The Ambiguous &: Business Basics & Beyond

In this episode, host Molly Beyer shares a frank talk about using mindset and habit to build good financial practices. She starts with identifying the realities that many business owners have business cash that flows directly into personal cash, and that we’re not managing personal or business finances as well as we could be. Molly’s goal is to give us a deeper understanding of our business financ...

In this episode, host Molly Beyer discusses the practice of bartering, a form of trade that’s been used since before money was invented. However, there are important things to consider before simply jumping into a trade arrangement, such as the specifics of accounting and tax considerations. Molly walks us through the benefits and potential drawbacks of bartering professional services and highligh...

In this episode, host Molly Beyer addresses one more key step in the buyer’s journey by viewing it through a micro lens. She talked about the bigger picture last episode, but now is focusing on the smaller, daily decisions in a buyer’s process. When people set out to make a purchase, they go through a predictable information-gathering stage before taking action. So, how can you capture their inter...

Host Molly Beyer talks about the next crucial component in any business owner or entrepreneur’s success in this episode: understanding where our services are positioned in the client’s overall buying journey. Knowing what stage we occupy in the event chain of services allows us to focus our offerings on a specific area that serves a direct purpose and aligns with other companies that come before a...

Host Molly Beyer talks about a crucial component in any business owner or entrepreneur’s success: understanding the needs of their client. Molly takes us on the buyer’s journey to illustrate what kind of messaging grabs a potential buyer’s attention and why. It’s not necessarily our expertise or experience; it’s our product, what we offer. How do we stand out from the crowd to show clients we unde...

Molly Beyer discusses what she’s learned about herself and what she has identified as her personal superpower in life. Molly’s superpower is her ADHD. She talks about the two very different sides of her - analytical and data-driven versus emotional - and how learning how to work with both sides is how she came to learn she’s ADHD. She walks us through why ADHD requires strategy to manage but why i...

Molly Beyer invites us to think about our growth edge in this episode. What is our growth edge? It’s when old patterns are disrupted and we’re challenged to do more to grow our business. Molly explores what challenge looks like, how to meet it as a solo entrepreneur, and why supportive non-competitive competition is key to success.   One of the biggest advantages to our growth edge is challenge bu...

Molly Beyer digs deeper into the benefits of time tracking in your business in this episode. Last episode she explored why time tracking is so useful as a pricing tool, helping us figure out how much time we spend on products and services to ensure we price them correctly. This time she goes a little deeper and talks about why time tracking benefits goals and productivity by highlighting opportuni...

Molly Beyer addresses the importance of time tracking in today’s episode. While there are many metrics that can be used to track progress, set targets, or measure success, time tracking is both crucial and often overlooked. Find out why time tracking is a fundamental pillar of every successful business as Molly walks us through ideal tracking methods and how they help.  Molly has divided time trac...

Molly Beyer took us on a journey through a foreign land in the last episode but in this episode, we’re going to climb a mountain with her. She shares eight basic steps that are necessary in starting to build a successful business. And the steps are remarkably similar to preparing to climb a mountain. Both endeavours require careful thought and planning, as Molly explains.  The eight steps set us u...

Host Molly Beyer talks about the necessity of creating a solid business plan in this episode. Likening owning a business to being a traveller in a foreign land, a map is the key to success on the journey. A business plan is exactly that: the map of how to navigate our business to success. Molly walks us through the first questions to answer that define our businesses. Molly acknowledges that diffe...

Host Molly Beyer welcomes us to The Ambiguous &: Business Basics and Beyond podcast in this inaugural episode. Molly breaks down the definition of success in her signature frank and holistic conversation style, exploring the differences between each individual’s idea of success. Through sharing part of her own life and business journey with us, Molly introduces us to the idea that success is t...

Business success is dependent on a solid financial foundation & success looks different to everyone & there is a lack of equity of access to resources and information for small business owners and independent contractors & there is a societal narrative making us believe “balance” is our ultimate goal & … There are so many “&”s that impact being your own boss. Let’s have some fr...