Joe Fairless

The Best Ever CRE Show

Welcome to the Best Ever CRE Show, the world’s longest-running daily COMMERCIAL real estate podcast. Founded by Joe Fairless, a co-founder of Ashcroft Capital who went from buying $35,000 homes to controlling more than $2.7 billion in real estate assets, the Best Ever CRE Show provides commercial real estate expert insights, education, and timely information to our community of active and passive investors who want to build wealth, build a legacy, and do more good in the world. So if you want the real stories behind the good, the bad, and the worst ever deals — plus, insights into what really...

Author

Joe Fairless

Category

Business

Podcast website

www.bestevercre.com

Latest episode

Jul 10, 2026

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Episodes

JF 4044: Authenticity Over Clickbait, Generational Funds Myths and Infinite Banking Exposed with Ash Patel 30.09.2025

On this week’s episode of Best Ever CRE, Ash Patel goes full-send on authenticity in real estate and social media, calling out clickbait growth hacks and the hollow vanity metrics behind them. He unpacks why “generational funds” and decade-long holds often mask weak deals, and why infinite banking is just expensive life insurance dressed up with fancy marketing. Ash also takes aim at sloppy capita...

JF 4043: Storytelling in Deals, Overcoming Objections and Capital Raising Tactics ft. Craig Eppler 29.09.2025

On this week’s episode of Unlimited Capital, Richard McGirr interviews Craig Eppler. Craig shares how he discovered the power of storytelling in raising capital and why investors connect more deeply with relatable narratives than with statistics. He explains how he builds a story library, ties deals to personal experiences, and uses stories to overcome objections in investor conversations. Richard...

JF 4042: Employment Revisions, Migration Slowdown and Multifamily Absorption with John Chang 28.09.2025

On this week’s episode of Horizon, John Chang unpacks where multifamily demand is heading amid conflicting data and shifting migration trends. He explains how the August employment revisions, slower domestic and international migration, and a still-wide rent-to-own payment gap could cool absorption in the near term, especially across high-construction Sun Belt markets. John contrasts those headwin...

JF 4041: Tenant Credit, Triple Net Leases and Relationship Capital ft. David Hrizak 27.09.2025

On this week’s episode of Multifamily Mastery, John Casmon interviews David Hrizak. With nearly three decades of experience across asset classes, David shares his evolution from Chicago broker to vertically integrated developer and investor. He recounts the pivotal $4M townhome project during the Great Recession, the sudden loss of his partner, and how relationships with community banks helped him...

JF 4040: Poker Strategy, Economic Trends and Real Estate Parallels ft. J Scott 26.09.2025

On this week’s episode of Next Level CRE, Matt Faircloth interviews J Scott. The two dive into J’s past as a professional poker player and draw parallels between poker strategy and real estate investing, including the importance of game selection, discipline, and knowing when to walk away from bad deals. They also tackle the state of the economy, discussing inflation, potential recession scenarios...

JF 4039: Triple Net Leases, Industrial Sale-Leasebacks and Sponsor Diligence ft. Judd Dunning 25.09.2025

On this week’s episode of Passive Income Playbook, Pascal Wagner interviews Judd Dunning. In this primer on triple-net sale-leasebacks, Judd breaks down gross vs. modified-gross vs. NNN/absolute NNN, why operating companies sell their real estate and lease it back, and how tenant credit and location drive risk and return. He compares NNN to self-storage, multifamily, office and retail, then outlin...

JF 4038: Building a Scalable Land Business, Managing Risk and Raising Capital ft. Mark Podolsky 24.09.2025

On this week’s episode of Best Ever CRE, Amanda Cruise and Ash Patel interview Mark “The Land Geek” Podolsky. Mark shares how he transitioned from being a burned-out investment banker to building a 25-year career in land investing, completing over 6,500 transactions. He explains his strategy of buying rural land at 25 to 30 cents on the dollar, flipping for profit, and creating recurring passive i...

JF 4037: How AI Prints Money in Real Estate ft. Joe Fairless 23.09.2025

On this week’s episode of Next Level CRE, Matt Faircloth interviews Joe Fairless. They introduce Joe's new Youtube segment, Best Ever AI How To, and some of the tips he's learned so far. They dig into why adopting AI now is like swapping swords for a machine gun in business, how to turn a single 20 to 30 minute conversation into a full month of marketing assets, and why iterative human guidance ke...

JF 4036: Ads That Scale, Webinar Funnels and KPI Tracking ft. Rohan Saxena 22.09.2025

On this week’s episode of Unlimited Capital, Richard McGirr interviews Rohan Saxena. They dig into how to use paid ads as one piece of a diversified capital stack, and the exact “indoctrination sequence” that moves cold prospects from awareness to due diligence to funding. Rohan breaks down practical webinar and VSL funnels, split CTAs, show-up rate benchmarks, and simple KPI tracking using UTMs a...

JF 4035: Rate Cuts, Retail Resilience and Recession-Ready Markets with John Chang 21.09.2025

On this week’s episode of Horizon Podcast, John Chang breaks down the Fed’s latest rate cut, why he thinks it’s driven more by confidence and political pressure than liquidity, and what the dot plot implies for the next few years. He explains how lower rates could briefly unjam CRE deal flow, then pivots to retail where inflation-adjusted sales are still rising and household leverage looks managea...

JF 4034: From Student Housing to Build-to-Rent, Partnerships and Community Impact ft. Jeff Niemeier 20.09.2025

On this week’s episode of Multifamily Mastery, John Casmon interviews Jeff Niemeier. Jeff explains how his journey began in student housing, scaled into workforce rentals, and ultimately led him to focus on build-to-rent townhomes in Iowa. He shares how leveraging his unfair advantage of deep local knowledge and strong partnerships—has given him control over projects and higher margins than tradit...

JF 4033: From Turnkeys to Billions, GP Breakups and Tax Surprises ft. Lane Kawaoka 19.09.2025

On this week’s episode of The Best Ever CRE Show, Matt Faircloth interviews Lane Kawaoka. Lane shares how he scaled from house hacking and turnkeys to mid-sized multifamily, then to more than a billion in acquisitions, and why smaller C-class assets can be the hardest to operate. He opens up about a tough partnership that required removing a GP, the critical role of bank draw paperwork and airtigh...

JF 4032: Silver Tsunami, Smart Leverage and Recession-Resistant Cash Flow ft. Sean Smith 18.09.2025

On this week’s episode of Passive Income Playbook, Pascal Wagner interviews Sean Smith. They dig into the search fund landscape from traditional and self-funded models to independent sponsors, why the silver tsunami and SBA financing make now a compelling moment, and Sean’s thesis of backing essential businesses serving attractive end markets. Sean also walks through his four-part diligence system...

JF 4031: Using Podcasts to Build Trust and Raise More Capital ft. Spencer Carpenter 17.09.2025

On this week’s episode of Beyond Multifamily, Ash Patel interviews Spencer Carpenter, Best Ever CRE's Guest Booker. They explore how commercial real estate investors can use podcast guest appearances to expand their reach, build credibility, and attract capital. Spencer shares why preparation matters, the common mistakes that hold guests back, and the small details that can make a big impact on ho...

JF 4030: Fireside Chat - Broker Blind Spots, Split-And-Sell Wins and Faster Cash Flow with Ash Patel and John Casmon 16.09.2025

On this week’s episode of Best Ever CRE Show, John Casmon interviews fellow Best Ever host, Ash Patel. Ash breaks down why he shifted from multifamily to non-residential CRE, citing shrinking returns, intense competition and far greater room for creativity in retail, office, industrial and mixed-use. He shares case studies including a Louisville office portfolio bought for pennies on the dollar wi...

JF 4029: Build-to-Rent Momentum, Fund-of-Funds Partnerships and The Waco Playbook ft. Ryan Watts 15.09.2025

On this week’s episode of Unlimited Capital, Richard McGirr interviews Ryan Watts. Ryan shares how he co-founded Red River Development and scaled a Build-to-Rent platform to 1,900 units and $600M AUM by leaning on RIAs, family offices, high net worth investors, and a robust fund-manager channel. He explains why they prioritize prerecorded webinars, turnkey deal rooms, and third-party experts to he...

JF 4028: Cap Rates Elevated, Construction Pullback and Positive Leverage Returns with John Chang 14.09.2025

On this week’s episode of The Horizon, John discusses why inflation is rising in a slow “trickle,” with food prices leading the gains, and how this feeds into rising odds of Fed rate cuts and a ~4% 10-year treasury. He explains why today’s financing window—around 5% for agency multifamily—creates rare positive leverage and is already sparking activity. With construction starts falling and labor/ma...

JF 4027: Direct To Seller Systems, Relationship Marketing and Scaling With LP Capital ft. Axel Ragnarsson 13.09.2025

On this week’s episode of Multifamily Mastery, John Casmon interviews Axel Ragnarsson. Axel breaks down his direct to seller playbook for small to mid-size New England multifamily, from dream-list targeting to low-pressure, relationship-first outreach by phone, email, text, and mail to stay top of mind with unsophisticated owners. He shares how he overcame capital bottlenecks by building a marketi...

JF 4026: CapEx Reserves, Delinquency Screens and Affordability Underwriting ft. Mike Roeder 12.09.2025

On this week’s episode of Next Level CRE, Matt Faircloth interviews Mike Roeder. They dig into lessons from scaling Granite Towers Equity Group, including why words matter at the property level and how third-party teams should embody owner values. Mike breaks down risk controls like raising CapEx up front instead of out of cash flow, screening hard for delinquency and true affordability, and favor...

JF 4025: 100% Bonus Depreciation, SALT Cap Relief and PTET Strategies ft. Amanda Han and Matt MacFarland 11.09.2025

On this week’s episode of Passive Income Playbook, Pascal Wagner interviews Amanda Han and Matt MacFarland. They break down the One Big Beautiful Bill for real estate investors, from the return of 100% bonus depreciation and why placed-in-service timing matters to smart ways LPs can plan for depreciation recapture instead of fearing it. Amanda and Matt also hit SALT cap relief, pass-through entity...

JF 4024: Unsexy Winners, Exit Multiples and When Franchising Beats Going Solo ft. Jon Ostenson 10.09.2025

On this week’s episode of Best Ever CRE Show, Amanda Cruise interviews Jon Ostenson. They dig into the real playbook for non-food franchises, from what makes home and property services so profitable to when you’re just buying yourself a job versus building a manager-run business. Jon breaks down territory strategy, startup costs and funding options like SBA and ROBS, plus why national accounts, an...

JF 4023: Fireside Chat - Rent Ceilings, Supply Shocks and Class Shifts with John Chang and Matt Faircloth 09.09.2025

On this week’s episode of Best Ever CRE Show, Matt Faircloth and John Chang are bringing you another fireside chat. They go back and forth on multifamily’s next five years, debating rent ceilings versus demand tailwinds, class-by-class dynamics, and why construction tariffs and replacement costs could freeze new supply even as Gen Z household formation builds pressure. John explains how treasury i...

JF 4022: Four Pillars Of Capital Attraction, Avatar Alignment and Discovery Call Mastery ft. Lauren Brychell 08.09.2025

On this week’s episode of Unlimited Capital, Richard McGirr interviews Lauren Brychell. They dig into her new 90-day playbook Beyond the Lead, outlining the four pillars of capital attraction and why most firms don’t need more leads, they need better conversion and nurture systems. Lauren and Richard get tactical on aligning marketing and sales into a single machine, building a lightweight tech st...

JF 4021: Weak Jobs Data, Fed Cuts and A Rare Debt Window with John Chang 07.09.2025

On this week’s episode of Horizon Podcast, John Chang breaks down the newest jobs report, why the Fed is poised to cut, and how a sub-4 percent 10-year Treasury creates a short window to lock attractive debt for acquisitions and refis. He explains why policy uncertainty and tariffs could stoke stagflation, then maps the likely impacts by asset class, from steady necessity retail and mixed industri...

JF 4020: Commercial Real Estate Cycles, Medical Office Success and Multifamily Opportunities ft. Ben Reinberg 06.09.2025

On this episode of Multifamily Mastery, John Casmon interviews Ben Reinberg. Ben shares his 32-year journey in commercial real estate, beginning with his first industrial syndication in his early 20s that launched him into office, industrial, and medical office leadership. He explains why Alliance CGC has now launched a multifamily division, pointing to trillions in debt coming due and the buying...

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