The Brand Called You

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Abhinav Sinha started his career with Oracle, one of the highest paying companies at that point of time and then eventually got drawn to entrepreneurship after seeing all the interesting work his brother had been doing and the shift from a secure job to following your interest became almost obvious. After having worked with his brother's startup that dealt with creating numerous telecommunication...

Satinder Kapoor is one of the most illustrious and multi-faceted individuals that we have come across. He first did his engineering from IIT D and even got an offer from Phillips Institute of Technology which he declined to join Hindustan Lever. Somewhat dissatisfied with his profile he went on to start his entrepreneurial journey with a start up that dealt primarily with packaging. Seeing the suc...

Shesh Kulkarni started his career with Intercraft, and not feeling the excitement he had hoped for, shifted his career in the direction of consulting and recruitment. The entire field was of great intrigue to him and the idea of people's business fascinated him. As one of the senior executives in this profession, here he talks to us about the changes in the supply chain and distribution networks i...

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Prajakt Raut's constant endeavour has been to make entrepreneurship accessible and feasible for the individuals across the country and in doing so, he has founded two organisations to further facilitate the process. He has also written a book, Starting Up and Fund Raising, to better explain the process of starting out and has also undertaken various mentorship initiatives. Here, he talks about the...

Manu Anand has had one of the most diverse journeys. He pursued physics from St. Stephen's College and then went on to become a CA. Left unsatisfied he was willing to explore and find out more about his passion for management and left his secure job at ICI to work with Frito-Lay, a start-up at the time he began working with them. He's one of the few individuals from the finance background who have...

Abhijit Basu, founder of ABM Communications, talks about how his passion foe painting led him to advertising with some of the big agencies and then founding his own in 2003. Moreover, he stresses upon why the traditional media will continue to grow and the only way for new age media to thrive is by means of collaborating with the traditional forms of advertising.  He gives insights upon the i...

Rohtash Mal has had a dynamic career in the paper, stationery, chemicals, exports, automobiles, telecommunications, agriculture and food sector. He has helped some major companies such Airtel and Maruti Suzuki sustain their position and grow further in the face of unprecedented competition in the 90s. Having started 4 start-ups and gaining immense experience as both, an entrepreneur and a professi...

Dr Pradeep Sethi has had one the most incredible journeys. Hailing from a small village in Orissa with abysmal socio-economic conditions and opportunities, he beat all odds to get himself a good education which eventually led him to AIIMS where he pursued his MD in dermatology and even made it to the top of class. He then went on to devise his own Direct Hair Transplant Technique and is now one of...

Having been a consultant all his life, Harminder Sahni talks about the various shifts and changes in consumer behaviour observed across India in the past two decades and what makes people invest in you. He specialises in the India-entry strategy for foreign firms with regards to consumer patterns and distribution channels within India. He further delves into how his passion for consulting has led...

Arvind Singhal's story is one of pure diligence, hard work and humility. At a point when he lost his entire support system, he decided to use that as motivation to work even harder and get it back on his own. Driven by passion, morals and ethics he went on to trade mannequins, chemicals, textile products and machinery, just so that he could raise funds to start Technopak. Tune in to learn more abo...

Kavita Bagga, in her own words, is a corporate rat turned farm rodent. She has had as amazing corporate journey working with companies like J. Walter Thompson, Hindustan Unilever, Pepsi Co., National Geographic, Times of India and SABMiller. She also led the marketing campaign for Kellogg's cereal and Horlicks, brands which were completely new to India and didn't find an existing market share init...

"If you take the path less travelled, the opportunities may be few but the availability of people to take up those opportunities will be even fewer". Naresh Kumra's journey has been a series of unconventional choices. After finishing his Bachelor's from IIT D, he went on to take a job with Schlumberger in instrumentation, as compared to all of his other classmates who went to USA for master's or p...

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