Tim Jones - That B Corp Bloke

The B Better Podcast

Business EN ↓ 116 episodes

Helping You Go B Corp & Beyond. Tim Jones is That B Corp Bloke and global expert on all things B Corp and business for good. In this podcast, he connects with other Certified B Corps, aspiring B Corps and other aligned individuals to help you understand the what, why and how of B Corp Certification.

Author

Tim Jones - That B Corp Bloke

Category

Business

Podcast website

www.growgood.co

Latest episode

Oct 20, 2025

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Episodes

#84 Say hello to reusable period products with Robyn McLean of Hello Period 21.07.2024

Hello Period makes sustainable period products like menstrual cups, discs, and underwear. The goal is to reduce waste by offering alternatives to single-use period products like pads and tampons. Cofounder and former journalist Robyn McLean describes how menstrual cups changed her life and lead to launching her company in 2017 with business partner and best friend since the age of 11, Mary Bond. A...

#83 B Corp meets business analysis with Jamie Bell of Redvespa 07.07.2024

They've got nothing to do cute little motorcycles, Redvespa is a business analyst consultancy in Aotearoa New Zealand that's been going strong since 2003. We sat down with Head of Experience Jamie Bell who tells us that being a business for good was one of the foundational pillars of Redvespa from the get-go then B Corp came along so they started the journey in 2016 and got Certified in 20...

#82 The amazing story of Heilala Vanilla with cofounder Jennifer Boggiss 23.06.2024

There's nothing vanilla about vanilla! So says cofounder and CEO of Helaila Vanilla Jennifer Boggiss. And she would know. Since 2002, Jennifer has lived and breathed vanilla paste, vanilla beans, vanilla sugar, vanilla extract, vanilla powder, seasonal flavoured vanilla, alcohol-free vanilla... She is the vanilla queen, which is why we are delighted to have Jennifer as our guest on this episod...

#81 Liz Southey - The Salve Health Ltd 10.06.2024

There's reminiscing of 1990's Cardiff uni parties in this episode of B Better podcast. The legendary Liz Southey is an old pal of Tim's from their days at Cardiff University but she's also cofounder of The Salve Health, a global medical affairs consultancy designed to create positive impact in healthcare through purposeful communications. As well as talking medical comms and B Corp...

#80 From basketball to B Corp with co-founder of B Lab Jay Cohen-Gilbert 26.05.2024

The man, the myth, the legend of B Corp... and a Netflix star to boot! In this episode, it is our unadulterated pleasure to speak to the man himself, the man who started the entire B Corp movement, along with two friends - Andrew Kassoy and Bart Houlahan - with a mission to transform the entire economy to one that's purpose driven. Together, in 2006, they came up with a way for businesses to b...

#79 Cleaning up our act with Ellie Brade of Cleanery 12.05.2024

From humble beginnings in her kitchen to a huge factory in West Auckland, Ellie Brade is out to change the way we clean. Her business, Cleanery, is a low-waste cleaning and personal care brand. The products are a sachet of powder that are added to a bottle of water and mixed up. Co-founded with her husband, Ellie's business started with making her own cleaning products at home with baking soda...

#78 Fashion has power says Peri Drysdale of Untouched World 28.04.2024

A true trailblazer, Untouched World founder Peri Drysdale was shocked by the environmental degradation she was seeing. Determined to do things differently, she launched her clothing brand in 1981. It was called Snowy Peak after the family farm she grew up on and ever since, she's been building a clothing brand that does business in a completely different, sustainable way. Hear Peri talk about....

#77 B Corp Basics with Tim Jones of Grow Good 14.04.2024

That's right, we've turned the tables in this episode of the B Better podcast. Instead of being the one asking the questions, our Tim finds himself in the spotlight as a guest on the Health and Safety Unplugged podcast with Matt Jones. Take a listen to hear Tim and Matt discuss: New legislative changes mandating companies to look at the ESG How people increasingly want to do more good in t...

#76 Who gives a sheet?! Graham Ross of textile resource recovery BlockTexx does. 31.03.2024

With global textile waste predicted to hit 140 million tonnes by 2030, we urgently need businesses like Australian start-up Blocktexx. A clean technology company that recovers polyester and cellulose from textiles and clothing, Blocktexx developed world-first technology to deal with unwanted clothing and textiles thereby diverting them from landfill. In this episode, Blocktexx cofounder Graham Ros...

#75 Making big money from salon waste with Paul Frasca of Sustainable Salons 19.03.2024

#75 Making big money from salon waste with Paul Frasca of Sustainable Salons If you're a salon owner who values sustainability and wants to have a positive impact on the world, check out  ⁠Sustainable Salons⁠ . They take waste from salons and recycle it into products their salon members can then sell - like sunglasses. Started by this episode's guest, Paul Frasca , Sustainable Salons works...

#74 John Berry of Pathfinder on Ethical Pension Funds 04.03.2024

#74 John Berry of Pathfinder on Ethical Pension Funds He's a legend, a true gentleman, and just a genuinely awesome human, in this episode we have Pathfinder CEO John Berry in the hot seat. A fund management business, Pathfinder Asset Management Limited basically looks after people's money through ethical investment, in particular superannuation savings. They exist to ensure folks have a n...

BONUS EPISODE: In the hot seat, conversing with Nick Day about B Corps, sustainability, purpose, and more. 29.02.2024

BONUS EPISODE: In the hot seat, conversing with Nick Day about B Corps, sustainability, purpose, and more. TABLES TURNED. And the hot seat is on me. I'm thrilled to be chatting with Nick Day from The HR L&D Podcast and Founder/Owner of JGA Recruitment Group about B Corps, sustainability, purpose, and more! Nick, thanks for having me on the show! Here are some highlights from our conversati...

#73 Adrien Taylor of Not Another creative agency on driving positive change 23.02.2024

#73 Adrien Taylor of Not Another creative agency on driving positive change Based out of Christchurch, New Zealand, the cofounder of creative agency Not Another, Adrien Taylor , started his career in journalism. He made some documentaries on climate change and while in Mongolia filming melting glaciers, he got a call about a job at a creative agency. That's where he learnt the ropes that led t...

#72 How non-profits can maximise profitability and impact with Laszlo Csite of 360tuned 05.02.2024

#72 How non-profits can maximise profitability and impact with Laszlo Csite of 360tuned Through digital transformation, 360tuned founder Laszlo Csite ensures purpose-drivenT enterprises are as effective and efficient as for-profit corporates. In other words, he wants to help non-profits ‘do good, well’ by maximising efficiencies and positive impact. Where did it start? After nine years of consulti...

#71 Marketing and branding as a B Corp with Elena Keith of Seven 22.01.2024

#71 Marketing and branding as a B Corp with Elena Keith of Seven As a little girl struggling with deafness, Elena Keith wanted to be a farmer's wife. Things didn't work out that way though and today she runs branding agency Seven , in Tāmaki Makaurau Auckland, alongside her husband Gideon, while raising their teenagers, Spike and Ivy. In this episode of B Better, Tim and Elena get into an...

#70 Raglan Food cofounder Latesha Randall is changing the world with coconut yogurt 08.01.2024

#70 Raglan Food cofounder Latesha Randall is changing the world with coconut yogurt Can you save the world with coconut yogurt? Founders of Raglan Food Co Tesh and Seb are giving it a solid go. When her partner Seb decided it was time to go dairy-free due to allergies, Tesh started experimenting in her kitchen with making vegan coconut yoghurt.  Suffice to say, things took off from there. Word of...

#69 Gemelli Consulting CEO James Stewart on being NZ's highest scoring B Corp 24.12.2023

#69 Gemelli Consulting CEO James Stewart on being NZ's highest scoring B Corp Ever wondered which company is New Zealand’s highest scoring B Corp? Wonder no more. The company that currently holds this title is Gemelli Consulting , a business owned by James Stewart. What do they do? In a nutshell, it’s financial and commercial advisory services for organisations with social, environmental, and...

#68 - Inside Forensic Science, Royal Encounters, and Like-Minded's Success Blueprint 11.12.2023

#68 - Inside Forensic Science, Royal Encounters, and Like-Minded's Success Blueprint When it comes to unsung heroes quietly getting on with making the world a better place, you needn't look much further than cofounder of Like-Minded Learning Cathy Gillespie . I'm proud to call Cathy a personal friend as well as an inspiration in business so it was great to finally get her as a guest on...

#67 The ins and outs of medical devices with Ian Cooper of Tasman Trolleys and Medical Equipment 27.11.2023

#67 The ins and outs of medical devices with Ian Cooper of Tasman Trolleys and Medical Equipment I got to take a little walk down memory lane during this chat with Ian Cooper of Tasman Trolleys and Medical Equipment . That's because, before becoming That B Corp Bloke, I sold medical equipment... let's just say, it's an industry with some dark and murky corners. Not over at Tasman Troll...

#66 Unilever ANZ proves you're never too big to B Corp 13.11.2023

#66 Unilever ANZ proves you're never too big to B Corp We've got a big player in the hot seat for this episode! It was our pleasure to chat with Unilever New Zealand Managing Director Cameron Heath about the how and why of B Corp certification of Unilever Australia and New Zealand. As one of the NZ's biggest company's to certify, Tim and Cameron discuss the misconception that B Cor...

#65 Oliver Hunt on Solving Sustainability In Healthcare 27.10.2023

#65 Oliver Hunt on Solving Sustainability In Healthcare Oli and I first met waaay back in 2015. He was still at Uni, and I had recently connected to this B Corp idea. Fast forward to today, Oli is the CEO and Founder of a super cool NZ-based start-up Medsalv. Medsalv helps reduce hospital landfill contributions and the cost of keeping people healthy in a way that creates jobs for people with barri...

#64 AWWA Period Care cofounder Kylie Matthews is leading a planet-friendly, period empowerment revolution 15.10.2023

#64 AWWA Period Care co-founder Kylie Matthews is leading a planet-friendly, period empowerment revolution Unpacking the stigma around periods and getting back to celebrating menstruation as a sacred initiation is all part of the ethos at AWWA Period Care, a sustainable period-proof underwear brand that certified as a B Corp in June 2022. Rooted in te ao Māori, AWWA period underwear are an alterna...

#63 Seeds Impact Conference — B Corp Certification 101: Why It Matters 13.10.2023

#63 Seeds Impact Conference — B Corp Certification 101: Why It Matters Taking part in this Seeds Impact Conference with me today is Lauren Cain , the Certification and Growth Manager for B Lab AANZ. Together, we're going to break down the basics – the ABCs – of B Corp Certification. No jargon, just the good stuff you need to know and why you might want to do it. Plus, we're throwing in ans...

#62 Oyster HR and the meteoric rise of global remote hiring 08.10.2023

#62 Oyster HR and the meteoric rise of global remote hiring Traditionally, the best jobs are limited to people in a handful of the world's wealthiest cities. Yet brilliant people are everywhere. Closing this gap and making the best jobs available to anyone, anywhere, was the motivation behind launching the global employment platform Oyster HR. Recently B Corp certified, Oyster HR uses software...

BONUS CONTENT - B Locals Aotearoa Webinar series: Impact Storytelling—How to engage and inspire through well-crafted content 01.10.2023

Feeling the urge to unveil your inspiring impact story with the world but not quite sure where to start? Don't worry, we've got your back! Today, we have a special bonus episode where we'll share a recording of a webinar hosted by B Local Ōtautahi Christchurch, which focuses on impact storytelling and how the B Impact Assessment can guide your impact messaging. Let's hear from not...

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