. She's a regular speaker on college campuses across the country, v...

I'm joined by Gail Sideman , a former SID turned publicist who has a wealth of experience in strategic communications, including crisis communications. We chatted about several football head coaches who've made the headlines lately and how those situations can be mitigated going forward. We discussed whose role it is to get the athletic department on the same page when we find ourselves...

Nebraska Athletics recently partnered with Opendorse to create the first-ever program designed to help individual student athletes build their personal brands. The program, being called Ready Now, will afford all 650-plus Nebraska student athletes the opportunity to improve their personal brands on social media so they can maximize their earning potential once NIL legislation is ultimately enacted...

The conversation around sports has quickly changed from winter and spring sports being cancelled to whether or not we'll have a normal college football season in the fall. I'm joined in this episode by my friend Erin Kraebber, Associate Athletics Director for Marketing at UAB. We dug in deep on what she and her team are doing right now to plan for football season, including how they&apos...

Over the past couple of years, I've covered an unusual, and first-of-its-kind, bowl sponsorship between Elk Grove Village, a village just outside of Chicago, and the Bahamas Bowl. Today, I'm joined on the podcast by Mayor Craig Johnson of Elk Grove Village and Dan Migala of 4FRONT to discuss how this unusual partnership came to be and what it's been like the past two seasons (hint:...

Today I'm joined by Bruce Floyd, Social Media Manager for the University of Florida athletic department. We discussed how he's approached social media strategy and messaging during the COVID-19 outbreak that has canceled all winter and spring NCAA sports. We chat about the types of content that can be posted now, creative ideas for engaging fans, and how you can plan for the future with...

I asked my friend Alan Verlander, CEO of Airstream Ventures , to do a quick bonus episode with me on the financial impact changes to the NCAA tournament will have on local economies -- from arenas to hotels to restaurants and workers. We also talked about how quickly things are changing and what we think will happen next. Alan was the Director of Athletics at Jacksonville University from 2005-2012...

In this episode, I'm joined by John Roberson, CEO and "Chief Cheerleader" of experience creation firm Advent . We're talking about the growing trend of creating or reimagining Halls of Fame on college campuses. From the space needed to the timeline to the ways in which Halls of Fame are becoming more interactive, we covered Halls of Fame from every angle. If you work at an inst...

This week, I'm joined by my friend Alan Verlander, CEO of Airstream Ventures , a sports and entertainment event management company. For the past 25 years, Alan has worked in and around college athletics from nearly every angle. Alan was the Director of Athletics at Jacksonville University from 2005-2012, then served as the Executive Director of Sports and Entertainment for the City of Jackson...

I'm joined this episode by Stephanie Stabulis, VP and Senior Strategy Director at HireInfluence , an influencer marketing agency. We talk about the types of opportunities out there for student athletes if they can monetize their name, image and likeness and the role she thinks athletic administrators should play. Stephanie also gives advice on how student athletes can best position themselves...

This week I'm joined by University of Florida Athletic Director Scott Stricklin. We talk about why he took for the Florida job and how he started prioritizing facilities projects when he arrived. He goes into detail on the new baseball stadium and the upcoming football facility. We also talked about how much input head coaches have when upgrading existing facilities, or planning new facilitie...

What can sports marketing and branding teach us about marketing ourselves? Since it's Valentine's Day later this week, I asked my friend Tracie Hitz to join me to discuss her background as a sports marketer and how she's taken those skills and started applying them to other aspects of her life, including dating. Having spent time in a Big Ten athletic department, within a sports mar...

Tajh Boyd, a former quarterback at Clemson, joined me to discuss name, image and likeness legislation. What would recruiting have been like if NIL had existed when he was choosing a school? Could NIL impact the atmosphere in the locker room? What does he think the impact might be on a school like Clemson? And how does he really feel about the potential to profit off your name, image and likeness a...

Nate Appleman, the director of HOK’s global Sports + Recreation + Entertainment practice, joins me to discuss the latest trends in college athletic facility design. We talk about how unique design features like Clemson's slide are dreamed up and how architects and designers ensure the unique qualities of each program are reflected in the completed facility. We also chatted about some upcoming...

Jeff Schemmel of College Sports Solutions joins me to discuss the inevitable complications Title IX will bring to the implementation of any name, image and likeness legislation. We discuss recruiting concerns, whether football and men's basketball can continue to be marketed more heavily than other sports and what athletic departments should be doing right now to prepare for the forthcoming l...

Introducing The Business of College Sports Podcast! Join me, Kristi Dosh (aka, The SportsBizMiss), on this journey as we examine the hottest topics around the business of sports and talk to experts about what's coming next and how to prepare for it. In this first episode, I share with you my vision for the podcast, who it's for and where we're going from here! You can visit my websi...