The Builders

It's a question you've heard or seen a million times if you've spent time in web development communities online.   Should I learn this or what should I learn next? No question is a dumb question of course.. let's start there.  But often I think there doesn't need to be a next.  It's ok to just focus on the basics at certain times or getting better at what's in front of you. &nb...

Introducing a new segment! The “Builders News Minute”. A minute I share what’s new since the last podcast.  But more importantly, we get into the business of testing in business. Where testing is applied and how it influences and touches almost everything. Testing is something to be embraced and understood. You usually have to start with an educated guess and ‘choices’, but over time you can...

If you are starting an agency or are established, heads up!  This is a great episode. ESPECIALLY if you don't currently sell web design services but have clients asking.. "can you provide web design services or do you know WordPress?" Here's what's exciting...  You don't have to do it!  You don't have to be the expert.  Partner up with an agency, find expertise, provide your cl...

I find the evolution of products and services fascinating.  In so many cases the ideas we start with evolve into something else or we focus in on something we couldn't predicted.  Even as an agency we are doing things today that we would never have thought of on our own 2 years ago. In this episode I explore this and use some examples where this has happened in the real world for both pr...

Last summer I needed to pause the podcast to focus on the business.  This episode ushers in a new go at it.. I talk about what we've been up to, how the business is doing and the future of this podcast (new'ish format.. mostly related to length). Enjoy!

While a lot of people or gurus today preach charging high from day 1, that's not exactly the path I took.  While a lot of gurus or internet experts preach value pricing over hourly, I'm not a purest in that regard either. This is my story (putting it all out there!).. from a fledgling developer back in 2012 charging $15/hour to where I am today averaging over a $100 per hour... landing web de...

Building a business is tough.  There are a lot of moving parts.  But something that I have always gravitated to from day 1 is defining what my speciality will be.  A specialty in your chosen field, business or career allows you to build an identity and brand that is more valuable and makes your services easier to sell.  It helps you attract better projects, projects you are per...

Bootstrap has been a major part of my web development toolkit since 2014.  Back then I had created a custom WordPress theme framework with Bootstrap baked in; over the years I've continued to use it for Hexater themes, have refined how I use it and have it baked into a custom theme framework I use for clients (I specialize in building custom WordPress themes).   Beyond that I've built a...

In this episode I touch on 3 things that form a great starting point for any business.  By doing these 3 simple things it can help you form an identity you can leverage in a number of ways.  We'll touch on the psychology behind it and how it can help you start building authority day 1.