Chris Thomas

The Australian Seller

Business EN ↓ 100 episodes

Helping Australians Take their Consumer Products to the World via Amazon's Marketplaces

Author

Chris Thomas

Category

Business

Podcast website

theaustralianseller.com

Latest episode

May 5, 2026

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Episodes

TAS 091 : PickFu Co-Founder John Li – Validation strategies for Amazon Sellers 22.04.2020

So much has been going on since the last, well, slightly sombre episode… Sorry about that and sorry that I’ve missed a few weeks in terms of getting podcasts out.  As a family we have recently moved house which has taken a long time to settle into with some renovations and lots of other DIY projects. It’s amazing what you can do when you watch a Youtube Video and own a hammer! In the world of Amaz...

TAS 090 : COVID-19 – Practical things you can do as an Amazon Seller right now – John Cavendish, ecomDNA 26.03.2020

There aren’t enough words to describe the upheaval, uncertainty and scale of what’s happening around the world right now. As I record this episode on the 26 th March 2020 – I am hoping, and am hopeful, that this time next year in 2021, we are all well and truly through this experience. You know what you need to do to prevent the spread. Stay isolated, lockdown and do your part to help yourself and...

TAS 089 : 1 Man, 1 Million, 1 Year, 1 Hour. Return Handling & More – Brandon Dupsky. CEO Back-Track 06.03.2020

I’m joined this week by Brandon Dupsky, CEO of a company called Back-Track.com – Brandon’s company helps ecommerce sellers (particularly Amazon sellers) receive their returns and either re-new, re-furbish, repair or re-sell customer returns from Amazon customers. But before we hop into all that, we chat through some of the crazy things Brandon has either sold or attempted to sell online. Listen ou...

TAS 088 : Amazon PPC for Beginners. Avoid costly mistakes many new sellers make! With Daren Trewin CEO ZonAds 02.03.2020

G’day, G’day everybody! This week’s guest is Daren Trewin from ZonAds where he heads an Amazon PPC agency here in Australia. Our topic today is Amazon PPC for beginners – it’s one of the most daunting aspects for new Amazon sellers to get their head around and Daren sets out his top tips for setting up your sponsored Ads (or PPC), managing your campaigns and importantly how to avoid costly mistake...

TAS 087 : Vietnam Sourcing? How to source products from Vietnam with Frederik Gronkvist – China Importal 20.02.2020

I’m joined this week by Frederik Gronkvist from www.chinaimportal.com where he heads up a sourcing agency helping brands source from China, India and Vietnam. Today we chat through the latest impacts of the Corona Virus on factory production before switching topics to the ins and outs of sourcing from Vietnam. Frederik has a lot of experience sourcing from Vietnam, in fact he was recording this co...

TAS 086 : How to get your products into retail stores with Timothy Bush 14.02.2020

This week I’m joined by Timothy Bush from www. TLBconsulting.com where he helps brands get their products into retail stores throughout the United States. Tim used to be a buyer for companies like Bed Bath and Beyond, Office Depot, Barnes and Noble, Toys R Us and a bunch more – before starting his own consulting company and an excellent podcast, On the Shelf. In our conversation today, we discuss...

TAS 085 : How to Create YOUR OWN products, with Steven Selikoff 07.02.2020

This week I’m joined by Steven Selikoff from www. ProductDevelopmentAcademy.com where he helps aspiring and existing entrepreneurs develop new products! Today, we DEEP DIVE into this massive topic and Steven shares his many years of experience as an Amazon seller (he joined way back in 2006) both as a 3 rd Party but also a Vendor. As you’re probably realising now, product differentiation is super...

TAS 084 : Amazon predictions for 2020. Crystal Ball gazing with Davide Nicolucci 27.01.2020

This week I’m joined my good friend Davide Nicolucci from www.wearegrowthhack.com – an Amazon PPC agency. Today Davide and I gaze into the Crystal Ball to try and predict where Amazon’s headed in 2020. We both make some bold predictions! Davide also shares a ranking strategy he’s using to revive old products on Amazon with strong results. Here is Davide’s Youtube Strategy for re-ranking products o...

TAS 083 : Buying an online business is easier than building one – with Jaryd Krause 20.01.2020

Jaryd Krause joins us today from https://buyingonlinebusinesses.com/ – Jaryd’s been building and flipping online businesses for 4-5years and is an expert on due diligence and understanding what makes a good value business to buy. He eventually realised it is a lot easier to buy and flip existing online businesses than it is to try and build one from scratch. Today we chat about the best types of b...

TAS 082 : eCommerce & Amazon Fulfilment from Hong Kong – Steve Suh from Floship 22.12.2019

This week I’m joined by the CEO and co-founder of Floship, a Hong Kong-based eCommerce and crowdfunding 3PL who I use for my eCommerce fulfillment. I thought it’d be useful to chat with Steve, especially if you’re an eCommerce seller, you source from China and you have global customers. When I first started using Floship in 2015 – they basically offered an ability for you to import from China into...

TAS 081 : eBay Australia Struggles to Amazon USA Success & growing to 100 products by 2022 – Stephen Duncombe 18.12.2019

Had a great chat this week with Stephen Duncombe – who’s the founder of the Amazon FBA Seller and ecommerce Meetup Group here in Melbourne! Stephen and his wife Jasmine have been selling on Amazon since 2015 after a stint on eBay Australia trying to sell some Cards Against Humanity which he’d sourced from a supplier on Alibaba. He tells the story better than me so listen out for that! He’s got his...

TAS 080 : Amazon’s IP Accelerator Program, Brand Registry and Analytics tips from Tudor Tanase, 6 figure Amazon Seller 10.12.2019

This week’s episode is with a new friend Tudor Tanase who speaks to us all the way from Transylvania, Romania. He’s a high 6 figure seller after just 2 years mainly selling in the USA, but just recently launched his products and brands into Europe with a focus on the UK and Germany. He shares lots of tips and tricks which have got him to where he is today. He combines tools like Helium 10 & Am...

TAS 079 : Gary Huang – China Vs. India sourcing 18.11.2019

Gary Huang describes himself as Born in USA, Made in the China. He’s living in Shanghai these days and in addition to running his own very successful Amazon business, is the founder of 80/20 sourcing and the 7-figure seller summit. He’s a busy man. He’s an expert on sourcing and was one of the senior coaches at the India Sourcing Trip so we struck up a friendship together while we were there. Toda...

TAS 078 : Shark Tank? No thanks! I’ll take my chances with Amazon FBA. – Cindy’s story of invention to eCommerce 03.11.2019

Former bookkeeper and Australian mum Cindy Joins us today to chat through her experience creating a super-successful eCommerce business with an invention she created in 2010. As a young mum, she had a need for a product no-one was selling. So she rolled up her sleeves, jumped on a flight to Hong Kong and in 4 days at a tradeshow found her future supplier. She went all-in on her idea – her first sh...

TAS 077 : Living, sourcing and selling on Amazon from India – Aaron Hughes Explains 26.10.2019

Welcome back to the Pod – episode number 077 Aaron Hughes from BHI Sourcing joins me this week to chat through the types of products you can source from India. Aaron’s a young American, who’s been living in India since 2014. I met him last week in India with 30 Amazon sellers as part of the India Sourcing Trip – put together by a 2 x previous guest on the show Meghla Bhardwaj who’s been putting to...

TAS 076 : Listing Optimisation, Image Testing, 3D Renders and more with Anthony Cofrancesco, Virtuous Graphics 11.10.2019

Anthony Cofrancesco joins you this week from Virtuous Graphics Today, Anthony shares his experience optimising listings and by extension, creating successful launches on Amazon. Anthony and the team have hundreds of Pickfu tests under their belt, so they know what works best when it comes to main image optimisation and improving click-through rates onto your listing. Some of the results may surpri...

TAS 075 : Turn Browsers into Buyers – Amazon Copywriting expert Emma Schermer 04.10.2019

Emma Schermer joins you this week from Marketing by Emma https://www.facebook.com/marketingbyemma/ .   https://marketingbyemma.com/ Emma has an extensive background in copywriting and explains the methodologies she uses to boost conversion rates on Amazon listings with exceptional copywriting. You only get one chance to make a first impression, so craft your copy and for goodness sake, edit it to...

TAS 074 : Matthew Cummins Sells a LOT of Bike Accessories online in Australia 26.09.2019

Welcome back to the show, Matthew Cummins joins us this week from https://www.cyclestation.com.au. a bricks and mortar bike and bike accessories retailer in Albury NSW. Matthew has grown the online side of the business to 7 figures P/A in the last few years through a combination of website and marketplace sales. He’s achieved this remarkable growth through AdWords, and importantly growing a substa...

TAS 073 : Bradley Sutton H10 on Keyword Research, Launching & Reviews on Amazon 13.09.2019

Bradley Sutton joins us this week from Helium10. As you probably know, Bradley is the Host of the Serious Sellers Podcast interviewing 5, 6, 7 and 8 figure Amazon Sellers since the show started in January this year. Bradley has vast experience himself in eCommerce. Today Bradley talks about the China Tariffs, keyword research, how sellers are launching their products on Amazon using Chatbots and r...

TAS 072 : 80,000 Products on Amazon. Michael Hartman explains how he’s gone shallow and wide. 30.08.2019

Michael Hartman joins me this week from innoventec.com – we actually zoomed recorded this chat, so if you want to see and hear me and Michael, head over to the Australian Seller Facebook Page to watch us. Today Michael talks about how he’s been able to scale and expand his Amazon business at an industrial scale creating nearly 80,000 product listings on Amazon in almost 18 months.   The post TAS 0...

TAS 071 : Amazon Australia, eBay, Catch. Who’s winning? Hamish Conway from Sell Global 21.08.2019

This week we welcome back Hamish Conway from www. SellGlobal.co.nz Hamish was on the show last year on Episode 32 . He has lots of clients now from both New Zealand and Australia selling on Amazon Australia – so today we dive deep into how Amazon Australia is travelling compared to some of the other established marketplaces such as eBay and Catch. Hamish is also holding an event, on Thursday 5 th...

TAS 070 : Developing your own products, defensibility and the hits and misses with George Gruber GPG2 19.08.2019

This week’s guest is George Gruber and a close friend of mine since 2014. We first met in Hong Kong at a tradeshow. George has amazing product development experience and has helped me on various projects over the years. I thought it’d be great to invite George onto the show to bring a new perspective to creating proprietary products and selling them successfully on Amazon, rather than just the ‘so...

TAS 069 : Selling Food on Amazon. From Pots and Pans to Care Pack success. Reuben Schroeder from Hangry Kits explains 08.08.2019

This week’s guest is Reuben Schroeder who comes to us from his home city of Seattle. Reuben’s a member of The Australian Seller Facebook group and about 6 weeks ago asked if anyone wanted to meet with him because he was visiting my home town of Melbourne for a few days. Steven Loi, Matt and I were catching up for a mastermind lunch, so I invited Reuben along. So over lunch, Reuben told us his stor...

TAS 068 : Search, Find, Buy (at Full Price) the key to ranking success on Amazon. Steven Loi explains. 01.08.2019

This week we welcome back Steven Loi who was on the show on Episode 45 Steven is an exceptional Amazon seller who rubs shoulders with and regularly masterminds with some of the best in the business. So when Steven shares his secrets to his Amazon success, you’d best listen. Steven explains how it’s easier to rank products on Amazon today than at any time in Amazon’s history. Today we go deep (and...

TAS 067 : Danny McMillan’s story from failed Start-up to success on Amazon, Podcasting and PPC 17.07.2019

This week we welcome back Danny McMillan. Danny’s no stranger to anyone who sells on Amazon – his enjoys a huge profile due to his incredible ‘3 episodes per week’ Seller Sessions Podcast and is prodigious when it comes to networking and business. So today it’s his turn to be interviewed. He shares his back story, his experiences selling on Amazon and he dives in deep into one of his true passions...

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