The Blogger Genius Podcast

Have you ever wondered how to exert your power as a micro influencer? Did you know micro influencers can have a big impact, and brands are looking to work with them because of their deep connection to their audience? Today, I've got Mia Voss on the podcast, from Mia Voss Live . Mia understands the buying influence of women and works with brands that want to reach women in an authentic way. In the...

Are you wondering how to start selling on Amazon Live? Have you been shopping on Amazon and seen people selling like they've got their own QVC shows? Today, I've got Nicole Carr, from the blog Take It From Nicole , on the podcast. She's been selling on Amazon Live for about six months and she's been making a six-figure income doing it. If you want to know how often she goes live, how she structure...

Want to learn how to grow a successful membership by loving your members? This is exactly what Amy Sadler, from Amy Sadler Designs , has done. She started her business painting kitchen cabinets, but after having another child, took her interior design business online. Then, with an expertise in color mixing, and an understanding of resin, she began a membership teaching people painting tumblers, h...

Do you need to pivot your Pinterest strategy? Yes! This new episode with Jennifer Priest, from Smart Creative Social , is about aligning yourself with Pinterest so Pinterest continues to drive traffic to your site. We talk about why things that worked on Pinterest previously, might not work now. We talk about where Pinterest is focused, so you can focus your Pinterest strategy on the same things....

Wondering how to keep your blog safe legally? For example, how should you disclose affiliate links on your blog and on social media? What does ADA compliance mean? What is copyright, and how can you protect your work? Do you really need an LLC? How do you stay GDPR compliant? These are just some of the topics I cover today with Maria Spear Ollis, a lawyer serving online content creators and blogge...

Ever wonder if you could make real money teaching online classes? Do you feel like you've got something to share but don't know where to start? I'm interviewing Cynthia Samanian from Hidden Rhythm . Cynthia teaches culinary professionals how to teach online cooking classes, but her strategies work for any niche. She breaks down her framework into four key components -- how to zero in on your exper...

Ever wonder how to write a killer blog post with ease? What do you need to do to grow your blog? This is why i recorded this solo episode. I wanted to go through creating a blog post step-by-step. And I even have a free blog post checklist PDF I recommend you download and use as your guide when you are writing posts. In this episode, I talk about what to think about before writing a word of your p...

In this episode with my friend and SEO expert, Paula Rollo , we talk about how to know exactly what to blog about by using your Google Analytics. Before you listen to the episode, grab my Google Analytics Cheat Sheet . Google Analytics can be confusing. But with this cheat sheet, you will know exactly how to find the 4 most important pieces of info. How many time have you asked yourself, what shou...

Yes, smart SEO strategies can get you more traffic. This is a rebroadcast of one of my most popular Blogger Genius Podcast episodes. I'm interviewing SEO strategist,  Casey Markee , all about how to optimize your blog and posts for more organic search traffic. In this interview, we cover: The best long tail keyword strategy for creating posts How to optimize the "tech" side of your blog How to bui...

I'm talking with Heather Sager about how best to do live video and why you must! This is advice for doing Facebook Lives, Instagram Lives, and any other place you could show your face on video. If you want to stand out from other bloggers, I can't think of a better way. Live video helps you build deeper relationships with your audience. It's a the best way to fast-track the know, like, and trust f...

If you are ready for a fresh start with your online business, the best thing you can do is test your new idea to make sure your audience is interested. The question to ask is: Does your new offering connect with your community? In Part 2 of my interview with Laura Fuentes, she shares how she was able to test her new idea of teaching wellness by hosting webinars and asking her audience for feedback...

Many of you are wondering how to find new solutions for your audience now! Things are changing. We're feeling it as the world opens up. So how do we stay fresh and help our audiences in new ways? I've got my good friend, Laura Fuentes on the show to talk about how she's expanding her business from focusing on meal planning and recipes, to wellness for women and mothers. In this episode, we discuss...

Today, I'm asking the age-old question. Can you be a successful lifestyle blogger in a world where we are all experts in one thing? I always preach the concept of niching down, staying in your lane, and focus. So today I'm talking to Jessica Burgess from the blog, Fantabulosity . She is the quintessential lifestyle blogger, blogging about food, organization, and anything related to family life. An...

Today, I'm interviewing Allison Baggerly from Inspired Budget , and we're talking about money and blogging! Yep, we're going there. Money is one of the most uncomfortable topics to discuss, which is why I think it's so important. Allison shares how she pulled herself out of over $100,000 in debt, which led to her creating her blog to help others do the same. We talk about how as a blogger, you sho...

I recorded this solo episode because I wanted to share what I wish someone had told me about motherhood and blogging before I became both a mother and a blogger. Are they compatible? You bet. Are they in conflict? You bet. I call it a big soup of emotions, challenges, and successes. Everything about motherhood is contradictory, and being a mother and entrepreneur has lots of those contradictions b...

What's working on Pinterest in 2021? Isn't that the question we are all asking ourselves? I've got Alisa Meredith from Tailwind back on the show (her fifth appearance), to share what their internal data crunchers have discovered, based on their Tailwind user base. Given how Pinterest is constantly changing, Alisa's insights are extremely helpful as we all fine tune our own Pinterest strategies. To...

Are you wondering how to grow your blog and business while raising kids? Do you know blogging is a great career for someone wanting the flexibility to be a parent and a business owner? Today, I have Micaela Preston on the podcast. She's the founder of Mindful Momma . Her blog helps people make lifestyle and product choices that are better for their health and for the planet. She started her blog t...

Want to know how to grow your traffic with the new Google Update coming this summer? I'm interviewing my husband. partner, and tech guru, David Leslie, about what you need to know to get your site ready for the update, and even how to use it to your advantage to grow your traffic! This interview is for non-technical bloggers. David breaks everything down so it's easy to understand and his tips are...

Want to see how a Facebook group can catapult your business? Check out this new Blogger Genius Podcast episode with business growth strategist, Christina Jandali , as she shares how to set up a complete Facebook group marketing strategy. We dive into: Why you want to invest in a Facebook group and not your page for your business How much time you'll need to dedicate to your Facebook group How to m...

Have you ever thought about how to set up a paid membership program for your business? It's a lot easier than you think. And what's great about paid memberships is they lead to recurring revenue. Could you imagine not having to work for every sale, but setting something up once, and having it pay off month after month? Today, I'm talking with Melissa Lanz, membership expert, about how to set up a...

Ever wonder, what's the big deal with email and monetization? Why does everyone say to grow your list? And, how are you supposed to use it once you have one? All these questions and more will be answered in this podcast episode with Liz Wilcox, email expert. In this episode, we dive into: How to turn your followers into friends, and then customers What should be in your welcome series How to sell...

If you've ever wondered when and how to run ads on Facebook and Instagram, don't miss my episode of The Blogger Genius Podcast where I interview Shelby Fowler , Facebook and Instagram ads expert. In the episode, they discuss: What's going on with Facebook and Instagram ads today Are Facebook and Instagram ads creepy? Which types of ads are working best How to know what your objective is when runni...

Check out to this new episode of The Blogger Genius Podcast to find out how to get more traffic in 2021 with these SEO tips. Jillian is interviewing SEO expert, Jeff Hawley this week. In the episode, they discuss: How to do SEO today with purpose What Google is looking for The new Google User Experience update coming in May How to add structured data to your blog posts Why you want to republish ol...

Today's Blogger Genius podcast episode is all about proven strategies for selling to your audience with confidence. When I posed in my Facebook group the question: "Who hates selling and why?" these were some of my top answers: "I just stink at it... " "Fear of annoying people" "I hate it. HATE IT." "Lack of confidence" "I'm not crazy about it. I'm guessing it is because of all the negative things...

Ready to see how Jumprope can help your business and blog grow? For those who don't know, Jumprope is both a video creating tool and a social media platform. And both are worth exploring. Today I'm interviewing the CEO of Jumprope, Jake Poses. We're talking about how Jumprope helps bloggers and online entrepreneurs create easy video and how it enables their content to be found. In this interview,...