The Brian Nichols Show

The Brian Nichols Show

News EN ↓ 1131 episodes

Instead of focusing on winning arguments, we’re teaching the basic fundamentals of sales and marketing and how we can use them to WIN in both the worlds of business and politics; teaching you how to meet people where they're at on the issues they care about. Welcome to The Brian Nichols Show.

Author

The Brian Nichols Show

Category

News

Podcast website

briannicholsshow.com

Latest episode

Jul 10, 2026

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Episodes

601: Nuclear Energy & the Future Nuclear-Based Power - Nuclear Solutions for Energy Independence & Planetary Prosperity 07.10.2022

On today's episode, we're going back into the archives as we listen to my conversation with Mark Schneider on the future of nuclear energy. Nuclear energy is one of the most controversial energy sources in modern society. Supporters claim it's clean and cheap, while detractors point to safety concerns and nuclear waste as reasons why it should be phased out. But what do we actually know about nucl...

600: Black Liberation Through the Marketplace - Hope, Heartbreak, and the Promise of America 06.10.2022

On today's episode, I'm joined by Rachel Ferguson and Marcus Witcher to discuss their new book, "Black Liberation Through the Marketplace: Hope, Heartbreak, and the Promise of America". If we face America’s racial history squarely, will it mean that the American project is a failure? Conversely, if we think the American project is a worthy endeavor, do we have to lie, downplay or equivocate about...

599: 3 Ways Libertarians Can "WOW!" Their Target Market 05.10.2022

Hey guys! On today's episode, I'm riding solo, outlining 3 ways libertarians can WOW their target market to help WIN their elections! Libertarians have a tough road ahead of them. They're fighting for a cause that is misunderstood by many, and they're up against some of the biggest corporations and most powerful political parties in the world. But guess what? Libertarians are fighting for somethin...

598: Elon Musk to Officially Buy Twitter - (And Ruffles Feathers For Asking Question on Ukraine?) 04.10.2022

On today's episode, I'm joined by John Odermatt to discuss Elon Musk officially positioning himself to move forward with his acquiring Twitter, PLUS we talk about him trying to avoid World War III/nuclear war over the Russia/Ukraine conflict. This is a big day for Twitter, and it's a big day for Elon Musk. The Tesla CEO has officially announced that he will be buying out Twitter from its current s...

597: Don't Argue with Donkeys - (Even When they Say the Grass is Blue!) 03.10.2022

On today's episode, I'm joined by some very special guests: donkeys! Okay, no, that's not true... actually, it's me riding solo, but today, we're talking about why you should never, and I mean NEVER, argue with donkeys. Even if they say the grass is blue. But… why not? Why would a donkey ever even suggest that the grass was anything other than green? This week, we're going to explore this question...

596: Winning Libertarian Solutions For Indiana (And Beyond!) 30.09.2022

On today's episode, I'm joined once again by James Sceniak, Libertarian candidate for US Senate in Indiana! We're going to talk about James' platform and how it aligns with the Libertarian party's values. We'll also discuss how he plans to be a voice for the people of Indiana—and how that can translate across the country. I hope you enjoy this conversation as much as I did! Show Outline -What’s go...

595: 4 Steps to Overcome Political Apathy/Status Quo 29.09.2022

Hi, folks! I'm back again, and today I'm talking about overcoming political apathy and the status quo in 4 easy steps! We all know that the world is a mess right now. But we also know that it's up to us—the people—to make it a better place. So how do we get out there and make our voices heard? Well, today I'll be sharing my thoughts on how we can overcome political apathy and the status quo in 4 e...

594: Saving Our Cities - How Market Urbanism Brings Free-Market Policies to Urban Issues 28.09.2022

On today's episode, we're going back a few years to a conversation with Scott Beyer from the Market Urbanism Report. Scott is an expert in urban policy and has been writing about the issues facing our cities for years. In this episode, Scott talks about how market urbanism can help solve some of the biggest challenges facing cities today. Learn more about your ad choices. Visit megaphone.fm/adchoi...

593: Building a Culture of Liberty 27.09.2022

Today I'm joined once again by Spike Cohen to talk about how we can effectively build a culture of liberty. To start, what is a culture of liberty? It's not just the principles that we stand for, but also the way in which we implement them. How can we make sure that our actions are consistent with the values we espouse? And how do we build a culture that reinforces those values? Spike and I talk a...

592: The Expat Money Summit PREVIEW with Mikkel Thorup! 26.09.2022

Today I sit down with the Founder and Host of the Expat Money Show and of the Expat Money Summit - Mikkel Thorup! Today, Mikkel returns to the program to reintroduce expatriation, why so many folks are looking to live elsewhere, and how the Expat Money Summit and it's 30+ speakers will leave you with a wealth of knowledge at this FREE event! Learn more about your ad choices. Visit megaphone.fm/adc...

591: To Sell Freedom, Listen More 23.09.2022

On today's episode, we're going back to January 2021, when I joined Matt Kibbe on his program, Kibbe on Liberty. He and I talked about the biggest issue facing America at the time: how do we sell freedom? We talked about how the problem of selling freedom has two parts—the first being that people don't know what they want until they see it, and the second being that people think they want freedom...

590: A United Kingdom in Transition - How Have British Efforts to Enforce Equality Have Led to a Woke Totalitarianism!? 22.09.2022

On today's episode, I'm joined by British libertarian political content creator Jess Gill. Jess is a passionate advocate for freedom and equality, but she believes that the current wave of woke totalitarianism—which she calls "totalitarian equality"—has gone too far. In this episode, Jess will explain how Britain's efforts to enforce equality have led to totalitarianism, and how we can make sure t...

589: Service vs. Sales - 4 Surefire Ways to Become an Order Maker, Not an Order Taker 21.09.2022

Today, I'm riding solo to teach you a few ways to be sure you don't get stuck in the rut of becoming an order taker versus an order maker. In this video, we'll cover 4 surefire ways to become an order maker, not an order taker. What is the difference between service and sales? What do you have control over and what do you need to let go of? How can you be sure your customers are happy with their p...

588: Good People Bring Out the Good in People - The Importance of Community, Shared Intel, Knowledge Exchange, & Support 20.09.2022

On today's episode, I'm joined by Remso Martinez to discuss his new Substack venture, "Club Memos", that focuses on creating a community of good people. As we talk about how he got started, Remso shares his thoughts on how communities can help us grow and learn from one another. We then move on to discuss how he came to the conclusion that there are some things you can only learn through experienc...

587: Debunking Common Cannabis Myths 19.09.2022

On today's episode, I'm joined by Jordan Lams from Moxie to debunk some of the most common cannabis myths. We'll be talking about everything from "cannabis is a gateway drug" to "cannabis kills brain cells." We'll also discuss whether or not you can overdose on cannabis, if it's addictive, and why it's illegal in so many places. So sit back, relax, take a hit, and let's get ready to debunk some my...

586: Empathy: The Missing Piece in Your Sales Puzzle 16.09.2022

Discover the power of empathy in sales and politics in this exciting episode of The Brian Nichols Show! Join Brian Nichols as he shares a captivating success story from a sales cycle he was working on, showcasing the importance of empathy in achieving outstanding results. Get ready to learn how empathy can help you connect with customers and prospects on a deeper level and drive your sales success...

585: Remaking the Federal Government - From Big, Bulky, & Misguided to Lean, Decentralized, & Relevant 15.09.2022

Hey everyone! Welcome to today's episode, where I'm joined once again by Fred Eberlein to discuss his new book, The 90-Degree Turn. The book looks at remaking the federal government from the top-down, bottom-up. It's a great conversation about how we can use technology and change our collective mindset to make our government more relevant, decentralized, and flexible. Learn more about your ad choi...

584: What Venezuela Can Teach Us About Inflation 14.09.2022

Inflation. What is it? How does it impact people in different countries around the world? On today's episode, I'm joined by Jorge Jraissati, Director of Alumni of Students For Liberty, to talk about the impacts of inflation and what we can learn about inflation from his home country of Venezuela. Inflation is a phenomenon that impacts everyone differently depending on their circumstances. But in t...

583: Why Modern Monetary Theory Loses to Basic Economics EVERY TIME 13.09.2022

On today's episode, I'm joined by Jon Miltimore from FEE to talk about why modern monetary theory loses to basic economics every time. We go over the basics of MMT—its ideas of fiat currency, how it's different from other forms of money, and why it's so popular with politicians who have no idea what they're talking about. We also discuss how these ideas have been used to justify policies in for th...

582: Call Scripting 101 - Proven Call Scripting Tips to Help you DOMINATE Cold Calling & Prospecting 12.09.2022

On today's episode, I'm riding solo, giving you proven call scripting tips to help you dominate cold calling and prospecting. Call scripting is the framework that you use to guide your conversations with prospects, and it's a crucial part of cold calling. Today, I'll also be sharing some of my own personal call scripts that have worked for me and will give you some tips on how to create a great sc...

581: Republicans Need to Start Playing OFFENSE 09.09.2022

On today's episode, I'm joined by Kenny Cody to talk about why Republicans need to start playing offense versus constantly playing defense to Democratic narratives. We discuss how Democrats have found success in the past by telling voters they're the party that cares about people, while Republicans are just the party of the rich. And we talk about how this strategy has helped them win over some of...

580: Enough is Enough - It's Time to End the WARS, Fix Our MONEY, & Restore Our CIVIL RIGHTS 08.09.2022

On today's episode, I'm joined by Chris Russomanno, Libertarian candidate for Congress in New Jersey. He's going to tell us why it's time to end the wars, fix our money, and restore our civil rights. We'll be discussing how the United States is currently involved in an endless war on terror funded by The Fed's endless printing of money that has cost us trillions of dollars while also infringing on...

579: Meeting People Where They're At - (On the Issues THEY Care About) 07.09.2022

Today on the podcast, I'm joined by Spike Cohen to discuss how we can do a much better job of speaking to the issues that matter to people if we simply ask them. Listen where we discuss how we can do a much better job of speaking to the issues that matter to people by simply asking them. No matter what your political persuasion is or what your beliefs are on any particular issue, it's important to...

578: The Danger of "DO SOMETHING!" Politics 06.09.2022

Do you ever feel like your government is making decisions without really knowing what it's doing? Rodgir Cohen does, and that's why he's running for Redlands City Council. He wants to bring common sense and reason back to government.  On today's episode, Rodgir and I discuss the danger of "do something" politics and how this type of thinking can lead to bad policy and harm innocent people. We also...

577: Without Choice, You Can't Have Liberty - Meet the Libertarian Choice for Alabama's 7th Congressional District 05.09.2022

On today's episode, I join Gavin Goodman to discuss why he's running for Congress in Alabama's 7th Congressional District. Gavin is a Libertarian who believes that without choice, you can't have liberty. He explains why he thinks the best way to promote personal freedom and civil liberties is through limited government: less taxation, less regulation, and more personal responsibility. We talk abou...

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