The Action Catalyst

Alex Neist, founder of Hostage Tape sleep enhancement tape, talks about the transition from professional football to business, the value of polarizing marketing, and how to target your T.A.M. Hear Alex's full interview in Episode 456 of The Action Catalyst.

You may have wondered, rightfully so, why The Action Catalyst doesn't have it's own upbeat 80s ballad yet. Well, wonder no more... T.A.C. is the place to be, Ignite inspiration, spark creativity, Top leaders bulldoze through complacency. Produced by Southwestern Family of Companies. With Adam Outland, and host supreme in Stephanie Maas, yeah she's a boss. With the biggest guests, yeah we've got 'e...

Gary Kusin , co-founder of GameStop, Laura Mercier Cosmetics, and former President and CEO of Kinko’s, unveils his new book Always Learning: Lessons on Leveling Up from GameStop to Laura Mercier and Beyon d, and shares insights on alignment and accountability, respect, honesty, and integrity, continuous change, tackling toxicity, good reasons vs real reasons, only getting paid for the stuff you DO...

Best-selling author, Hall of Fame speaker, and distinction expert Scott McKain explains what it means to be different vs. distinctive, and lays out the 4 cornerstones of setting yourself apart. Hear Scott's full interview in Episode 4 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 456, with former pro arena football quarterback, and now the founder of Hostage Tape sleep enhancement tape, Alex Neist.

Alex Neist, founder of Hostage Tape sleep enhancement tape, shares his first love of football and his time as a former professional quarterback in the arena football league, explains how dedication is just motivation over time, gives the story behind the name “Hostage Tape”, and talks about the importance of being polarizing, targeting your T.A.M., the TRUE definition of success, and finally makin...

Award-winning journalist and CNN Chief Climate Correspondent Bill Weir explains why reporting on climate includes reporting on EVERYTHING, and how storytelling is the thing that sets humans apart from everything else on the planet, and also, which brings us together. Hear Bill's full interview in Episode 455 of The Action Catalyst.

Best-selling author, Hall of Fame speaker, and distinction expert Scott McKain explains different vs. distinctive, pursuit vs. attraction, the 4 cornerstones of setting yourself apart, and how creating clarity often means saying “no”.

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how to maximize your potential by entering...dun dun dun...the Potential Matrix. (Not scary, we promise.) Hear Mark's full interview in Episode 202 of The Action Catalyst.

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about making a “signature difference” and practicing "A.B.C.D." to create an amazing experience for customers and others around you. Hear Mark's full interview in Episode 1 of The Action Catalyst.

Award-winning journalist and CNN Chief Climate Correspondent Bill Weir shares the story of his new book   LIFE AS WE KNOW IT (CAN BE): Stories of People, Climate, and Hope in a Changing World , explains why reporting on climate includes reporting on EVERYTHING, the one thing that makes humans special from every other animal on the planet, advice from Mr. Rogers, the influence from his very un...

John Hewitt , founder of both Jackson Hewitt as well as Liberty Tax Services, explains what makes the secret sauce of franchising, and why he might be the one person on Earth who thinks Berkshire Hathaway is doing something very wrong. Hear John's full interview in Episode 454 of The Action Catalyst.

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how you never really know your potential, but how to find out and maximize it with the Potential Matrix, the importance of disrupting yourself but refocusing after you do, and why being an author is a lot like fatherhood. Mentioned in this episode: Be extraordinary. Turn ordinary actions into remarkable results at MarkSa...

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about the many Freds in his life, and covers topics like internalizing responsibility, making a “signature difference”, the tips to delivering an "elevated experience", practicing A.B.C.D., and how you can be seen as an absolute ARTIST, no matter what your job is. Mentioned in this episode: Be extraordinary. Turn ordinary...

Best-selling author, international speaker, award-winning podcaster, and media personality Carrie Wilkerson breaks down what it means to be "playing to the invisible audience", and how it often holds people back, from kids all the way to adults, from doing what they really want. Hear Carrie's full interview in Episode 165 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 454, with John Hewitt , founder of both Jackson Hewitt as well as Liberty Tax Services, author, and CEO of Loyalty Brands.

John Hewitt , founder of both Jackson Hewitt as well as Liberty Tax Services, talks about being a world traveler without ever leaving the USA, fighting with his father while also making business history, the secret sauce of franchising, the biggest lesson from almost facing bankruptcy, competing against his own software and systems (and winning), why he might be the one person on Earth who thinks...

Digital media executive Louis Gump , with time spent at CNN, the Weather Channel, Cox Media, and more, breaks down the 5 main characteristics of an intrapreneur, and the overlap between intra- and entrepreneurs. Hear Louis's full interview in Episode 453 of The Action Catalyst.

Best-selling author, international speaker, award-winning podcaster, and media personality Carrie Wilkerson breaks down the biggest productivity mistakes people make, why balance is in the eye of the beholder and comparison is "suicide on an installment plan", talks about playing to the "invisible audience", and explains how you REALLY ARE the person in your photographs.

Author, CEO of Ziglar, Inc, and son of legendary speaker and salesman Zig Ziglar, Tom Ziglar , explains how intentional = meaningful, with a very personal story about a very intimate moment between he and his father. Hear Tom's full interview in Episode 38 of The Action Catalyst.

Digital media executive Louis Gump , with time spent at CNN, the Weather Channel, Cox Media, and more, talks about breaking early ground in the mobile space, the 5 main characteristics of an intrapreneur, not putting efficiency over optimization, the symbiotic relationship between intrapreneurs and entrepreneurs, the genesis of innovation, and more.

Digital strategist, author, and entertainment industry veteran Chris Hood explains why all businesses are really the same business at their core, and how entertainment, regardless of where you get it, is entertainment. Hear Chris's full interview in Episode 452 of The Action Catalyst.

Author, CEO of Ziglar, Inc, and son of legendary speaker and salesman Zig Ziglar, Tom Ziglar , explains how intentional = meaningful and the importance of getting a check-up from the neck up, and shares some of Zig’s favorite foods and activities, what he was like offstage, and why to “be, do, have”, in that order.

Rusty Shelton , Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications , explain the 3 types of media, and how to best position yourself between them to promote your brand, your product, and yourself. Hear Rusty and Barbara's full interview in Episode 132 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 452, with digital strategist, speaker, and author Chris Hood .