The Bloom-Print Podcast

When you run a business, especially in a creative space, it can be easy to allow self down and imposter syndrome to creep in. And you might be unexpectedly blocking yourself from doing things.  In this episode, El shares how this manifests for her, and how you can stop it in it's tracks and take control of it to put you on a path you deserve.  If the only thing stopping you is you... then get...

Generally when you decide to start a floristry business, you're thinking about flowers, you're thinking about weddings, you're thinking about celebrations, you're thinking about creativity and colour and texture and line and form and you're NOT usually thinking about the businessy things. When El started her business Maple & Wren, she had pretty much the same intention...

This week we interview the Instagram Queen herself Brooke Vulinovich. I met Brooke around 8 years ago when I first started my business. She was killing it on Instagram then and she's still killing it on Instagram now as the owner of Social Club Community !  Brooke Vulinovich is the Instagram Sales Coach who transformed her passion for social media into a life of freedom and adventure! From tu...

Let's face it - noone likes to be rejected. But rejection is a part of business and it's a part of selling. Noone in the history of business ever has had a 100% conversion rate. In this episode El shares her experience of rejection when it comes to wedding and event floristry clients, how she handles it in her business Maple and Wren , how to not take it personally and what steps to take...

Why is it so hard for business owners to take a break? Often when we start a business, it can be difficult to take a break and there are a lot of reasons for that. But many of which... we've actually created ourselves.  Taking a break from your business is imperative for creativity, rest, inspiration and for the love of life! In this episode El shares how she schedules and plans time off from...

She's not kidding. Incase you didn't know - El has no formal floristry qualification and for a long time she let that hold her back and mean something about her as a florist. But not any more.  In this episode, El shares her journey to creating a multi-six figure floristry business to show you that there is more than one way to climb a tree, there are many directions you can take and whe...

If you're wondering what the heck you actually do with yourself over the off season or how you're going to make money in your business in the winter months when the weddings are few and far between - then buckle up! In this episode, El shares with you how she spent the off season 2023 and the key activities that keep cash flow coming in during those winter months.  She also introduces yo...

In this episode El interviews Ashley Matkovich, founder and CEO of Fusion Biz Co, Perth's leading business networking community for kind-hearted powerhouse female entrepreneurs established in 2016 with almost 500 members.  Ash has revolutionised the business networking scene by building a thriving network where meaningful conversations and genuine relationships come before sales and referrals...

Feel like you're always chasing your tail during wedding weeks? Is the wedding season getting the best of you forcing everything else on hold? Is your partner constantly rolling his eyes when you come home an hour and a half later than you said you'd be home on a wedding day? Gah! It doesn't feel great does it.  In this episode El shares the three main things she does to set herself...

In this episode, El introduces you to the top tech tools she uses everyday in her business to save time and ensure a smooth process and service for her clients. Don't be afraid of the tech, there is so much free and low cost software you can literally set up today and change the nature of your business by tomorrow. It's so worth embracing.  And if you want assistance with your systems an...

Hello and welcome to The Bloom-Print Podcast. In this episode you'll get an introduction to your host - Elysia Tsangarides - Owner and Creative Director of Maple &  Wren and the Maple & Wren Floral Art Academy. You'll also get a run down on what you can expect from this podcast - the literal 'bloom-print' for your floristry business.  We're so glad you're here...

When you decide to start a floristry business, it's because you've got a passion for flowers... but that doesn't mean you know how to run a business, or that you're even the full bottle on floristry. And you know what, that's actually ok, because when you first start - you're still learning. In this episode, you'll get a reverse 'how to' and hear about...

Apparently we're all chasing 'work life balance' but in this episode, we unpack why this is kind of a crock of Sh*t. Instead we offer an alternative focus for floral business owners, a different way of looking at life and business, that just might feel a little more realistic and a whole lot more aligned. We offer some helpful tips on how to manage the full on nature of wedding seas...