JJ Birden

The Beat the Coverage Podcast

The Beat the Coverage Podcast Success isn't about avoiding obstacles. It's about learning how to beat the coverage. Hosted by former 9-year NFL wide receiver, bestselling author, leadership and performance speaker, and performance coach JJ Birden, The Beat the Coverage Podcast explores the mindset, preparation, and execution required to succeed in business and life. Drawing from his journey as an undersized NFL player, entrepreneur, speaker, and coach, JJ shares practical lessons that help leaders, sales professionals, entrepreneurs, and high achievers recognize opportunities, overcome obstacl...

Author

JJ Birden

Category

Education

Podcast website

www.jjbirden.com

Latest episode

Jul 1, 2026

Where to listen?

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Episodes

Episode 51 - Are You Working On Your Mental Fitness? 28.10.2022

Excellent content I grabbed this week from certified high-performance Coach Lisa DeMayo on the importance of working on your mental fitness

Episode 47 - What’s Next? 19.10.2022

In this podcast, I'm sharing how to use the "What's Next" question to keep challenging yourself. As you know, I'm a big believer in challenging yourself. Whether continuing to learn new things or taking on new challenges, I believe in constantly pushing myself to be my best. I hope you'll stay true to yourself and challenge yourself because that will lead to success!

Episode 46 - A Simple Comic Strip Helped Me Avoid Complacency While in the NFL 19.10.2022

Sometimes we have to search deep or unique places to find the right motivation. To avoid the habit of complacency in the NFL, it was a comic strip.

Episode 45 - "Complacency Is A Weakness Precursor" 19.10.2022

A nice tip from someone whose comment I received this week on my post I made on avoiding complacency.

Episode 50 — Joe Montana Stayed On A Constant Growth Journey 19.10.2022

When it came to falling into the complacency trap, I’d say Joe Montana did not develop that habit!

Episode 44 - Michael Jordan Says, the Score is Zero to Zero! 17.10.2022

An excellent strategy from NBA great Michael Jordan to help him avoid complacency. Give it a try!

Episode 43 - How Do You Like To Be Coached? 17.10.2022

Big lesson I’ve learned as a parent, as an athlete, as a team leader, not everybody likes to be coached or needs to be coached the same way,

Episode 48 - It's Going To Be a GREAT Day! 14.10.2022

In this episode of The Daily M.I.S.T., we're excited for a great day ahead! We'll discuss ways to have it and how a positive mindset can make a big difference. We hope this podcast will help you have a great day and that it'll be as great as you make it! Thanks for joining me, and we hope you enjoy the success tip!

Episode 42 - Just Straight up Raw and Real! 14.10.2022

Some asked me how I was editing my podcast...

Episode 41 - There Better Be An “I” In Team! 13.10.2022

After being on many different types of teams over the years, one thing I’ve learned is that in order for you to successfully lead a team, you have to be able to successfully lead yourself.

Episode 40 - How to Stay Committed to Your Commitments! 11.10.2022

We all make commitments, but how consistent are you at keeping them? Perhaps today's Daily M.I.S.T. will help.

Episode 39 - What’s Your Rule of Five? 10.10.2022

A simple tip from leadership trainer John Maxwell on how to stay on point from day today

Episode 38 - The Time When The Cleveland Browns Coach Laughed At Me. 06.10.2022

What is the most out-of-pocket thing a coach has ever done to you? Well, here's mine.

Episode 49 - Giving Out Some Business Advice 06.10.2022

In this episode of The Daily M.I.S.T., I'm giving out some business advice. This episode is all about finding your niche, growing your business, and making smart business decisions. A hard lesson I learned after my NFL career I want to share with you. Thanks for joining me!

Episode 37 - How To Deal With Change! 05.10.2022

A simple formula I’ve used over the years on how to deal with change. I learned it from when a quarterback calls an audible. See if they can help you!

Episode 36 - Life Is A Lot Like Football 03.10.2022

Here are a few reasons why you should consistently listen to my Daily M.I.S.T.

Episode 35 - Setbacks Are Perfect Opportunities For Comebacks 30.09.2022

When something doesn't turn out the way you expected, don't panic. Instead, see what you can learn from it and position yourself to be successful the next time.

Episode 34 -When Opportunity Knocks... NO NO NO 28.09.2022

You want to file this quote away One of my favorite JJ-isms

Episode 33 - When Opportunity Knocks 8 Surefire Ways To Take Advantage 28.09.2022

It's time to plug my first book. Have you ordered it at jjbirden.com?

Episode 32 - Wellness Wednesday: What’s Your Rule of 5? 28.09.2022

A simple tip to living a healthy lifestyle from day to day.

Episode 31 - Marriage Advice For Husbands 27.09.2022

Some of the best advice I can give to you husbands. Still a work in progress but always trying to do my best to live up to this one!

Episode 30 - Motivational Monday: What’s This Weeks Main Goal? 26.09.2022

Goal setting is definitely a success tip!

Episode 29 - Accountability Partner? 23.09.2022

My wife is awesome! She’s my most trusted and reliable accountability partner. Who’s holding you accountable?

Episode 28 - The Movie Avengers Endgame's Villain Thanos and Discipline? 21.09.2022

Motivational speaker Inky Johnson adds a little something extra to my definition of discipline

Episode 27 - Long Term Vision With a Long Term Commitment 20.09.2022

Too many people struggle with understanding the importance of this point when it comes to achieving success!!

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