Art Sobczak, cold calling and sales trainer

The Art of Sales with Art Sobczak

Business EN ↓ 333 episodes

Everyone sells, regardless of what your job title is, and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor. Art Sobczak shares proven sales and cold calling (without the cold) tips that you'll feel comfortable using, and that get the results you want. You'll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.

Author

Art Sobczak, cold calling and sales trainer

Category

Business

Podcast website

TheArtOfSales.com

Latest episode

Jun 8, 2026

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Episodes

082 Sales Mistakes By a Waitress 09.09.2019

This was a situation I encountered the other day. A waitress made several sales mistakes in asking for what she wanted, and they are the same mistakes many salespeople make every day. You'll hear what she did, how salespeople do the same things, and what she, and salespeople should do instead to create a win-win for everyone.

081 GUEST: Sales Legend, Ben Gay III 05.09.2019

Ben Gay's accomplishments as a sales pro, speaker, author, and trainer are unmatched. Today Ben shares several interesting stories about just a few of the many sales and motivational celebrities he has worked with, including how Zig Ziglar actually worked for him. And how he spent nine hours in a San Quentin jail cell with Charles Manson. Ben reveals his favorite close, and the concept of Sales In...

080 The Easiest, and Most Profitable Sales Technique Ever 02.09.2019

There are hundreds of millions of dollars left on the table every day simple because people do not use this simple technique. Regardless of what you do in life, sales or not, this will help you get more of what you want.

079 Don't Call to "Just Touch Base" 29.08.2019

Too many sales calls start out with "I'm just touching base to see how it's going."   That is horrible, and provides no value to the listener.   Hear what you should say instead to create interest and engage a prospect or customer.  

078 How to "Seduce" Buyers with Passion Techniques 26.08.2019

An article in Men's Health magazine discussed how "Words, wielded wisely, can be a powerful instrument of seduction." It gave five romantic scenarios with what not to say, a better alternative, and why it worked. Art takes each of those scenarios and adapts them to sales. You'll be able to use them in your own sales situations as well.

077 GUEST: Sales Secrets of a Software Entrepreneur- Brandon Bornancin 22.08.2019

Brandon Bornancin--still in his 30's--has made millions in his sales career, lost it, and made it back again. He is CEO of Seamless.ai, "providing the best sales leads on the planet." Sign up free at http://SeamlessSmartCalling.com He shares his stories of rapid growth and sales success, and what you can do to skyrocket your results as well.

076 A Conversational and Effective Objection Response 19.08.2019

When a prospect or customer raises a concern, and then they hear a tired, old objection "rebuttal," they typically become even more defensive and adversarial. However, when the next response is unexpected, more like a real conversation, that is when they open up. Here is a very simple technique you can adapt to your own situations and use with the very next objection you hear.

075 How to Blow Away the Objection Before it Comes Up 15.08.2019

Objections are inevitable in sales. A great way to handle some is to address them before they even are said by the prospect. You'll hear how to do this, and get several word-for-word examples you can use right now.

074 GUEST: Oren Klaff on Getting People to Think Your Idea is Their Idea 12.08.2019

Oren Klaff, author of the million-copy-selling book, "Pitch Anything" shares fascinating insight from his brand new book, "Flip the Script---Getting People to think Your Idea is Their Idea."   The ideal sale occurs when a buyer tells you "Let's do this," instead of having to use techniques to close him or her. Oren discusses using "Inception," and several of its components, that we all can use to...

073 RANT: Do Not Misrepresent Your Sales Intentions 08.08.2019

A type of approach that gives sales a bad name in general is misrepresenting the purpose of a call or outreach. Hear examples of what these are, and what TO do instead to be totally upfront, AND successful with your efforts.

072 Seven Tips for Getting Rid of Your Avoidance Behaviors 05.08.2019

For many salespeople, their lack of production is not for a lack of being busy. It's because that "busyness" is typically "avoidance behavior." Avoidance behavior means we engage in things that cause us to NOT do the productive things we should be doing in sales: prospecting, following up, and speaking with prospects and customers. See examples of this avoidance behavior, and seven tips for gettin...

071 GUEST: Trial Attorney Sales Secrets, with Jess Lorona 01.08.2019

Trial attorneys need to be master influencers, and "sell" in many different ways and situations. Today's guest is a prominent, experienced litigator who shares some of his sales success secrets as they relate to interacting with clients, jurors, opposing attorneys, and judges. You'll be able to adapt these ideas and methods to your own interactions and sales situations.

070 Question Like this TV Detective to Get Great Information 29.07.2019

We can learn how to be better at sales by observing and studying other professions. Police detectives are very skilled questioners. A fictitious one from an old TV series, who used several great techniques was Columbo. Hear the techniques he used to get people to really open up, and how you can easily use them too.

069 GUEST: He's Going for 1000 No's This Summer; Leo Quinn 25.07.2019

One of the biggest fears of salespeople--or anyone--is hearing NO. Our guest today, Leo Quinn, is embracing the "Go for No" philosophy and is on a mission to hear 1000 NO's in the summer of 2019. You'll hear what is he doing, why, what he has experienced and learned, and how he has changed. And, you will be more motivated to put yourself out there more, laugh at no's, and get more success as a res...

068 What if you asked this question more often? 22.07.2019

Here's a question that is proven to unlock creativity and possibilities in the minds of people who hear it. And we should be asking it more of everyone, especially our prospects and customers.

067 Sales Lessons From Buying Hundreds of Tickets to Sold Out Games 18.07.2019

Over the years Art has attended hundreds of sporting events while on the road doing training. Many of those events were popular and sold out. But he scored tickets at, or below face value. Hear his techniques, and the sales lessons learned, that you can use too.

066 Don't Ask the Dumb Questions that Give Useless Answers 15.07.2019

Picking up on the theme from the previous episode, there are indeed dumb questions in sales. They give us useless answers. You'll hear examples of these dumb questions--many of which you have heard, and possibly use. And you'll get what to say instead to get valuable information to help you help the customer buy.

065 How to Avoid the Stupid Sales Questions 11.07.2019

Perhaps you've heard the old saying, "There's no such thing as a dumb question." That's not true in sales. There are actually stupid questions that you should avoid. These are the ones that actually cause people to resent and resist the questioner. Hear what to avoid, and what to ask to get people to open up.

064 Who's the Better Salesperson? Elton John or Billy Joel? 08.07.2019

Art was at a concert where Billy Joel and Elton John performed together. They both did an amazing job with their music, but one was clearly the better salesperson regarding how he connected with the audience. Hear who that was, exactly what he did, and how you can model it in your own sales.

063 Why Not Plan Your Sales Calls Like You Do Your Weekends? 04.07.2019

We plan the things that are important to us. Like what we'll do on the weekend. Do you put that much prep, or more into your sales and prospecting calls? Here are some specific tips for the parts of your calls that need to be planned to get optimal success.

062 How to Avoid Ever Hearing "I don't need that." 01.07.2019

An objection that is ALWAYS caused by a salesperson is "I don't need that." And it's actually pretty easy to avoid ever hearing it again. You'll hear exactly what to say, and what NOT to say, so that you don't get this objection in any of your sales or or prospecting situations.

061 Avoid This Early Question that Screams "Salesperson!" 27.06.2019

Your opening is THE most important part of any sales or prospecting call. Yet most openings actually cause rejection by committing one of the many sales and prospecting mistakes. There is one question that falls into the mistake category that screams out, "I am trying to sell you something!" And that almost always causes resistance. Hear what it is so you can avoid it, and then exactly what you ca...

060 GUEST: How to Differentiate, and Sell at YOUR Price, with Lee Salz 24.06.2019

Many salespeople think that they need to drop their price, or have the lowest prices to win business.  And when they do drop prices, if they do get the deal, they are giving away profit, many time unnecessarily. To win deals at the prices you want, the needed strategy is differentiation. Lee Salz shows us how to create meaningful value and stand out from the competition so we can deliver value, an...

059 Can You Spot What is Wrong With This Cold Call Opening? 20.06.2019

Art shares a cold calling opening suggestion he found in a post online. As is, it would likely get a user rejected. Can you spot what is wrong? You'll hear what it is, AND what could have been added to make it effective. Plus, you can model it for your own successful prospecting openings and voice mail messages.

058 This Sales Question Should Require a Permit 17.06.2019

Here's a sales question, that according to people in the car business, causes accidents during test drives. Hear what it is, why it works, and how you can adapt it to your own sales situations.

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