The 5-Minute Strategist

Software, apps and tech solutions run our online business and with more coming on the market daily, the marketing hype and affiliate fee driven advices is powerful. Make sure the you are investing in what your business needs and not just keeping up with the Joneses.

We should be pretty good at facing challenges as entreprenuers as they come with the territory. Unfortunately we're not great at being proactive about thinking through our behavior in the face of a challenge and that can lead us off course

Being cost efficient doesn't meant you cut your costs to the bone and struggle on. It means you get better at assessing where to spend

In a marketplace packed full of other businesses selling similar services to yours, how do you stand out? Not just to stop the scroll but to win the business

Long term success means a resilient business and resilience comes from diversifying how you can make money so that if one drops the others catch it.

The only thing more certain (and immediate) that death and taxes is change. And yet we always seem to be surprised when it happens and scrambling to adapt.

No matter how focused your goals are, if your implementation isn't just as focused, you'll waste time, money and energy.

Even smart goals can be silly when you set to many of them. Select fewer squirrel-proof goals and focus in one them to get further faster.

Reviewing your financials should be more that than the revenue goals you set in the past. Understanding the drivers of your financials will help you make better strategic decisions for the future.

Whether you like systems or think you hate them, you're using them day in and day out in your life and in your business so you might as well make them the most helpful systems you can.

A successful team is measured not only by their performance or hitting of goals and targets but in the way they did it.

We spend a lot of time working out how to market to people who might one day pay us. We need to spend at least as much time understanding how the people who have paid us experience those offers.

It's not enough to evaluate your current offers on their profitability alone. That only show us if they work externally. We need to consider if they work internally as well.

If you're the same leader you were at the end of last year you might need to try something new. As your business evolves, you, its leader, need to evolve as well.

If you're feeling burnt out and overwhelmed, you might need to focus more on joy in the second half of the year. It's easier than you think as you need surprisingly little joy each day to make you feel fulfilled and satisfied at work.

A mid-year business review is not just comparing your revenue number with half your revenue goal. Let's start with the baseline check up and go deeper from there.

Designing any new offer in your business needs to start with the end in mind to ensure that what you build can withstand the growth you're planning.

A budget is a strategic tool that helps you manage your whole business but it doesn't need to be as complex as you think it does.

Surprise and delight is such a newb strategy for your customer experience or journey. If you've not added anything since then, now's the time.

When CEOs get bored they start breaking things or chasing new ideas in the name of fun. What if instead, we introduced a little controlled fun with a passion project.

Stress is a constant companion for the small business CEO and we can stop seeing it for what it really is - a symptom of something that challenging.

No matter how clear and concise you are or how pretty your slide deck is or how many times you repeat yourself, you'll be wasting your breath if you don't start you communication strategy like this.

The problem with steamlining processs is that it sounds hard and dull and the pay off is boring old efficiency and cost saving. That's because you've been only been taught part of the streamlining process.

In a world of value stacks, charge your worth and just raise your prices, it's little wonder that the average small business owner is terrified of making the wrong move in pricing their offers. We need fewer slogans and more strategy

The number one reason I hear small business owners give for starting a business is freedom or flexibility. So if it is so important, why are we so bad at it?