The Amy Porterfield Show

Biggest Takeaways You Don’t Want to Miss: On today’s episode I’m going to walk you through seven collaborations that I’ve done over the years that range from my very first time collaborating, and even feeling a little shy (but learning so much!) all the way to collaborations with some of the biggest names in online marketing. I’m giving you the inside scoop into how those actually came to be, and...

I am a firm believer in changing things up, breaking a pattern, switching gears… Today I’m doing all three. Because I know it’s time. The truth is, I’ve been holding back for a while. I have finally decided that I’ve had enough of the BS, and the fear. To know me is to know I don’t love being on video. And I have given a lot of excuses around that. Time to come clean: I hate video because I’m emba...

Biggest Takeaways You Don’t Want to Miss: Right at this moment you should be thinking about your list building efforts. I want you borderline obsessed with list-building! This episode is key to your obsession, as today you’re getting every single one of my tested and tried tips and tricks for list building. List building starts with a great idea for a lead magnet, and a great idea for a lead magne...

Biggest Takeaways You Don’t Want to Miss: Being productive is really not about “getting things done” and MORE about doing what’s inside your desire zone. You’ve got your big “time savers” like productivity software, your smartphone, your hacks—but how is that all working out for you? These “resources” are actually cutting into your time! You can transform your entire routine by defining your Ideal...

Why you’ve got to listen to today’s episode: A podcast can dramatically change your business by connecting you with your audience in a new and intimate way, each and every week. Having a comprehensive system (and proven project plan!) can help you streamline your delivery of consistent weekly content. You can truly scale your content efforts—and save a TON of time—if you use a little system called...

You asked, and I’m bringing it: My story. And I mean ALL the details, of how I went from corporate to consulting to where I am today: courses. My intention here is not to relive the old days—I’m doing this because you likely can relate to one of the three scenarios: You currently are working in a corporate job, with thoughts of starting your own thing. Your dream business is currently your #sidehu...

When it comes to working smarter and not harder, you know the conventional wisdom: Manage your time, take breaks, get enough sleep, tackle the big projects when you feel the most focused, and the list goes on. You know all this stuff, but why is it so hard to act on it? And even if you are applying some of those strategies (which are all good), you still find yourself with more work than you can p...

The deep dive into all things Facebook Ads continues with part two of my mini training with Rick Mulready. In part one we discussed the importance of mapping out a strategy before you jump into scheduling your ads, as well as knowing how to target your ideal customer and build custom audiences using the Audience Insights tool. (Missed Part 1? It was SO GOOD and you can listen here.) We’re going a...

Whether you’re just starting out or you’ve dabbled with running a Facebook ads campaign, I want you locked into this jam-packed two-part episode of the Online Marketing Made Easy podcast. My good friend Rick Mulready, who knows Facebook ads better than anyone I know, helps me cover everything you need to know to get your Facebook ads off the ground. PART ONE Have a strategy. One of the biggest rea...

I love HGTV. It’s easy to get hooked watching JoJo and Chip Gaines on “Fixer Upper” transform an old ranch home into something SPECTACULAR (with shiplap of course!), and I’m always picking up little tips that I can DIY along the way. Because sometimes DIY is best. A professional web designer or developer isn't always the answer. And neither is a seasoned copywriter or Facebook ad consultant. Here’...

It’s so incredibly easy to get caught up in busywork or to let your phone or email start controlling your schedule. Before you know it, a whole day (or several) has gone by and you don’t have anything real to show for it. Let that happen too much and you lose serious momentum—not to mention not getting tasks done that will actually grow your business. I don’t want that happening to you. So I’m sha...

Isn’t running a business like giving one pitch after another? Think about it. You’re an entrepreneur. That means you’re constantly pitching potential and existing customers, students and fans. So as intimidating as pitching an editor at Forbes or the Huffington Post may sound, you’re already doing it to some extent in other parts of your business. Landing more media opportunities will do a lot of...

Video is where it’s at, folks. That’s why this latest episode is coming from my brand new studio—which, by the way, has taken me FAR outside of my comfort zone. But I wanted to take my video content to a higher level this year and that’s exactly what I’m doing, with help from my good friend Luria Petrucci of Live Streaming Pros. After Luria (and her partner David Foster) set up my studio, I wanted...

The one thing nearly every entrepreneur I know, including myself, NEVER does is STOP. You’re in the fast lane practically all of the time because there’s so much to do! The problem is that because you’re going a million miles an hour, you often sacrifice important parts of the creative process of any endeavor or business: creating the space needed to slow down and imagine what could be for your bu...

I had to eat a big slice of humble pie recently when it came to reworking one of my courses. It was ALL worth it, because today I get to share with you the exact steps I used to rework my List Builder’s Lab (LBL) program. I love LBL, however I knew it was time for a change when I realized my students weren’t crossing the finish line like I wanted them to. So I had to swallow my pride and get to wo...

There are a ton of moving parts in pulling off a successful webinar. The good news is, with so many variables, there’s a lot you can do to turn your webinar into a hit. You’ve just got to get really good at investigating what may have gone wrong. I’ve got you covered on how to do that in this week’s podcast. Even better is the freebie that goes along with it. If you’ve ever wished for a webinar ch...

Nothing will grow your business faster than sharing your expertise through blogs, podcast episodes, Facebook Live broadcasts, freebies, and more. All of that is content gold that you give away for free. The key question here is how do you know where to draw the line between free and paid content? AND, is it possible to give away too much for free? I answer those questions and more in this episode...

Do you know who’s visited your website in the last 24 hours? What about who visited your most recent blog post but while visiting your site did not sign up to get your latest freebie? Do you know who’s watching just for the first few minutes of your latest Facebook video but then moving on to something else? Welcome to Facebook Pixel Optimization. Don’t be nervous! We’re going to ease into all you...

As quickly as Facebook changes, there are some things that are as true today as they were a few years ago: Facebook cares more about its users vs. the marketers. Likes, comments, shares, views, and clicks are gold—the more, the better. The more personal you are and the more you do to generate real and valuable interaction, the more your fans will engage (by liking, sharing, etc.). Now, HOW you acc...

If you think being an entrepreneur is tough, try being married to one. Just ask Hobie Porterfield (as I do in this episode). You’ve heard me talk about my hunky husband from time to time, and just how important he is to the success of my business. But I’ve never really talked about what that means exactly. In isolation, running a business and keeping a marriage together are tough. Together? It’s a...

Here’s the thing: businesses evolve and grow. Mine has (and so will yours). And what worked a few years ago for my website is no longer reflective of where I am today. If you know it’s time for a website revamp, let this serve as your roadmap of sorts. While you may make different decisions than I did, the overall message you should take away is the same: You need to be intentional and strategic a...

When you’re just starting out, you can manage everything on your own. And you probably have to—until you’re generating revenue. As soon as that happens, things change. Priorities shift. To-do lists grow. New ideas, projects and opportunities pop up every day, all of which are left for you to juggle with. What if you had the right support to help keep you and your business not only in check, but gr...

You know how intense launches are from start to finish, right? You’ve heard me say here repeatedly that you’ve got to think through every part of it. And in so many ways, once that cart opens, you’ve got to double your efforts to save sales. Then once those carts close, you have to get scrappy to keep those new customers happy, and rescue any potential refunds. There are going to be so many people...

I don’t know about you, but I’m the type of person who loves to pick up a book I’ve read a bunch of times already, read it again, and find new takeaways. I love doing that, because I know every time I’m reading that book I’m in a different place in my life, making me see the insights in a new light. In that same spirit: There was such an overwhelming response to the original episode I recorded on...

In online marketing, no one knows how to build a movement better than super entrepreneur Russell Brunson. You’ve probably heard me talk about his very popular software company ClickFunnels, but he’s also got a coaching company, a supplements company and he’s a best-selling author with a new book out called Expert Secrets (get your free copy at amyporterfield.com/secrets). In this episode of the po...