Damian Mason
The Business of Agriculture Podcast
Damian travels all over the globe talking to audiences about trends in the business of food, fuel, and fiber. With his clever wit and down-to-earth delivery, he has turned these topics into an interesting (and sometimes controversial) podcast.
Author
Damian Mason
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
07 - Farm Misconceptions, Money, & Milk 19.10.2017 33:40
My guest is Jack Britt, a scientist, teacher, entrepreneur, and prior to all that, Dr. Britt was a professor for 40 years. Jack is also a consultant and speaker to the Business of Ag, so I brought him in to discuss public misconceptions the general public has about farming. Why the masses think family farms are dying, the mistaken belief farms are going away, or that farms are tearing out timber t...
06 - Damian Goes Organic? 12.10.2017 32:28
While I have issues with how organic food is marketed, I don't oppose organic farming or farmers. We're all involved in the same business: Agriculture My guest, Andy Ambriole of BioSteward Farms, is a sharp young man who farms 1,100 acres of organic barley, wheat, soybeans, and corn. He's also been actively engaged (sometimes enraged!) with me on social media. The organic sector expanded by 23% la...
05 - Communicating Ag Better 12.10.2017 29:52
We in Ag are commonly told to "improve our elevator speech." Only problem, I hate talking to people in elevators. Worse yet, we in Ag are outgunned by highly paid, trained PR staffs from cause groups such as PETA and HSUS. I bring in former newspaper editor and communication expert, Mike Perkins, to help you improve how you talk, write, listen, and communicate your message to the world.
04 - What Ag Does Right & Wrong 12.10.2017 23:29
Admit it, we all have our strengths and weaknesses. So does our industry. I cover the 5 things we in Ag do right: Production, Innovation, Conservation, Accumulation, and Family. And I discuss the 5 areas where we need improvement: Commodity Mindset, Communication, Pushing Cheap Food, Fighting Poorly, and Thinking Ag is About Us (Hint, it's not. We're a consumer business!)
03 - Used Machinery & Business Talk 12.10.2017 28:07
My guest is Dave Pefley of Pefley Farm Equipment, one of the nation's largest auction and used machinery companies. We discuss the Ag economy. What's changed about selling machinery? Do Ag people love what they do more than the rest of humanity? Do you need a formal business plan to be successful? This episode IS NOT an update on equipment prices, it's two business guys discussing what it takes to...
02 - Legal Talk, Leases & Recreational Land 12.10.2017 30:33
Land is the highest valued asset most Agricultural people possess. Therefore, it's imperative you protect it and attain a return on your investment. This includes recreational property too. In this episode I bring in friend, hunting companion, and attorney, Scott Reust. Why is trespassing on $200,000 of wooded acreage treated differently than in a similar valued vacation home? How do you protect y...
01 - Welcome to The Business of Agriculture: Podcast 12.10.2017 6:44
Looking for smart talk with entertaining commentary about the business of food, fuel, and fiber? You've found it. This podcast offers tips for success, ideas for self betterment, and mental stimulation for people who make Agriculture their Business. Damian Mason is an agriculturist, entrepreneur, speaker, writer, and funny man. As he says, "You don't need any more Ag people discussing weather or c...
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