The $100 MBA Show

Yes, even during COVID. Most countries now allow small gatherings. That’s a huge opportunity for entrepreneurs. By putting together a small networking opportunity, you can score big.  Your credibility will rise. Your network will grow. And you’ll get a strong reputation as a “connector.” Hear why small conferences can be so powerful. Learn how to put one together in your own area. We’ll help you h...

The wrong partner can kill your business. When you take on a co-founder, investor, or even upper management, it’s a big deal. The relationship is just as serious as a marriage. So what should you look for when seeking that someone special? Today’s special guest has some answers. Mesh Lakhani learned the hard way what can go wrong when partners aren’t a good fit. He’s also experienced what can go r...

Multitasking doesn’t accomplish more. It just takes longer. Years ago, spinning many plates was considered a skill. That time is long gone. Study after study has proven that when we do it all, we do it poorly. Every time you switch tasks, you waste energy and kill momentum. Your work suffers. Are you multitasking? Even worse, are you forcing your team to? Today, we discuss why multitasking is so c...

You’re not a noob anymore. At some point in your business, this becomes a fact. You have to recognize it. Embrace it. As your momentum builds, more and more opportunities will come your way. …and you have to start turning them down. Today, we discuss how to only say “yes” when you really mean “Hell Yeah!” That means saying “no” more than you’re used to. But it’s all part of transitioning to the ne...

When sales slip, the problem can be tough to diagnose. Sometimes, it’s a marketing issue. Other times it’s normal business cycles or seasonal trends. But it’s always possible that your business model needs tweaking.  It’s Q&A Wednesday, and we’re helping one listener who’s in an e-commerce slump.  Sales were steady for a while, but something pushed the trend downward. Is cutting prices the way to...

Hit a plateau in your business? Maybe you’re new to the game. Or you’re established, but it’s time to scale. Either way, we all reach a point where some guidance can help. So how do you know if it’s time for a mentor? It’s important to time this right. If it’s too soon or too late, you can waste money. Quality coaching isn’t cheap! It’s crucial to ensure a good return on investment. We’ll explain...

Get the team you need — at the right price. Even before COVID, hiring remote was a good move. Tapping into the global marketplace of talent is no-brainer. People in the Philippines, India, and elsewhere are just as skilled as their Western counterparts. They just cost less. Today, special guest Ben Schneider stops by to explain how he built Jobmofy , an online marketplace for remote talent. Find o...

More content, better results. We all know we have to keep the value coming for our audience. There’s a way to do so that’s pretty easy, and pretty much free. It’s something real content pros do, but you can adapt this trick to your own life. It’s so simple, you’ll wonder how you didn’t think of it. Tune in, and hear how to execute this one little trick. Save time and mental effort, and just get th...

How much email marketing should you automate? That’s the question at the heart of today’s episode. We explore the difference between two kinds of campaigns: pre-written emails triggered by contact actions, and regular old updates. Some companies use one or the other, some do both. What would work best for you? We’ll lay out the strengths and weaknesses of each type of email. Both can help move you...

Social media: is it a necessary evil? Facebook, Insta, and the rest can be as toxic as they are beneficial. Can you step away? Can a business owner disengage without losing customers? Are we all chained forever to the whim of Zuckerberg? We have some experience with this. A while back, our host Omar took an extended break from social, just to see what would happen. We’ll share lessons from that ex...

The customer isn’t always right. It’s a lesson entrepreneurs have to learn early. For small businesses and independents, autonomy is everything. That’s why it’s crucial not to let customers dictate all your decisions. It’s about serving your customers, not making them CEO! Today, we’ll discuss how to know if your customers have too much leverage over your leadership. If so, there are ways to put y...

Content is king. Everyone in digital marketing knows that. The question, though, is how to produce enough of it to earn a following.  Ideally, your content is both high-quality and consistent. And today’s special guest, Jas Takhar , is a content machine. He’s here with his system for pumping out double-digits’ worth of engaging stuff on a daily basis. By cranking out the free value, Takhar built a...

Why do businesses die? There are a million answers to that question, but one really stands out. It’s a business-killing syndrome that sounds easy to avoid, but somehow runs rampant. It’s a bad — but really tempting — decision that too many people make. Are you one of them? Today, we discuss the one thing nobody should do, despite how many people do it anyway. Learn how to avoid this all-too-common...

How does branding work? To grow your business, it’s crucial to have a firm understanding of the term. Before you can improve your branding, you first have to define it. From there, you can evaluate and optimize it to promote growth. It’s easier — and less vague — than it sounds. Today, we demystify branding, so you can make smart investments that’ll pay off for years to come. We’ll discuss specifi...

Selling courses isn’t about salesperson-ship. It’s about systems.  By building the right systems, you generate consistent results. It’s Q&A Wednesday, and we’re helping an online music teacher figure out how to best package, market, and sell lessons month over month, year over year. It’s all about the bigger picture. By taking a broad view of the entire funnel, online teachers can not only move mo...

Change every day for the better — starting tomorrow. This isn’t some easy “hack.” It’s a challenging strategy with powerful benefits that can enhance productivity, improve your mood, and simply make life better.  There’s an investment of effort, but it comes with a huge return. This trick isn’t complicated, but once you execute, you’ll see the benefits immediately. It’s one of the best habits you...

Yes, that Kevin Hart. He might be a jokester, but he’s also an accomplished entrepreneur who’s transformed his life, career, and body. The Decision isn’t just worth reading — it’s worth keeping around to give yourself a regular boost in motivation! It’s not only a narrative. It’s a resource for regular mindset rehabilitation. Tune in, and hear the key takeaways that make this audiobook so valuable...

Need help, but can’t afford a full-time team?  Here’s how to take the next step — on a budget. Today, we discuss the essential part-time hires that can really move your business forward. With minimal cash, you can make smart investments in the kind of work that has a huge impact, even in less than 20 hours a week. We’ll list the exact positions you should fill, tell you where to find the best cand...

Gotta keep it fresh! We recently overhauled the website for our software company, WebinarNinja. Spoiler alert: it wasn’t easy.  Today, we discuss what it took, how we planned and executed the redesign, and what we would do differently. We’ll share the most important lessons you can apply to your next redesign, and what the most crucial goals of a redesign should be. Tune in, and learn how to get t...

You’re not alone. Being stressed out by your business is very normal. But at some point, the stress outweighs the benefits. How can you tell when your business is costing you too much in terms of mental and emotional health? More importantly, how can you regain your sanity? It’s Q&A Wednesday, and we’ve got a listener whose business has been causing too much stress for way too long. Today, we offe...

You can’t be “on” all the time. Conversely, nothing in business is truly “set it and forget it.” It’s crucial to find the most efficient combination of “active” marketing — like live webinars and speaking engagements — and the “passive,” automate-able kind. It’s not a choice between the two, but a balance of both. Today, we discuss how to make sure the marketing never stops. Do what’s most impactf...

What’s the cost of making money? It’s easy for entrepreneurs to be over-focused on their business. Take today’s special guest teacher, for example. Adii Pienaar founded multiple, massively successful startups with huge payouts in the end. But along the way, he realized he was losing something: life, bit by bit. Today, Adii explains how to make sure your business fuels your life, rather than dimini...

Get ready for disaster. Not that one’s coming! But as 2020 amply demonstrated, the sh*t can hit the fan out of nowhere, drastically altering your business plans. From pandemics to unrest to new technologies, no entrepreneur should be caught off guard. So how can you be prepared for the unexpected? Today, we discuss why and how to build a reasonable “safety net” that will surprise-proof your busine...

Page speed: it’s not just about looking good. A slow website can actually kill your business. A fast one will boost SEO, maintain your brand’s credibility, and facilitate sales. It’s worth giving your site a regular “health check” to see just how fast (or not) pages are loading. Today, we explain how to measure and improve this critical factor. With a few free tools and maybe some freelance help,...

In the market for a SaaS business? It’s Q&A Wednesday, and one of our listeners is shopping around for a company. Buying an existing business can be a great way to get into entrepreneurship without starting a whole company yourself. But what should you look for? Today, we lay out the “must haves.” We discuss exactly what to look for, and what to avoid. By finding the right company with the right a...