The Best One Yet

The number of Americans playing chess has shockingly doubled in just 6 months — and it’s all because of one website’s wild strategy. Meta surged 14% after its earnings because tech has a new favorite “word du jour.” And sports apparel giant Fanatics has 90M users, but it’s making a major pivot before its IPO: From t-shirts to sports bets.$META $GOOG $MSFTTake our weekly pop-biz pop-quiz at go.tboy...

Remember when we told you 2 out of 3 acquisitions fail? Well we found one that didn’t: Insinkerator and Whirlpool. Chipotle stock just hit an all-time high because they raised prices on your burrito… but you ate it anyway (we call it “Love-flation”). And Microsoft was about to make the biggest deal in its entire history for video games… but then someone pulled the power cord.$WHR $CMG $MSFT $ATVIW...

Have you gotten more interested in interest lately? It’s not just you. A record number of Americans are moving around their money because they’re chasing yield (and it’s probably worth it). Tiffany’s jewelry is reopening its flagship store in NYC after 4 years — but it’s not a store… it’s a museum. And we found an economic crystal ball: It’s Packaging Corp — Because before you something can be bou...

Robotaxes have taken over San Francisco’s streets, but the real winner here could be Elon’s Tesla. Before it got disrupted, Bed Bath & Beyond was disrupting with 1 marketing strategy that it went all-in on. And sales of Coca-Cola’s drinks are all up, except for 1 particular beverage… because ⅔ of acquisitions fail.$BBBY $KO $GOOG $TSLAWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboyp...

The newest Billion-Dollar Brand? It will be Goldfish Crackers… because Goldfish uses “The Wingman Strategy.” We noticed Spotify hasn’t been looking like Spotify so far this year — and that’s ok. And Ikea is making its biggest investment ever, putting $2B into 17 new US locations — So we’re comparing Ikea to Wayfair.$CPB $SPOT $WWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.comF...

Coachella isn’t a music fest anymore… it’s a 6-day, $100M profit fest. SpaceX launched its Starship into space — it exploded, but that’s all part of the plan. And BuzzFeed is shutting down Buzzfeed News — but that story is the story of all news right now. $BZFD $RVLV $TSLAWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.comFollow The Best One Yet on Instagram, Twitter, and Tiktok:...

Fox News is paying $787M to end its defamation lawsuit from its 2020 election coverage, so we’re looking at what you can say and what you can’t. Taco Bell just opened the door to its secret food laboratory — And it turns out they have a formula for creativity. And after 300 years of China on top, India now has the most people on earth… but India’s economy is missing one big thing. $YUM $FOX $MCDWa...

The top song in America right now is from Drake & The Weeknd — But neither one knew about the song, because it was actually written and performed by AI. Apple is doubling down on finance with its new savings account because its real advantage is fluency. And Marijuana sales just passed a major milestone: Cannabis is beating chocolate.$AAPL $SPOT $GOOG $GSWant merch, a shoutout, or got TheBestFactY...

Netflix stock fell 2% because it messed up the live episode of “Love is Blind” — Here’s the 3 things Netflix should do to fix it. The Phantom of the Opera musical just had its final show, but Broadway is a lesson for us about how we consume content. And earnings season has kicked off — But Wall Street already predicted last year what will happen. $NFLX $SPYWant merch, a shoutout, or got TheBestFac...

The Four Seasons’ new perk: Guests can borrow a luxury handbag for a night out, because everything deserves a test drive. Walmart just sold its Bonobos khakis brand for a huge loss, but not because of business — because of psychology. And we just hit a new Marriage Money Milestone between husbands and wives.$WMT$AMZN $MARWant merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.comFollow T...

The latest fad diet isn’t a diet, it’s a shot — Ozempic is being called a miracle weight loss drug, and it’s disrupting Weight Watchers. LVMH is proud of their pricey perfume, and they are selling more than ever thanks to their Rihanna-aided storytelling. And H&R Block vs. TurboTax is the tax prep rivalry we’re all thinking about, but they share a common goal: Keep Taxes Hard. Take our weekly TBOY...

Baby Shark is the most-watched YouTube video of all time, but now it’s charging money for podcasts — because there’s big $$$ in digital babysitting. Twitter (the company) is no more… It’s now owned by X Company. And the best inflation report in years just exposed a new thing: “Restaurant-flation” is the latest see-saw effect.$GOOG $AAPL $BTCWant merch, a shoutout, or got TheBestFactYet? Go to: www...

Actor Ryan Reynolds acquired a Welsh soccer club that’s now winning — The story’s worthy of a documentary (oh wait, there already is one). Tesla’s craziest product yet isn’t cars, cybertrucks, or robots — it’s building sized batteries. And US National Park visits just hit an all-time high, but there’s one single publicly-traded company making millions off all the camping. $TSLA $BAHWant merch, a s...

Nintendo stock is up 6% since “Super Mario Bros” premiered in theaters, because marginal creativity is the most profitable kind. We just hit a major Millennial Milestone: More Millennials own homes than rent (but just don’t get “HoFOMO”). And Tupperware’s stock plummeted 50% yesterday — Companies can go sour, but brands don’t expire.$NTDOY $Z $TUPWant merch, a shoutout, or got TheBestFactYet? Go t...

L’Oreal acquired Aesop, the Australian soap and shampoo company, for $2.5B because they sell the most profitable physical thing we’ve ever seen. Levi’s stock dropped 15% in one day last week because when the economy drops, so do your jeans. And if you’ve seen images of The Pope and Harry Potter looking fancy, they’re AI-generated — because artificial intelligence can go from zero-to-artwork in 3.2...

Chipotle just sued Sweetgreen for burrito bowl IP infringement, but we think Sweetgreen could turn lawsuits into lemonade. For the first time, a major social media algorithm has been released and opened up for the public to see — So we finally know the recipe for virality. And pandemic work flexibility has created “The Anytime/Anywhere Economy.”$CMG $SG $META $GOOGFollow The Best One Yet on Instag...

Apple’s newest product is shockingly basic: A music streaming app just for classical music… but it could turn customers into fans. The real winner of March Madness was the NCAA women — They smashed viewership records because story is king. And JPMorgan CEO Jamie Dimon just shared his economic wisdom in an annual letter, but we’re focused on the less he taught his daughter.$AAPL $JPM $BACFollow The...

World Wrestling Entertainment was just acquired for $9B (fake fight), but now it’s merging with Ultimate Fight Championships (real fighting) into a knockout stock (literally). The fastest-growing app in the US right now? It’s Lemon8. But Lemon8’s secret Chinese owner is all over the American App Store. And GM just made the most annoying car decision of the year: Banning CarPlay… GM’s become a Stag...

If Ivy League tuition prices keep growing at this pace, then kids born today will be paying “The Million-Dollar Degree”. Forget the “FAANG” stocks of Wall Street — What’s driving stocks today are the “JAM” stocks: Just Apple & Microsoft. And Pepsi just rebranded because being #2 behind Coca-Cola is the best thing that ever happened to it.$PEP $KO $AAPL $MSFTFollow The Best One Yet on Instagram, Tw...

Major League Baseball has 10x as many games as the NFL, but half the revenue — so it just made three rule changes to fix “The Boring Problem.” Tomorrow, Twitter is yanking away blue check marks from all its legacy famous people, but can Elon go from “free” to “fee?” And we got an update on the Egg-flation Situation: Egg prices have popped so much that one company’s profits surged 700%.Play the wee...

How do you like your Mammoth cooked? Australian startup Vow just served lab-grown Mammoth Meatballs and raised $50M for it. Lululemon’s stock jumped 13% yesterday, but Lulu made the wrong bet on your workouts. And Elon Musk, Steve Wozniak, and 1,000 other tech leaders just signed a letter demanding that AI work stop immediately. Because AI could cure cancer, but it could also end civilization.$LUL...

The biggest crypto exchange in the world, Binance, has been sued by Federal regulators — we wish Crypto leaders would listen to Uncle Ben. The fastest-growing grocery store chain in America? It’s Aldi. But Aldi just launched something you can’t eat… Aldi Fashion. And if you’ve ever struggled to cancel a subscription, then we’ve got a story for you: Subscription Cancellation Aggravation is about to...

What if you could chat with Abe Lincoln, Super Mario, and Nikki Minaj? The latest $1B AI startup lets you have conversations with famous people… alive or dead, fictional or non-fictional. Israel erupted in protests because of the government’s moves on the Supreme Court — And that could kill Israel’s innovation power. And Carnival Cruises just enjoyed its best quarter of bookings ever, so why’s its...

Urban Outfitters is one of the few fashion stocks actually up right now and it’s thanks to one thing: Rental Rompers. Apple’s next big thing? Spending $1B every year on blockbuster movies for movie theaters. And Ford just updated its dating profile: It’s got an electric surprise.$URBN $AAPL $FFollow The Best One Yet on Instagram, Twitter, and Tiktok: @tboypodAnd now watch us on YoutubeWant a Shout...

TikTok’s CEO just tried to convince Congress that it’s all good, but our elected representatives seemed to disagree — so the question remains: Is TikTok too lit to prohibit? PetCo’s stock just fell to its lowest level ever because we may have hit Peak Puppy. And Block shares plummeted 20% after its Cash App got challenged to a rap battle. Play the weekly TBOY Quiz: https://go.tboypod.com/Can you g...