Matt McWilliams, Award-Winning Affiliate Manager
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
Author
Matt McWilliams, Award-Winning Affiliate Manager
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
How to Work with An Affiliate Network: Q&A Lightning Round 29.03.2022 23:09
Working with an affiliate network can be a great way to quickly grow your affiliate program. But it's not an all-in-one solution. You still need to put in the work yourself to grow. Today, I'm answering some of the most common questions I get about affiliate networks. I'll show you how to work best with them, how to handle the tech side of things, how to take advantage of what they have to offer,...
Don't Launch if You Don't Want This… 22.03.2022 18:12
There are so many opportunities to create new products, new services, and new offers. But there's one big question you must ask yourself. Today, I share what that question is and how it drives nearly every decision we make in our company. LINKS MENTIONED IN THIS EPISODE No Product No Problem Find Affiliates Now Your Affiliate Launch Coach List Launch Challenge The Affiliate Code Affiliate Insider...
The Worst Part of My Entire Business: Why You Need to Hire an Affiliate Manager 15.03.2022 15:31
What I'm about to share with you might shock you. It's the worst part of my entire business and something that has held me back for nearly three years. I'm almost ashamed to admit it but the worst part of our company is… LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: YourAffiliateLaunchCoach.com
How to Decide to Accept or Decline an Affiliate 08.03.2022 18:00
How do you determine good affiliates from bad affiliates? How do you know if you should accept or decline someone who applies for your affiliate program? Or…is there some sort of middle ground? Listen up to find out exactly how we process affiliate applications. LINKS MENTIONED IN THIS EPISODE YALC - http://youraffiliatelaunchcoach.com/
How to Write, Publish, and SELL Your Book with Chandler Bolt 01.03.2022 48:53
Are you tired of just "thinking about" writing a book, even making it a New Year's Resolution or a goal for this year…but never actually making it happen? Are you looking for a map that will take you from blank page to published author as fast as possible... without the frustration, heartache, and the dreaded staring at a blank page? Today's guest is going to show you the step-by-step process to w...
How to Use Affiliate Marketing in a Book 22.02.2022 21:11
If you're writing a book, I hate to break it to you, but they don't make much money. One way to increase the worth of a book is to include affiliate offers in the book. This episode will show you exactly how to do that. LINKS MENTIONED IN THIS EPISODE Affiliate Marketing for Authors Training: mattmcwilliams.com/authors Resources Page Guide: mattmcwilliams.com/resourcespage My Recommended Books Pag...
How to Run an Affiliate Book Launch 15.02.2022 22:38
Done correctly, adding affiliates to a book launch can double, triple, or even 5X your book sales. If you know how to do it properly. How do you run a book launch with affiliates? That's what this episode is all about. LINKS MENTIONED IN THIS EPISODE Affiliate Marketing for Authors Training: mattmcwilliams.com/authors Behind the Scenes of the Real Artists Don't Starve Book Launch: mattmcwilliams.c...
How to Find Affiliates for a Book Launch (or Any Launch) 08.02.2022 32:47
If you've ever thought about writing a book…and actually selling it, you need affiliates. The reality is that books, like most products, don't sell themselves. Most bestsellers have an army of people promoting the book. Today, I'll show you how to get affiliates for a book launch (or any launch really). LINKS MENTIONED IN THIS EPISODE Affiliate Marketing for Authors Training: mattmcwilliams.com/au...
The Affiliate Donut 01.02.2022 13:45
This will probably be Homer Simpson's favorite podcast episode ever because today we're talking about the Affiliate Donut. What is the Affiliate Donut? You'll just have to listen to find out! LINKS MENTIONED IN THIS EPISODE 3 Lessons from a Hater Affiliate Marketing is a Butt Sniffing Monkey: https://www.mattmcwilliams.com/affiliate-marketing-butt-sniffing-monkey-podcast/ Ask Me a Question here: h...
What & How to Communicate to Your Affiliates 25.01.2022 25:30
What do you communicate to your affiliates? When do you communicate with them? And how do you communicate with them? Three critical questions…all answered in this episode! LINKS MENTIONED IN THIS EPISODE Get the Sample Affiliate Training + Slides Here: mattmcwilliams.com/affiliatetraining Get the Weekend Email Template Here: mattmcwilliams.com/weekendemail\ How to Close Sales on Cart Close Day: ma...
How to Use Leaderboards to Find Affiliates 18.01.2022 17:50
Today I'm going to share a little secret weapon with you. It's something I've used to get some awesome affiliates and develop some amazing relationships over the years. I shared it with a client the other day and already she's used it to get two affiliates who are likely to bring in more than $200,000 in sales. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: youraffiliatelaunchcoach.c...
How to Onboard Affiliates the Right Way 11.01.2022 20:20
So you've got some affiliates interested in promoting you. Now what? How do you onboard your affiliates and get them rocking? That's what today's episode is all about. Getting your affiliates started the right way! LINKS MENTIONED IN THIS EPISODE Weekend Email Template: http://www.mattmcwilliams.com/weekendemail Sample Affiliate Promo Plan: http://www.mattmcwilliams.com/affplan How to Write Swipe...
How to Sell Without Sounding Like a Used Car Salesman 04.01.2022 25:05
When you promote affiliate offers (or anything for that matter), do you have a unique "voice" you use? When you start selling, do you suddenly turn into a used car salesman? If so, it's killing your brand…and your sales. Today, I'll share how to sell without sounding like a used car salesman. LINKS MENTIONED IN THIS EPISODE [VIDEO] How to Use Swipe Copy: http://www.mattmcwilliams.com/freeswipetrai...
How to Start 2022 Off the Right Way 28.12.2021 48:04
A new year is on the horizon and that means a fresh start, new opportunities, and a clean slate. Today, I want to share how to start next year off the right way. The lessons I'm sharing today, though, apply all year long. They are guaranteed to make you happier, healthier, wealthier, and more fulfilled. LINKS MENTIONED IN THIS EPISODE Networking Posts: https://www.mattmcwilliams.com/?s=networking...
2022 Affiliate Marketing Predictions 21.12.2021 31:43
There's one thing you can say with certainty about 2021 - there was A LOT of change in the world! And the affiliate marketing environment certainly experienced its share. The funny thing about change is that some people find it unsettling and try to resist. They want to stay close to what they're familiar with. But others, and as a podcast listener, I'm including YOU in this group, see change as a...
My Top 10 Lessons of 2021 and What They Mean for YOU! 14.12.2021 29:18
I learned a lot of lessons in 2021. I learned some the hard way, some through courses and books, and others from my friends. But I was constantly learning new lessons and being reminded of others. Today, I share my top 10 lessons from 2021 and what they mean for you in 2022 and beyond. LINKS MENTIONED IN THIS EPISODE How to Write a Review Post that Ranks and Converts: mattmcwilliams.com/reviewpost...
My Top 10 Mistakes of 2021 and What You Can Learn From Them 07.12.2021 34:15
The year 2021 was full of a lot of mistakes and opportunities for me to learn. Reflecting on them is also an opportunity for me to share them with you, so that you can learn from my mistakes. Today, I'll share the top 10 mistakes I made in 2021 and what they mean for YOU! LINKS MENTIONED IN THIS EPISODE Be the first to know about Turning Your Passions into Profits: passionsintoprofitsbook.com Take...
Top Affiliate Managers Reveal Their Holiday Strategies 03.12.2021 27:22
It's the holiday season and I'm having a little holiday party with some of my top affiliate manager friends. Their going to reveal their top strategies for running successful affiliate programs during the holidays. LINKS MENTIONED IN THIS EPISODE Get Your First 100 Affiliates: mattmcwilliams.com/first100 The Ultimate Guide to Holiday Affiliate Marketing Promotions: https://www.mattmcwilliams.com/u...
What Top Affiliates are Doing This Holiday Season 30.11.2021 21:26
It's the holiday season and that means studying what top affiliates are doing to dramatically increase their sales. What are the top affiliates doing this holiday season? Today, I'll get by with a little help from my friends and share their top affiliate strategies for this time of year. LINKS MENTIONED IN THIS EPISODE Get Started with Affiliate Marketing: mattmcwilliams.com/quickstart The Ultimat...
Overcoming 5 Myths About Holiday Affiliate Promotions 26.11.2021 22:59
It's the holiday season and that means a lot of myths and misconceptions around holiday affiliate promotions. Today, I'll bust five of the biggest misconceptions that people have when it comes to holiday affiliate promotions and show you how to truly take advantage of this critical time of year for affiliate promotions. LINKS MENTIONED IN THIS EPISODE: Affiliate Insider Monthly Trial: mattmcwilli...
7 Holiday Content Ideas for Affiliate Marketers 23.11.2021 19:36
It's the holiday season and that means that there are plenty of opportunities to bring the holidays into your affiliate marketing efforts and generate excitement for your affiliate promotions. In this episode, I'll share seven ideas for holiday-specific content that lead to affiliate sales. LINKS MENTIONED IN THIS EPISODE The Ultimate Guide to Holiday Affiliate Marketing Promotions: mattmcwilliams...
7 Things Your Affiliates Need During Holiday Promotions 19.11.2021 19:35
It's the holiday season and that means your affiliates need some special attention. It's your job as the affiliate manager or business owner to give them what they need. There are 7 things they need for their holiday affiliate promotions and today I'll share what they are. LINKS MENTIONED IN THIS EPISODE Affiliate Promo Plan Template: mattmcwilliams.com/promoplan The Ultimate Guide to Holiday Affi...
How to Stand Out as an Affiliate During the Holiday Season 16.11.2021 20:46
It's the holiday season and that means it's hard to stand out in your affiliate promotions. With so many deals, discounts, and deadlines, standing out is a challenge. So, how do you cut through the clutter and noise and differentiate yourself this holiday season? That's what this episode is all about! LINKS MENTIONED IN THIS EPISODE How to Stand Out and Capture Attention in a Crowded Marketplace:...
How Your Affiliate Program Can Stand Out This Holiday Season 12.11.2021 24:20
It's the holiday season and that means that there is a LOT of clutter in the affiliate world. Every program, it seems, is ramping up their promotions, their recruiting, and their communication. So, how can your affiliate program stand out this holiday season? Today's episode will show you how! LINKS MENTIONED IN THIS EPISODE How to Activate Affiliates (How to Run an Affiliate Program in One Hour a...
Holiday Affiliate Guide Pt. 1: There's More than Just Black Friday & Christmas 09.11.2021 22:32
It's the holiday season and that means 30-50% of your sales will come in just a few weeks. Today, I'm beginning an eight-part series on how to optimize your affiliate marketing and your affiliate programs for the holidays. LINKS MENTIONED IN THIS EPISODE The Ultimate Guide to Holiday Affiliate Marketing Promotions: https://www.mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotion...
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