MatthewBertram.com
The Best SEO Podcast: Defining the Future of Search with LLM Visibility™
The Best SEO Podcast: Defining the Future of Search with LLM Visibility™ With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™ , and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language mo...
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MatthewBertram.com
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Latest episode
Jun 22, 2026
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Episodes
6 Ecommerce PPC Practices to Improve Your Company's Advertising ROI by Jen Rubio #417 30.04.2018 32:48
6 Ecommerce PPC Practices to Improve Your Company's Advertising ROI More and more people are shopping online, and advertising platforms have taken notice, giving more on-page real estate to retail-related ads. If you’re in the retail industry, chances are you’re already using some form of online advertising to promote your products, but there is most likely room for improvement. So how can yo...
Anchor Text Best Practices for Google by Roger Montti #416 23.04.2018 28:28
Anchor Text Best Practices for Google Anchor text is the text used in the links to your site. It used to be that if you acquire enough links with the appropriate keywords in the anchor text that your site will begin to rank for those keywords. But at some point websites experienced penalizations for having statistically unnatural ratios of anchor text links. Here are the best practice for the use...
Everything You Need to Know about Topical Authority by Dave Davies #415 16.04.2018 37:41
Everything You Need to Know about Topical Authority Topical authority is a perceived authority over a subject or area of a subject. Here's how to build it and why you should be watchful of the short-term gains it brings. Author: Dave Davies Source: https://www.searchenginejournal.com/topical-authority/247189/#close – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties,...
What is Geofencing: 4 Questions Every Business Owner Should Ask Before Using Geofencing Marketing #414 09.04.2018 28:35
What is Geofencing: 4 Questions Every Business Owner Should Ask Before Using Geofencing Marketing Geofencing is a location-based service. Basically, an app (or other software) uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when your mobile device enters or exits a virtual perimeter set up around a geographical location. This geographical location is known as a geofence....
4 SEO Tasks You Should Be Doing Today, But Probably Aren’t by Patrick Reinhart #413 02.04.2018 35:36
4 SEO Tasks You Should Be Doing Today, But Probably Aren’t Don't lose out on the opportunity to help yourself or your clients. Here are some SEO strategies and tasks you can add to your toolset to upgrade your game. Author: Patrick Reinhart Source: https://www.searchenginejournal.com/seo-tasks/243339/ – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast,...
How to Craft the Perfect SEO Title Tag (Our 4-Step Process) by Joshua Hardwick #409 19.03.2018 44:53
How to Craft the Perfect SEO Title Tag (Our 4-Step Process) Another fun-filled episode with Chris Burres and Matthew Bertram covering everything you need to know about SEO Title tags. Your BestSEOPodcast hosts discusses a 4‑step process for creating title tags that work every time. Author: Joshua Hardwick Source: http://bit.ly/2ZEKfnB – Having 1st aired in 2009, with over 3.6 million downloads in...
5 SEO Mistakes That Smart People Make by Jeremy Knauff #408 06.03.2018 33:10
5 SEO Mistakes That Smart People Make Here are five of the worst SEO mistakes smart people make. If you can identify and avoid them, you'll achieve SEO success far faster and more efficiently. Author: Jeremy Knauff Source: https://www.searchenginejournal.com/dumb-seo-mistakes/232099/ – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podca...
8 Key Google Analytics Reports for SEO by Jessie Moore #407 12.02.2018 37:20
8 Key Google Analytics Reports for SEO Google Analytics is packed with the data you need to make intelligent SEO decisions. Learn which reports you should be running and why in episode 407! Author: Jessie Moore Source: https://www.searchenginewatch.com/2018/02/06/8-key-google-analytics-reports-for-seo/ – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The...
8 Tips to Help You Set up a Killer Email Drip Campaign by Jason James #406 06.02.2018 30:56
8 Tips to Help You Set up a Killer Email Drip Campaign Another thrilling episode with your BestSEOPodcast hosts Chris and Matt! Enjoy as they discuss "8 Tips to Help You Set up a Killer Email Drip Campaign" by Jason James. Author: Jason James Presented by BestSEOPodcast.com – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast ha...
The Only Mobile Marketing Checklist You Need for 2018 by Sergey Grybniak #405 30.01.2018 33:00
The Only Mobile Marketing Checklist You Need for 2018 In today’s interconnected and technology-dependent world, businesses can no longer afford to stay away from mobile. An efficiently launched and well-run mobile marketing campaign can become pivotal in impacting SERPs, traffic, user engagement, and conversions. In this episode, Chris and Matt will discuss a great article that provides a checklis...
PPC Ad Management: 5 Bad Habits to Break by Lisa Raehsler #404 25.01.2018 28:05
PPC Ad Management: 5 Bad Habits to Break Bad habits are hard to break, but now is the best time to rehabilitate your PPC account ad management to improve your results moving forward. Join Chris and Matt as they talk about 5 Bad Habits to Break for PPC Ad Management. Author: Lisa Raehsler Source: https://www.searchenginejournal.com/ppc-ad-management-bad-habits/231981/ – Having 1st aired in 2009, wi...
An Interview With Loren Baker #403 18.01.2018 48:46
An Interview With Loren Baker Loren Baker, founder of Search Engine Journal, joins us for another awesome, fun-filled, informative episode of the SEO podcast! You don't wanna miss this! Author: Loren Baker Presented by BestSEOPodcast.com – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and mo...
9 Bad SEO Habits to Leave in 2017 by Mindy Weinstein #402 11.01.2018 31:27
9 Bad SEO Habits to Leave in 2017 As we enter a new decade, it’s time to say goodbye to some bad SEO habits. These are SEO tactics that just plain don’t work, or even worse, can get a website penalized. Below is a list of the top nine habits that need to be kicked to the curb. Author: Mindy Weinstein Source: https://www.searchenginejournal.com/bad-seo-habits-leave-behind/338945/ – Having 1st aired...
Smart Content & Smart SEO: Mastering Audiences & Architecture by Michael Kirchhoff #401 02.01.2018 30:49
Smart Content & Smart SEO: Mastering Audiences & Architecture Smart content creation paired with smart SEO will produce a highly optimized website that will rank, convert, and delight your audiences. Join Chris and Matt as they talk about an article by Michael Kirchhoff on Smart Content & Smart SEO. Author: Michael Kirchhoff Source: https://www.searchenginejournal.com/smart-content-seo...
3 Important Search Engines to Leverage for Your Content Marketing by Rachel Lindteigen #400 18.12.2017 24:20
3 Important Search Engines to Leverage for Your Content Marketing If you want to up your content marketing game, you need to think about search engine optimization. Here are SEO best practices for content marketers. Author: Rachel Lindteigen Source: https://marketingland.com/3-important-search-engines-leverage-content-marketing-229856 – Having 1st aired in 2009, with over 3.6 million downloads in...
Most Common Technical SEO Mistakes: How Severe Are They? by Anna Lebedeva #399 11.12.2017 26:10
Most Common Technical SEO Mistakes: How Severe Are They? Discover the most common technical SEO mistakes that hurt many websites' rankings and overall performance – and how you can avoid them. Author: Anna Lebedeva Source: https://www.searchenginejournal.com/most-common-technical-seo-mistakes/217027/#close – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podc...
How Your Website Redesign Can Sabotage Your Paid Search PPC Efforts by Pauline Jakober #398 04.12.2017 27:53
How Your Website Redesign Can Sabotage Your Paid Search PPC Efforts Another thrilling episode where Chris and Matt will talk about what can go wrong with website redesign from the vantage point of PPC professionals. By knowing these problem areas in advance, you and your marketing team can anticipate and avoid some of the most common issues. Author: Pauline Jakober Source: https://searchengineland...
6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know by Lisa Raehsler #397 27.11.2017 31:05
6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know Join Chris and Matt for a great Thanksgiving discussion on useful AdWords and Bing Ads tips from six paid search experts. This episode features awesome content from Purna Virji, Samantha Noble, Brad Geddes, Frederick Vallaeys, and David Szetela. Author: Lisa Raehsler Source: https://www.searchenginejournal.com/ppc-secrets/224339/#clos...
Last-Minute SEO Strategies for the Holiday Season by Dave Davies #396 21.11.2017 29:50
Last-Minute SEO Strategies for the Holiday Season It's the holiday season! Now is the time to zero in on just what you need to do to make your SEO work best for you during the holidays. Author: Dave Davies Source: https://searchengineland.com/last-minute-seo-holidays-262976 – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has bec...
Episode 395: The Nitty-Gritty Paid Search Account Health Check by Amy Bishop Part 2 #395 07.11.2017 34:18
The Nitty-Gritty Paid Search Account Health Check Part 2 Join Chris and Matt for the second part of their discussion on some tips that will help you uncover optimization opportunities within your PPC accounts. Author: Amy Bishop Source: https://searchengineland.com/nitty-gritty-paid-search-account-health-check-part-2-284055 – Having 1st aired in 2009, with over 3.6 million downloads in 100+ counti...
Episode 394: The Nitty-Gritty Paid Search Account Health Check by Amy Bishop Part 1 #394 30.10.2017 26:47
The Nitty-Gritty Paid Search Account Health Check Part 1 Learn how to find optimization opportunities right under your nose! Join Chris and Matt as they discuss “The Nitty-Gritty Paid Search Account Health Check” by Amy Bishop. Author: Amy Bishop Source: https://searchengineland.com/nitty-gritty-paid-search-account-health-check-part-1-284047 – Having 1st aired in 2009, with over 3.6 million downlo...
Episode 393: Ignoring These 6 SEO Strategies Could Come Back to Haunt You by Sherry Bonelli #393 23.10.2017 38:06
Ignoring These 6 SEO Strategies Could Come Back to Haunt You In the spirit of Halloween, we have put together a "haunting" episode for you. Learn how to escape the ghosts of SEO past and make the right choices for your business. Join Chris and Matt as they discuss "Ignoring These 6 SEO Strategies Could Come Back to Haunt You" by Sherry Bonelli Author: Sherry Bonelli Source: htt...
14 Ways to Get Smarter With Your Content and SEO by Jim Yu #391 09.10.2017 38:10
Welcome to episode 391! Matt and Chris discuss strategies on how to work smarter, not harder - and improve your SEO and content in the process. Source: https://marketingland.com/14-ways-get-smarter-content-seo-225426 Presented by BestSEOPodcast.com (The Best SEO Podcast) Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of th...
Find your target audience with YouTube video advertising by Will Scott #390 09.10.2017 35:58
Advertising on YouTube is a cost-effective way to reach potential customers for nearly any product or business. YouTube users consume more than a billion hours of video content per day on the site. Within that large volume of traffic, advertisers are able to target specific demographics and regions. Tune in to this episode to find out why so many businesses are turning to YouTube for online market...
Part 5: 45 Local SEO Pitfalls and How to Avoid Them by Miriam Ellis #389 26.09.2017 29:37
Welcome back! Join Matt and Chris as they discuss more “out-of-this-world” SEO tips this week on episode 389. Source: https://moz.com/blog/45-local-seo-pitfalls Presented by BestSEOPodcast.com (The Best SEO Podcast) Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest running and most authoritative podcasts for st...
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