The Best Guest

In episode 62 of The Best Guest we welcome Your Nope Coach, Suzanne Culberg back to the podcast. We talk about: Moving from 1:1 clients to a group program A membership vs a program The size of Suzanne's audience when she launched her program About Suzanne Culberg SUZANNE CULBERG is a coach and author, who helps over-givers and people pleasers learn to set boundaries and say ‘No’ in a way that feel...

This week's episode is for you if you don't have a solid, uninterrupted 8 hours to focus on your business, have various demands on your time and are struggling to fit everything in. We talk about: How to choose which tasks to do when The joy of focus sessions Why it's important not to overschedule your day Key Takeaways Work out what time slots you have available in the day but don't timetable eve...

In episode 60 of The Best Guest we welcome Donna Kendrick, the author of A Guide to Widowhood: Navigating the First Three Years, to the show. We talk about: What you can do to prepare for an unexpected loss The best ways for friends and family to support a widow or widower The stages of navigating your finances in widowhood About Donna Kendrick Donna Kendrick will never forget that “Omgosh, w...

Do you ever fall into the trap of thinking bigger is better? In our experience of booking guests on podcasts this just isn't true. There are so many benefits of talking to a small audience consisting of the right people. We talk about: Why small audiences are powerful How talking to a small audience can help you with your messaging Serving the right people over everyone Key Takeaways The fact that...

In episode 58 of The Best Guest we welcome Team Building And Systems Strategist, Kris Ward. We talk about: The Lack of Pillars in Most Businesses The Importance of Outsourcing and Building a Team How to Avoid Shiny Object Syndrome About Kris Ward Kris Ward is the leading authority in scaling your business. Kris is the founder of the Win The Hour, Win the Day philosophy. She helps entrepreneurs cre...

As Halloween approaches and we're busy picking out scary costumes I thought it would be an ideal time to talk about common fears that can come up when you're thinking about being a guest on a podcast and look at how you can deal with them. Key Takeaways Podcast interviews are not the same as public speaking. They are a one-on-one conversation. It's you and the host talking, so it can be really hel...

If you're looking to be a guest on podcasts make sure you're maximising your efforts and not making common pitching mistakes. Today we talk about 10 podcast pitch mistakes to avoid. Key Takeaways Podcast Pitch Mistakes to Avoid: Saying you’ve listened to the show and connected with something discussed when you’ve just picked something out of the show notes.  Starting every paragraph with ‘I’...

The podcast hosts you connect with when you're a guest on shows are often your ideal client. Let that sink in for a moment. This week we had an email from a client telling us that a host had asked to work with her directly after her first interview. This isn't unusual and is a valuable aspect of a podcast interview strategy. Today we talk about: How to make a good impression with podcast hosts Way...

Stories build an emotional connection and make listeners stick around longer. They lower our defences and they enable us to teach principles in a much more engaging way than sharing a list of bullet points. Today we talk about: Why telling stories is so powerful What elements to include in your stories Key Takeaways When we hear a story our brain lights up, the neurons wire together which triggers...

Today we welcome leading ClickUp YouTuber and Business Efficiency Consultant, Yvonne Heimann to the podcast. We talk about: Efficient ways to manage your podcast interviews Why focusing on efficiency over productivity is important How to ensure your business can handle major growth About Yvonne Heimann Yvonne Heimann is not only the leading ClickUp YouTuber, but also a highly valued Consultant to...

In today's episode of The Best Guest we welcome Elen Sentier a best-selling author of British native shamanism who describes herself as a quirky, wilderness woman who is deeply connected with nature. We talk about: What it means to rewild yourself How to stop people pleasing What happens when you're true to yourself About Elen Sentier Elen Sentier comes from a long family lineage of Cunning F...

In today's episode of The Best Guest we welcome former specialist school headteacher and author Ange Anderson. Listen as we talk about: The challenges of setting up and leading a specialist school Technological and therapeutic interventions for children with learning differences Juggling different writing projects About Ange Anderson Ange Anderson M.Ed opened and led an innovative specialist schoo...

Today we're celebrating the 50th episode of The Best Guest. Woohoo! We're talking about: How I got the podcast started Lessons learned about podcasting in the last year How you can win a power hour and professionally-designed one sheet to kick start your podcast interview strategy Key Takeaways You'll get used to the sound of your voice (I promise) Free isn't always best Editing - surprisingly enj...

Podcast interviews truly have the ability to transform your business but how can you track your success? How can you tell what impact your interviews are really having? Listen in as we talk about: The importance of setting clear goals The different ways to track success Key Takeaways Be clear about your goals and what you hope to achieve from a podcast interview strategy. Choose a call to action t...

If you're an author with a book coming out, when is the right time to get started with podcast interviews? Listen in as we talk about: Starting sooner rather than later How to talk about your book on your podcast interviews Key Takeaways Podcasts have different lead times so bear this in mind when booking shows You always need to be working to increase your visibility Don't stress about getting th...

As the saying goes, 'You only get one chance to make a first impression so you want to make sure it’s a good one.' Today we're looking at the importance of first impressions and how you can make sure you're making a good first impression with podcast hosts. We talk about: The importance of a good website Auditing your social media accounts How to make good impression at your interview Mentioned in...

Recently I was interviewed for a Byte the Book event by the fabulous founder Justine Solomons. If you haven’t heard of Byte the Book, it has been described as the number one networking organisation in publishing. Byte the Book offers consultancy, runs events and offers lots of benefits to members. When we spoke, Justine asked all about How to Get Booked as a Guest on podcasts so I thought it would...

Good quality audio is so important when you're recording a podcast interview. There's no faster way to make someone stop listening than horrendous sound quality. Our clients get an audio consultation with Zack the Podcast Man to make sure they're sounding fantastic before they start their podcast interviews and on today's episode I share Zack's top tips for killer audio. Key Takeaways Essential eq...

On today's episode of The Best Guest we're talking about choosing your call to action for podcast interviews. We cover: What is a call to action? How do you choose the right call to action? Examples of great calls to action Key Takeaways The call to action you choose depends on your goals If you send a listener to join your email list or to your social media, make sure you're active there Too many...

What the heck is a One Sheet? That was my reaction when I started pitching my first client and was asked for his One Sheet by a host. Thank goodness for Google! Today we talk about: What is a One Sheet? Why you need one? What should you include? Key Takeaways A One Sheet is an interactive PDF It's a place to showcase what's unique about you. This is the place to be specific not general Highlight y...

In today's episode of The Best Guest we welcome SEO specialist, Sarah McDowell. Listen as we talk about:  The importance of SEO How being a guest on podcasts is good for your SEO The ways you can maximise the SEO benefits from being a guest on podcasts  About Sarah McDowell Sarah is based in the UK and has around 10 years of experience in Digital Marketing, specialising in Search Engine...

Today we welcome author coach and marketing mentor Kelly Weekes to the podcast. We talk about: Ways to reframe comparisonitis How to tackle overwhelm Why it's important for authors to prioritise self-care How to deal with rejection and criticism About Kelly Weekes Kelly has been involved with books and publishing for almost her whole working life from when she first started out as a bookseller thr...

On today's episode of the podcast we welcome agent-turned-entrepreneur Rupal Patel. We talk about: Rupal's journey from the CIA to becoming a CEO Writing From CIA to CEO Your Personal Energy Map Reframing the idea of Self-Promotion About Rupal Patel Rupal Patel’s high-octane career has taken her from jungles and war zones to boardrooms and international stages. After a thrilling career at the CIA,...

Today we welcome Danae Shell to the podcast. Danae is Co-founder and CEO of Valla, the UK's first legal platform for employees. We talk about: How to scale your business What to consider when building a team Where to find help if you're having problems at work About Danae Shell Danae Shell, originally an immigrant from the Smoky Mountains of Tennessee, taught herself to code on a computer her fami...

Mentioned in this Episode Tim Lewis and Christelle Lerryn - Oh No Not Another Live Show Make a Connection with Catherine Berry Connect with Victoria Bennion Book your free podcast guesting strategy session today. To learn more about working with us visit https://victoriabennion.com/