Melissa Hartfiel
The And She Looked Up Podcast
Every other week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love. Your host, Melissa Hartfiel, left a 20 year career in corporate retail and has been happily self-employed as a working creative since 2010. She's a graphic designer, illustrator, writer, community co-found...
Author
Melissa Hartfiel
Category
Podcast website
Latest episode
Feb 17, 2025
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Episodes
EP107: Making Sure Your Next BIG IDEA is Ready and Waiting When You Need It! 27.05.2022 1:12:58
When you create for a living you don't always have the luxury of waiting for inspiration to strike. If a client is waiting, or a product launch is due, the work has to get done in order to get paid! So how do you make sure you've got a steady supply of inspiration and ideas at your finger tips when you need them? This week Melissa and Heather talk about the tools we can use to capture i...
EP106: When is it Time to Move on From Your Creative Business? 20.05.2022 1:12:27
We all have moments where we want to throw in the towel with our creative businesses but how do you know when it's really time to move on? And how do you navigate all the fears that come with that? And what do you do with your business when it's time? My original co-host Lisa Bolton is back this week and we talk all about knowing when it's time to let go, move on or pivot. This epis...
EP105: Creative Burnout: Protecting Yourself and Your Creative Business 13.05.2022 1:18:02
Creative burnout can have a direct impact on your mental health and your ability to earn a living as a working creative. This week, we have an honest conversation about creative burnout, how you can protect yourself from it and what to do when you find yourself in the midst of it. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for creatives who: isn'...
EP104: A 7 Figure A Year Creative Business? 06.05.2022 1:23:21
Is it possible to have a 7 figure a year creative business? Is it a number we should all be shooting for? Yes... and no... Heather and Melissa talk about what's involved in running a 5, 6 and 7 figure business and how to measure success. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for creatives who: struggles with using $$ as their only success m...
EP103: Creative Canadian: Using Your Platform for Good with Dee de los Santos 29.04.2022 50:02
Vancouver based writer and PR professional Dee de los Santos talks about her creative journey and how, after spending a decade building the popular blog Gastrofork, she is now leveraging her platform, social presence and relationship building skills to give back to the causes she's passionate about. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for...
EP102: Creative Canadian Liliana Tommasini - Children's Book Author 22.04.2022 43:33
Children's book author Liliana Tommasini joins us to talk about her journey from programmer to first time children's book author (after becoming a Nonna!) and the process of independently publishing her first book (in English and French), Octavia Can Do It! This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who: has thought about writing...
EP101: Reducing Waste and In Your Creative Business 15.04.2022 1:34:02
Melissa, Heather and Puneeta discuss why reducing waste and increasing sustainability in their creative businesses is so important to them and what they're doing about it. They share some of the things they've learned as well as some practical tips from the And She Looked Up audience! This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who...
EP100: Wild Milestones and All the Top 5s 08.04.2022 54:06
It's the 100th episode of the And She Looked Up Podcast and this week Melissa takes you on a tour of some of the show's best moments, behind the scenes and can't miss episodes from the last two years! This episode is brought to you by Fine Lime Designs Illustrations For a summary of this episode and all the links mentioned please visit: Episode 100: Wild Milestones and All the Top 5...
EP099: Growing Your Creative Business with Ebooks with Kristen Raney 01.04.2022 1:08:30
You don't need to be a writer or a blogger to grow your creative business with ebooks. Melissa and guest Kristen Raney discuss how having an ebook strategy for your business can create new revenue streams, grow your community, your brand and establish you as a thought leader! We walk you through the whole process with Melissa's ebook design experience and Kristen's ebook marketing k...
EP098: Aligning Your Values With Your Business 25.03.2022 1:09:45
As a creative entrepreneur, when your personal values and your business values don't align, it can leave you feeling out of whack and a little bit icky. Melissa and regular guest host Heather Travis get into why it's important to get them into alignment and how to tackle this really big task! This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for a...
EP097: REPLAY: Getting Started with Patreon 04.03.2022 1:10:26
Pailin Chongchitnant of Hot Thai Kitchen joins Melissa in this replay episode to discuss getting started on Patreon and similar platforms that allow you to form a deeper connection with your supporters while creating an additional revenue stream! This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who: is interested in forming a deeper connection wi...
EP096: Creating Space for Silence 25.02.2022 22:10
This week Melissa talks about how creating space every day for silence has made it easier for her to weather bad news cycles and stressful social media environments. Creating space for silence and embracing that silence can act as a reset button in a world where even opening your Instagram app exposes you to a frenetic cacophony of noise and movement. This episode is brought to you by Fine Lime De...
EP095: Push Back Instant Gratification and Embrace the Process Behind the Work 18.02.2022 1:19:35
This week Melissa and Heather explore the curse of expecting instant gratification, the frustration of comparing ourselves to others and the importance of embracing (and enjoying) the process of doing the creative work in our businesses. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who: get frustrated when they don't get instant results...
EP094: What the Heck is a Forever Series and Do I Really Need One? 11.02.2022 31:59
After sharing 20 Email Newsletter Ideas for Your Creative Business a few weeks ago, one question kept coming in... what the heck is a Forever Series? So this week, I'm sharing what it is, why you need one and why this might be the most hard working tool in your creative business toolbox (and one of the easiest to set up and keep going!). This episode is brought to you by Fine Lime Designs Il...
EP093: The Best Free Resource for Creative Entrepreneurs with Christina Neigel 04.02.2022 1:05:29
There is a hidden gem - right in your neighbourhood - that's an astonishing wealth of inspiration, resources, and community building opportunities. And it's all FREE. University librarian, Dr. Christina Neigel stops by to help us navigate this amazing resource we all have access to! This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who:...
EP092: 20 Email Newsletter Ideas for Creatives (That Aren't Too Sales-y)! 28.01.2022 1:37:29
You have an email list. You know you should be talking to your subscribers but... you have NO IDEA what to send them! Melissa & Heather give you 20 email newsletter ideas to help you engage with your subscribers, build a community around your work and... make money! You don't have to be sales-y all the time - the first four letters in newsletter are NEWS. But, remember, you can always as...
EP091: Branding for Multi-Passionate Artists with Diane Foy 21.01.2022 1:17:06
As a multi-passionate creative herself, creativity coach and host of the Multi-Passionate Artists Podcast, Diane Foy understands how difficult it is for multi-passionate creative entrepreneurs to present themselves to the world. This week she joins the podcast to talk about the power of personal branding and showing the world all the wonderful things you do instead of trying to keep them under wr...
EP090: Creative Canadian Sharon Marie White and Ageism in the Creative Arts 14.01.2022 1:02:48
Alberta singer/songwriter Sharon Marie White joins Melissa to talk about her deep roots as a musician and performer and how she let her music move to the background as she found other ways to contribute to her family. Now, after putting her music on hold for decades, she's back and she's just getting started - in an era where women are no longer willing to put up with ageism as working...
EP089: Creative Canadian Raj Thandhi and Choosing a Word of the Year 07.01.2022 56:11
Raj Thandhi, the Creative Director and owner of Pink Chai Media as well as the blogger behind Pink Chai Living joins Melissa this week to talk about choosing a word of the year and why this has been such a beneficial exercise for both of them over the years - in their businesses and their personal lives. This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for...
EP088: Reviewing & Setting Goals in Your Creative Business 17.12.2021 1:02:07
Melissa & Heather sit down and do an honest evaluation of their 2021 goals and look ahead to how they're approaching and setting goals for 2022. They include the good, the great, the bad and the really ugly. They all happened in 2021 but with that came some valuable lessons to be carried over into goal planning for 2022. This episode is brought to you by Fine Lime Designs Illustrations Th...
EP087: Creative Canadian Tiffany Mayer: The Biggest Freelancer Mistakes 10.12.2021 1:10:40
Author, journalist and freelance writer Tiffany Mayer joins Melissa to talk about some of the biggest mistakes we tend to make as freelancers in the creative services. Are you making these mistakes? This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who: is just starting out as a freelancer in the creative services (writing, photography, design, ma...
Episode 86: Creative Canadian Kristen Raney - Urban Gardener, Floral Artist and Content Entrpereneur 03.12.2021 1:03:13
Saskatoon's Kristen Raney of Shifting Roots went from being a professional singer and vocal coach to an urban gardener, floral artist and content entrepreneur. In this episode, Kristen shares how she created a successful multi-revenue stream business that combines online ad revenue, digital product sales, in person workshops and the creation and sale of physical floral bouquets and arrangeme...
EP085: So You Want to Quit Your Day Job... 26.11.2021 1:10:32
Are you ready to quit your day job and take your creative business full time? Or maybe you have a creative business already but you're ready to try something new. Then this episode is for you! This episode is brought to you by Fine Lime Designs Illustrations This is a great episode for anyone who: who is thinking of turning their creative hobby into a business who has a side business and is w...
EP084: Imperfectly Perfect (a Creative Mindset Episode) 04.11.2021 17:36
When you're a recovering perfectionist sometimes you need a reminder that we're all imperfectly perfect - or perfectly imperfect - and that the people who enjoy our work embrace our imperfections. So maybe we should embrace them too! This is a great episode for anyone who: is struggling with comparison-itis, imposter syndrome, or putting work out there before it's "perfect"...
EP083: Creative Canadian Meghan Telpner Adds Heart to Transform the Brain 29.10.2021 1:02:16
Meghan Telpner is a multi-passionate creative entrepreneur, a nutritionist, 2x best selling author, podcaster and has been listed as one of the top 100 female entrepreneurs in Canada. She sits down with Melissa to talk about her creative & entrepreneurial journey, the importance of building community, experimenting & inspiration, and finding alignment and coherence through the heart-brain...
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