The $100 MBA Show

Values are the heart of any good business. Sometimes, upholding those values means refusing to do business with certain customers. For today’s listener Q&A, we describe the times (and the reasons) we chose to refuse service. The circumstances varied, but one thing always holds true: no one’s business is worth compromising what matters most. Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  Soun...

It’s Q&A Weekend, and today’s question is a technical one: how do we podcast on the road? The answer is…we try not to! When we have to, though, there are a few tips and tricks that can make the job easier. We also share some recommendations for podcasting equipment, and discuss why when it comes to recording, there’s no place like home. Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundClo...

It’s FREE RIDE FRIDAY!!! Today, we advocate for a difficult, controversial practice: taking breaks from social media. Yes, even business people should step away from Facebook, Instagram, and the all the rest once in a while. While social media presence is important for businesses, the platforms are not your friends! We discuss how to recognize when social media is using you, not the other way arou...

Online summits can be a fantastic way to bring an audience together and network with industry leaders. Ultimately, hosting one drastically boost your outreach. But what makes a successful summit? When is it really worth the time and effort required to put one together, and how can you pull it off? We’ve got answers to all these questions and more, so press play! SUBSCRIBE ON APPLE PODCASTS Stitche...

Many independent business people balk at the idea of raising prices. Will it scare off new customers? Will it drive away old ones? Lower prices attract more business, right? Not always. Today, we go over 6 signs that your prices are too low, and that raising them would actually grow your business in the long run. Tune in, and hear how charging what your product is worth beats trying to charge the...

You’ve got your product. But what’s your position? Standing out in a crowded marketplace with noisy competitors requires more than just the right product. It requires the right philosophy, the right stance, and a unique appeal to a specific set of customers. Today, we discuss how to build your business around one thing that sets you apart from the crowd. Click play! SUBSCRIBE ON APPLE PODCASTS Sti...

Is your ego getting in the way of your success? Probably! Even if you’re not overtly egotistical, remember that all of us have to overcome ourselves. That’s the topic of today’s incredible must-read for the entrepreneur, Ego is the Enemy. The author, Ryan Holiday, is one of our personal favorites. Expectations for this book were high…and exceeded when we read it! Click play! SUBSCRIBE ON APPLE POD...

Every business owner has customers they love, and customers they…well, don’t. For today’s listener Q&A, we advise one entrepreneur who is so fed up with awful customers that he’s considering selling the business! We explore the reasons annoying customers exist, how to put some distance between you and them, and how to stop them from draining the energy you need to do business. We’ve been there, bu...

It’s the weekend, and that means more listener Q&A! Today, one audience member wants to know if our loveable host Omar ever does free speaking engagements, or if there’s a minimum fee to get the man himself on stage. As an experienced speaker who’s worked dozens of events over the years, Omar had to earn the right to charge speaking fees- but that doesn’t mean he never works pro bono. Take a liste...

Happy FREE RIDE FRIDAY!!! Today’s episode is an exciting first. It’s Part I of a recurring series on a topic so important, we need a few podcasts to cover it! That topic is product improvement. When it comes to perfecting your product (no matter what kind of product it is), you are never, ever done. From Minimum Viable Product to the latest and greatest iteration, evolving what you sell is the key...

Love your business, love your product, love your customers, but hate selling? You’re not the only one! Today we discuss exactly how much selling an entrepreneur needs to do. The twist? Selling doesn’t have to be a chore. In fact, it shouldn’t be! Click play, and hear why selling is simply a matter of being good at telling the truth. You might find out you like sales more than you thought! SUBSCRIB...

Haters are everywhere, but social media seems to be the haters’ true paradise. So what should you do when the online peanut gallery starts hurling invective your way? Today we discuss how to shut down the worst offenders, professionally and effectively. It’s your business: defend it! Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundCloud  |  Podcast Feed   |  How To Subscribe Give us a Ra...

Thank you! It’s a simple phrase, but your Thank You Page (or Confirmation Page) needs to say so much more! Today, we discuss everything that page needs to be and do. It’s a crucial part of the onboarding process that should move your customer to the next step in using your product. Done right, it’s the beginning of a great and profitable relationship. Click play to hear more! SUBSCRIBE ON APPLE PO...

Once again, it’s time for a stellar lesson from a stellar guest teacher! Today we’re visited by Kary Oberbrunner, an expert in the art of turning writing into revenue. He’s not here to teach you how to write a book, or even how to sell one. He’s here to show you how to create additional revenue streams based on your book- 7 of them! Whether you’ve written your first book yet or not, this is how to...

It’s Q&A Weekend, and today we’ve got a question about some seemingly high-priced online courses. Is $2k too much to spend on a course? The answer depends on several factors. We discuss the signs of a course that’s worth it, red flags common to courses that aren’t, and what factors you should consider before dropping four figures on professional development. Hit the play button! SUBSCRIBE ON APPLE...

Welcome to our 700th episode, and another round of Q&A! Today, we’re asked how much time we spend on our SEO. For those who don’t know, Search Engine Optimization is everything you do to climb the Google rankings. But is it actually possible to manipulate search engines this way? Yes and no. Click play to find out what we mean! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundCloud  |  Podcast Feed  ...

Live events are a great opportunity for presenters and audience members. But are they great opportunities for sponsors? In this episode, we discuss the benefits of event sponsorship, and how to know which events represent the best likely return on your investment. We’ve been on both sides of sponsorship deals, so click play and let our experience shed some light! Also, it’s FREE RIDE FRIDAY!!! SUB...

Success requires delayed gratification. But how much delay is acceptable? Many go into business resigned to not profiting for months or years. How long is too long? Our answer may surprise you. Today, we discuss the problem with the waiting game, and why “viable” is the operative word in “minimum viable product.” Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundCloud  |  Podcast Feed   | ...

You want to hire the best. We all do. So how can you sift through the crowd and find the real keepers? There is a way! Several ways, actually, and we use them for all our businesses. Our practical, actionable techniques make the application process an evaluation in itself. These tips will winnow out the mediocre and bring the top applicants to your virtual door. Click play! SUBSCRIBE ON APPLE PODC...

No one does business alone- even solopreneurs. If you’re starting up all by your lonesome, success will eventually require you to bring in some outside help. Today, we discuss the first three people you should look for. Adding the right skill sets to your company’s arsenal can free you up to maximize your own talent and vision, so click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundCloud  | ...

Get ready: today’s must-read is one of the single best books ever written about business! Peter Thiel is one of the founding members of the “PayPal Mafia,” the legendary group of Silicon Valley entrepreneurs whose influence is still being felt. His book Zero to One completely upends the accepted wisdom about business, and engrosses the reader with profound- but digestible- entrepreneurial wisdom....

Another weekend, another poignant question from a listener! Today, we’re asked how it’s possible for an independent coach to scale their business up. How can one person expand their reach to a whole living’s worth of clients? There is a way, and we’re here to lay it out for all our listeners. Check it out! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundCloud  |  Podcast Feed   |  How To Subscribe G...

What’s in a name? That’s the topic of this week’s listener Q&A, with one loyal audience member wondering how we came up with this whole “$100 MBA” thing. Our name reflects our mission, and so should the name of your business. Listen in to hear how we took the essence of our idea and made it our calling card. Learn how you can do the same. Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  SoundC...

It’s FREE RIDE FRIDAY!!! We’ve got another great podcast today, and this one packs a punch! Are you serious about your business? Are you really taking the steps- and the risks- necessary to move forward? So many of us are afraid to really commit because we’re afraid to fail. Well, it’s time to ante up and kick in. Today we discuss the difference between wanting a business and actually making it ha...

Change it up! That’s one thing you can’t be afraid to do. To reinvigorate your business, you’ve got to be willing to abandon the same-old, same-old and take a new direction…even when it’s scary. We’ve had to learn the hard way ourselves that in order to change the results, you’ve got to change the approach. Let our experience be your guide. Click play! SUBSCRIBE ON APPLE PODCASTS Stitcher  |  Soun...