Dr. Michael Sonick, Team Building and Dental Practice Culture Expert

The Art of Hospitality in the Dental Practice | Practice Management | Team Management | Practice Culture

Business EN ↓ 85 episodes

What truly sets a dental practice apart isn’t just clinical skill—it’s the way patients feel the moment they walk through the door. Hosted by world-renowned periodontist, educator, and author Dr. Michael Sonick, this podcast explores the intersection of dentistry and hospitality. Through thought-provoking conversations, practical strategies, and inspiring stories, Dr. Sonick reveals how creating an exceptional patient experience can transform your practice, your team culture, and your bottom line. From mastering the details of first impressions, to fostering genuine connections with patients,...

Author

Dr. Michael Sonick, Team Building and Dental Practice Culture Expert

Category

Business

Podcast website

michaelsonick.com

Latest episode

Jul 7, 2026

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Episodes

10: How One Simple Change Turned My Stressed Team Into Dental Practice Practice Superstars 19.09.2025

For years, I struggled with the same frustrations that many practice owners face: high turnover, team drama, and the constant feeling that I had to do everything myself. I was a classic micromanager, and it was burning me out. But then, I discovered a simple yet powerful concept that changed everything: Radical Trust. In this episode, I want to share with you the exact framework I used to transfor...

09: The 4-Step 'Experience Transformer' That Turns Dental Team Drama Into Competitive Advantage 16.09.2025

As a dental practice owner, I used to dread difficult conversations with my team. The thought of confrontation was uncomfortable, and it felt easier to sweep issues under the rug. But I quickly learned that avoiding these conversations was the fastest way to stunt our growth. In this episode, I want to share with you a mindset shift that has transformed my practice and my relationships: viewing th...

08: The Hidden Role That Saves Dental Practices $50K (Most Dentists Don't Know This Exists) 12.09.2025

In my years of practice, I've seen countless dental offices make the same costly error—a $50,000 mistake that contributes to a staggering 90% failure rate. It has nothing to do with clinical skill and everything to do with a role most practices don't even know they're missing. In this episode, I pull back the curtain on the one position that can transform your patient experience and, in turn, your...

07: Why 90% of Dental Teams Fail (And the 5 Core Values That Save Them) 09.09.2025

As a dentist and practice owner, I've learned that building a successful team goes far beyond clinical skills. It's about creating a culture of excellence, and that starts with having a clear set of core values. In this episode, I want to share the five core values that have been the bedrock of my practice and have helped us deliver a world-class patient experience. Why Core Values Matter in Denti...

06: The 7 Words That Transformed My Dental Practice 05.09.2025

I've learned something crucial in my years of practice management: the difference between successful practices and struggling ones often comes down to one simple thing - a clear mission statement. In this episode, I share why I believe every practice, regardless of size or specialty, needs what I call a "statement of purpose" that serves as their North Star. Drawing from the wisdom of management c...

05: I Showed a Patient My Practice's 'Backstage' - What Happened Next Will Shock You 02.09.2025

I’ve spent my career helping dentists build practices that are not just successful, but truly exceptional. And I’ve learned that the single biggest indicator of a practice’s quality isn’t the fancy waiting room or the state-of-the-art equipment. It’s what’s happening in the places your patients don’t see. In this episode, I’m pulling back the curtain on a concept I call “frontstage vs. backstage.”...

04: Why 90% of Dentists Terrify Their Patients (And the Simple Word Change That Fixes Everything) 29.08.2025

After 40 years as a periodontist, I’ve seen it all. But the one thing that still shocks me is how we, as healthcare professionals, deliver bad news. We’re so focused on the problem that we forget the person sitting in front of us—and we end up terrifying them. I believe there’s a better way, a more compassionate and effective approach that turns fear into empowerment. In this episode, I share my “...

03: The Hidden Reason Dentists Burn Out (It's Not What You Think) 26.08.2025

Are you a dentist feeling overwhelmed, isolated, and on the verge of burnout? You're not alone. In this episode, we uncover the surprising truth behind why so many dentists are leaving the profession. It's not about the long hours, the difficult patients, or the pressures of running a practice. It's something much deeper, and it's something you have the power to change. Join us as we explore the p...

02: The Selfish Secret to Dental Practice Success 21.08.2025

What if I told you that the secret to transforming your practice and your life could be summed up in two words that sound almost too simple to work? Forty years ago, I sat in a seminar and heard something that changed everything for me – not a complex system or revolutionary technique, but the most profound practice management secret of all. And here's the twist that took me decades to fully under...

01: The Secret Michelin Recipe Behind Exceptional Dental Care 19.08.2025

What if the secret to building a million-dollar service business wasn't hidden in some complex MBA textbook, but sitting right there in your local restaurant guide? In this eye-opening episode, we dive deep into a revolutionary business philosophy that's transforming industries from healthcare to consulting: the Zagat Method. Originally designed to rate restaurants on three simple criteria - Food,...

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