The Business Behind Small Business

The Business Behind Small Business

Business EN ↓ 90 episodes

We are two women with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty-haven’t scrat...

Author

The Business Behind Small Business

Category

Business

Latest episode

Nov 18, 2025

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Episodes

What Are The Financial Red Flags For Your Business? 01.11.2023

#64: Continuing on the series about your business money, Sevana and Tiffany go over the red flags to look for on your financial reports so you keep your business on the up-and-up. You don't need to be an accountant or financial whiz to understand today's episode. We're breaking things down so that any entrepreneur can get smart enough to look for or avoid financial red flags! Famous...

How To Prepare For a Business Loan 15.10.2023

#63: Getting a business loan can seem like daunting task if you go into the conversation with a lender unprepared, so today, Sevana and Tiffany are going to help you get ready by going over common business loans and what exactly the lenders are looking for from you. Famous Examples -  Under Armour: https://www.businessinsider.com/how-under-armour-got-its-name-2015-6 **************************** Ab...

TikTok Tax Tips - True or False? 01.10.2023

#62: There’s a lot of misinformation that gets spread through social media (surprise, surprise) and none more so than tax tips! Today, Sevana and Tiffany go through a few viral tax tips with special guest, Phil Gaudiano, to set the record straight on a few of these TikTok Tax Truths or Tales! Trending tax tips we go over includes: Renting Your House to Your Business (Augusta Rule) Paying Your Chil...

Reconnecting with Your Disconnected Remote Team 15.09.2023

#61: Let’s talk about reconnecting your disconnected team! These days, you may have already decided to go forth permanently with a fully remote team or maybe even a hybrid of some kind. Regardless of which model you have, including a full return-to-the-office model, disengaged employees are not good for business! Today, Sevana and Tiffany talk about the signs of a disengaged employee and what you...

What services in your business you DON'T want to go cheap on! 01.09.2023

#60: When you are self-funding your business or working with a shoestring budget, it's easy to go cheap on things in your business to conserve the cash. BUT, there are a few things in your business you absolutely do not want to go cheap on, and that's what Sevana and Tiffany will be diving into today! **We're sorry, Tiffany's audio didn't survive the recording....so please...

Decision Fatigue and Analysis Paralysis of Small Business Owners 15.08.2023

#59: all great companies experience Growing Pains and at the core of that is the business owner, so let's spend some time today to discuss what decision fatigue and paralysis means and how you can eat that elephant! Famous Examples -  #1. Wearing the Same Outfit Every Day #2. Blockbuster & Toy 'R Us https://knowledge.wharton.upenn.edu/podcast/knowledge-at-wharton-podcast/the-demise-o...

What to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue 01.08.2023

#58: (Replay) Let's talk about what to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue. How do you build it, and what do you do to prepare for it once you get it! **Sorry for the lagging audio, we had just switched to a new platform and were working through the kinks, BUT we loved making this episode and it was highly downloaded, so please enjoy! Sevana...

AI For Your Small Business 15.07.2023

#57: Sevana and Tiffany are going to dive into how AI can help streamline your growing business! They are sharing a few AI tools that they use every day in their business and new tools that they test drove while researching for this episode. This is a great episode for anyone who feels like they are drowning in too much conceptual AI knowledge and not enough hands-on applicable knowledge. Famous E...

Why You SHOULDN'T Start a Business 01.07.2023

#56. Owning a business is not one-size-fits-all, and certainly not the answer to getting rich quick! While many people thrive in the world of entrepreneurship, it is essential to acknowledge that it may not be suitable for everyone. Today, Sevana and Tiffany is going to explore why owning a business might NOT be right for you.   Famous Examples: Colonel Sanders Thomas Edison ( https://www.business...

How to Create Value Pricing - What does that mean? Is it beneficial to you? And, how do you implement it in your business without upsetting your clientele! 15.06.2023

#55. Today we'll be delving into the concept of value pricing! If you're a business owner or entrepreneur looking to maximize your profits and create lasting customer relationships, this episode is for you! Many of us start our businesses with a cost-based pricing, which is ok, for some, at first, but then you’ll find your competitors are soaring faster to levels of success, you’ve not r...

(3 of 3) How to Prepare for Your Life After The Sell Of Your Business 01.06.2023

#54. We’re here to talk about what happens after you ride off into the sunset-the after sale of your business. How to prepare for it before you sell and ensure your life after the sale of the business is the one you wanted! #smallbusiness #exitstrategy #entrepreneurship Famous Examples: Howard Schultz Sharon Redstone: https://en.wikipedia.org/wiki/Shari_Redstone https://www.tharawat-magazine.com/f...

(2 of 3) So, You Are Going To Sell Your Business To The Next Generation Or To You Employees ... Now What? 15.05.2023

#53. In episode #52, we explored what it means to sell your business to an external 3rd party. In today's episode, we'll be taking a look at a different exit by selling. Let’s discuss selling your business internally to your next generation or to your employees: what it means, what you need, and how to do it in the most delicate way possible.  #smallbusiness #exitstrategy #entrepreneursh...

(1 of 3) So, You Decided You Want To Sell Your Business, Now What? What You Will Need To Know To Sell Your Company. 01.05.2023

#52. Whether you want to sell your business to an outside source, someone inside of the company, or to a relative, there’s a lot of preparation involved, and if you don’t follow the necessary steps, you stand to lose or owe a lot of money. We’re starting with the most important aspect, which is the money. How to prepare, present, and create value.  #smallbusiness #exitstrategy #entrepreneurship He...

Are You A People-Pleaser? How Your Personality Can Sink Or Soar Your Business! 15.04.2023

#51. We’re going to do some introspection today on whether your personality is sinking or soaring business - so let's ask the question: Are you a people pleaser? https://www.psychologytoday.com/us/blog/funny-bone-pick/202207/how-deal-people-pleasers-who-go-too-far Inside Small Business: https://insidesmallbusiness.com.au/marketing/how-not-to-be-a-people-pleaser-in-business Overit.com: https:/...

Business Plans, Should You Have One or Not? 14.04.2023

#50. We are shaking things up by doing a guest interview about today's topic! Business Plans: should you have one from the beginning? Why? What goes into a business plan? We'll find out in today's episode! Get in touch with our guest: Dr. Michael Mort, Esq. Argent Place Law https://www.argentplacelaw.com/ Famous Example: Instagram ( https://www.theatlantic.com/technology/archive/201...

The Services You Should Spend Your Business' Money On (And The Services You Can Wait On) 15.03.2023

#49: Let's talk about the services you should spend your business's money on (and the services you can wait on). These are going to include apps, platforms, third parties, contractors, employees, and more! *Sorry (again!) for our audio issue... Sevana and I really do like each other and don't compete for air time, but we had periods of lag time when recording that caused us to sound...

Sole Proprietor, LLC, S Corp, C Corp - What You Should Be and When 01.03.2023

#48. In today's episode, we're doing a replay of one of our most popular episode from Season 2. Sevana and Tiffany talk about Sole Proprietorship, S-Corp, C-Corp, and what you should be and when. Famous Example -  Hulk Hogan and Gawker Media Rihanna and Fenty Videos -  Explanations on entity formation: https://youtu.be/uXOHnZy0y4A https://www.youtube.com/watch?v=H3BcB1r5h74 Books: LLC vs...

What to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue 16.02.2023

#47: Let's talk about what to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue. How do you build it, and what do you do to prepare for it once you get it! Famous Examples -  #1. Shan Hanif What happens in a 100M+ business: https://youtu.be/l8cs_SVyOEQ Week in the life of a CEO running a 100M+ business: https://youtu.be/s0E1i9mXe1A How I build a $10MM bus...

Employee Manuals and SOPs: Where to Start! 01.02.2023

#46: Today we’re going to discuss employee manuals and SOPs: what are they, why are they so important, and where do you begin.   If your business has started hiring employees or even contractors you probably know how important an employee manual can be. Even if your business is just you and only you a procedures manual is also just as important. Writing a manual is much like creating a recipe. It’...

How Much Should You Pay Yourself, The Business Owner? The Difference Between an Asset and a Liability 15.01.2023

#45: Let's talk about money! Well, every one of our show is about money in a way, but today, we're talking about as your business grows, what you get paid and how you get paid could be the determining factor behind how much tax you pay, and how the IRS defines your business. References -  https://quickbooks.intuit.com/payroll/salary-or-draw-how-to-pay-yourself-as-business-owner/ Famous E...

A BBSB Holiday Special 2022 31.12.2022

WOW! We cannot believe that we are wrapping up season TWO of The Business Behind Small Business podcast.  THANK YOU to all our listeners. Because of you, we are planning a big season THREE and can't wait to tell you about it in today's special. Have a wonderful New Year's and we look forward to getting back together with you in 2023! **************************** About BBSB -  We are...

The difference between a Bookkeeper, Accountant and CPA 15.12.2022

#43. Let's talk about money - more specifically, the people your company that deal with the money. In today's episode, Sevana and Tiffany talk about the difference between a bookkeeper, Accountant and CPA, and when you’ll need any and each one! Famous Examples -  #1:FTX Cryptocurrency Exchange: https://nypost.com/2022/12/13/ftx-ceo-john-ray-iii-grossly-inexperienced-execs-used-quickbooks...

Work Life Balance & Work Life Integration 01.12.2022

#42. How do you choose which works best for you and why? Is it even a real thing? Join Sevana and Tiffany in discussing the pros and cons of work/life balance vs work/life integration and how they followed which approach as business owners that allows them to "manage their happy" while building successful businesses.  Famous Example -  #1: https://hbr.org/2014/10/what-successful-work-and...

Quality Control For Your Employees (Part 2) 15.11.2022

#41. We've talked about quality control for your customer (see episode #39), now let's talk about quality control for your employees! How can you measure the quality of your employees, making sure they are happy and likely to stay; that they are also making clients happy and likely to stay or come back, and do all of this while your company grows? Sevana and Tiffany give you the how-to&a...

Processes: Why do you need them, how do you get started, and what to do afterwards (replay) 01.11.2022

40. Since we are in the midst of talking about quality control and how one method to ensure that you have quality control over the output of your company to your clients or customers, be it a service or a product, is to lay down processes, we wanted to bring by an oldie but a goodie episode from Season 1! Sevana and Tiffany (formerly known as, Chloe) goes in-depth in this episode about processes a...

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