The Binge Factor

With podcasters churning out an endless string of content within and beyond their shows, they must know how to preserve and inherently build their value. Proper knowledge of copyright ownership is a must to safeguard your podcast, and the best person to help out in this regard is The Podcast Lawyer, Gordon P. Firemark, Esq. Sitting down with Tracy Hazzard, he discusses how to protect your intellec...

Launching a successful podcast doesn't have to be complicated or intimidating. With the right tools and guidance, anyone can break through tech hurdles and share their voice with the world. In this episode, Jennifer Francis of Tools of the Podcast Trade discusses how you can break through tech hurdles to launch your podcast. As an experienced host and podcast producer, Jennifer knows the challenge...

We are the company we keep. This could not be more true when it comes to podcast guests. However, admittedly, not many of us have the right podcasting relationship building strategies that would allow us to attract more guests, let alone build that mutually beneficial relationship. Good thing Jason Cercone of Evolution of Brand joins Tracy Hazzard in this episode. Jason is a podcast guesting strat...

Many assume that podcasting is a passive environment, but that is very far from the truth. If you want your show to gain a strong following and become an effective marketing channel, you need to actively work on your value growth. Tracy Hazzard chats with Hector Santiesteban of Marketing Your Podcast to discuss why simply recording and releasing your podcast will not attract listeners. He explains...

We can't deny the credibility factor that great guests bring to your podcast. However, with so many experts and gurus out there, it can be difficult to find the right guest for you. In this episode, Tracy Hazzard sits down with no less than Alex Sanfilippo of Podcasting Made Simple and the founder of Podmatch, a service that matches podcast guests and hosts together for interviews. Alex lets us in...

Business and spirituality may seem like two incongruent areas, but this episode’s guest proves that these co-exist and create not only a bigger but deeper impact on so many lives. Joseph Rockey Jr joins Tracy Hazzard to share how he ties the two, unlocking business growth with the power of podcasting. As the half of the Father and Joe podcast, he talks about the intriguing rapid growth of the reli...

Podcasting is not a piece of cake. It takes time, effort, and energy to sit down, record, interview, and publish, even more so if you want to achieve certain results. That is why when you feel out of alignment with what you do, it can be so easy to give up. Kelly Mosser, the host of Aligned Success, is a believer of this philosophy, saying that without alignment, it’s going to take ten times more...

Podcasting has already come so far. From being far away from people’s minds, we are now experiencing a podcasting surge. And with its growth comes a number of changes and even more nuances in the podcasting industry. Who better to help us understand all of these things than someone who has been there since the beginning? Way back when podcasting was still in its infancy, Dave Jackson had already b...

Starting a podcast is one thing, but incorporating live stream episodes entails a completely different skill. In this episode, Tracy Hazzard welcomes live streaming expert Brad Powell of The Live Stream Show. Brad joins Tracy to share how to boost podcast engagements through live streaming. They tackle the wins and challenges of live streaming podcast episodes and how you can get started. Listen i...

Is it true that hosts make absolutely no money in podcast sponsorship? In this episode, Samantha Lee Wright of The Essential Oil Revolution challenges that myth. Join in the conversation as Samantha shares with Tracy Hazzard how she started from nothing to becoming the top podcaster in her niche within a couple of weeks. Earning money from sponsorships helped her stay with her kids at home. The ke...

Are you an aspiring or existing podcaster that longs to be more confident behind the mic? Or are you an existing podcaster looking for a sign or validation? Today, Lucy Liu talks about how to enter a new podcasting niche and how critical it is for podcasters to take a break. Lucy is a podcaster who bravely decided to take an honest break after hitting 150 episodes in her show. Learn about how taki...

Are your strategies effective enough to build a foundation and boost your sales? Nikki Rausch has been a guest on different podcasts, and people are bingeing on her podcast guesting. That's why she decided to create her podcast called Sales Maven. She uses the platform to grow a community of like-minded individuals dedicated to building and sharpening their sales skills with input, guidance, and s...

Who says podcasting business ideals and practices can't be fun? Straight from what could be one of the most magical places on earth, Tracy Hazzard delivers one exciting episode from Disney World! Fittingly, she sits down with Rita Richa, the founder of Reignite Media and host of the Bippity Boppity Business podcast, to discuss what it takes to brilliantly thrive a magical and creative Disney-theme...

What does it take to create an authoritative podcast? Innovation and creativity are two of the most critical drivers of success anywhere. And when it comes to podcasting, marrying these two forces can be a recipe for greatness. Creativity is essential for developing original, engaging content that captures listeners' imaginations. On the other hand, innovation is necessary for coming up with new w...

Expertise is not the same as authority. The difference is having that visibility and recognition in your target market. In this episode, Tracy Hazzard chats with Alastair McDermott about how you can increase your visibility to create a more authoritative podcast. Alastair is a marketing coach, consultant, and podcast host for The Recognized Authority. He also created a nine-episode series called T...

How does finding your brand’s voice help in growing your podcast? Think about the last time you heard a great piece of music or a powerfully emotive sound effect. Now think about how that made you feel. Chances are, it evoked some strong emotions. That’s the power of sound. Audio branding uses that sound to create an emotional connection with a brand. It’s a powerful tool that can build brand equi...

At the end of the day, podcasts hinge on our ability to attract listeners because it is them whose time we are asking. So how do we make it worth their while? How do we attract them to not only listen but binge listen and stay engaged? In this episode, Michelle Nedelec of The Business Ownership Podcast joins Tracy Hazzard to give us the answers. She narrows down on the importance of building an ef...

A scripted podcast may attract niche listeners, but it requires tedious preparation and can become repetitive in the long run. Going for a more spontaneous and unstructured style can keep your content refreshing and engaging. Tracy Hazzard sits down with Kate Wallinga of Ignorance Was Bliss to discuss some practical ways to run a show and garner a strong and loyal listenership. Kate explains how s...

You attract what you are. If you are abundant at your core, you’ll inevitably find the ultimate life balance and freedom. This is what the amazing guest in this episode brings to us and her listeners. Rebecca Whitman, the Magnetic Abundance Mentor and host of the top 1.5% globally ranked “The Balanced, Beautiful and Abundant” podcast, joins Tracy Hazzard to share with us her philosophy on abundanc...

During the pandemic, financial planner Meghan Dwyer was looking for good advice about financial independence for working mothers taking care of small children. She wanted to discover a deeper purpose for how she spends and saves money. When she was unable to find what she was looking for, she decided to do it herself. Meghan joins Tracy Hazzard to share how she started Money Isn’t Scary, a podcast...

Are you planning to delve into podcasting? Then, buckle your seatbelt because we’ll plunge right into this episode with Carl Richards of Podcast Solutions Made Simple. Carl offers insights on starting a podcast like a pro using exclusive Canadian market strategies. Think about your content to excel in this field and recognize that content curation makes your content podcast-ready. Carl also touche...

Together with the growth of podcasting is the growth of competition. While it is amazing to see the industry thrive, standing out has become tougher. Prepare to geek out in this episode as Tracy Hazzard sits down with host of Entrepreneur’s Enigma podcast, Seth Goldstein, to talk about his experience along with tips on how you can be seen and heard. With his background in entrepreneurship and expe...

Embrace the power of starting again. Every step, no matter how small, builds momentum toward your podcasting success. For today’s episode, we have Shaunna Lee, the host of Start Again, to discuss the dynamics of podcast engagements. Shaunna shares her personal journey of overcoming adversity and embracing new beginnings after divorce. She believes that it's never too late to start anew and shares...

In the podcasting world, be a relatable human host, not just a voice in the crowd. The winning recipe for success lies in being authentically you. In this episode, we have Gary Arndt, host of Everything Everywhere Daily, reveal the winning recipe for daily podcasts. Gary shares the power of dedication and consistency in the podcasting world. With an astonishing 1100 episodes under his belt, he exp...

Many business authors have written tremendous books, but no one reads them because they lack proper marketing knowledge. Book publisher-turned-business leader Jodi Brandstetter is on a mission to help these promising individuals reach their target readers and make their books known through the power of podcasting. Joining Tracy Hazzard, the host of Book Smarts Business Podcast talks about helping...