Katie Boothby-Kung
Talking Purpose: The Purpose and Profit Business Podcast
Welcome to Talking Purpose, the podcast. I'm your host, Katie Boothby-Kung, a sustainability expert who has worked with thousands of brands to help them find sustainable and profitable solutions for their company. Talking Purpose is a podcast for small and medium sized businesses looking to build sustainable brands that make an impact. But branding isn't just about some key messages and a flashy logo. Brand runs deep and if you are creating a sustainable business, these values should be ingrained in every part of your company. From operations, culture and hiring through to how you communicate...
Author
Katie Boothby-Kung
Category
Podcast website
Latest episode
Jun 4, 2026
Where to listen?
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Episodes
Transforming Business with Kingdom Principles - Aligning Faith-Based Values with Business Success 13.02.2025 46:43
Welcome to Talking Purpose, where today we have an inspiring conversation with Norbert Elnar, the founder of Masterpiece Kingdom Brands. Norbert shares his remarkable journey of leaving a promising career in advertising in the Philippines to seek purpose and meaning in South Africa, where a chance encounter on a beach in Cape Town, led to a meaningful friendship and collaboration. Norbert candidl...
Akhil Sivanandan on Bridging Sustainability and Consumer Behaviour 06.02.2025 42:10
Hello, everyone, and welcome to another insightful episode of Talking Purpose, the podcast where we delve into stories of purposeful innovation and impact. I'm your host, Katie Kung, and today I'm thrilled to bring you an inspiring conversation with Akhil Sivanandan, the CEO and co-founder of Green Story. Akhil and I have known each other through the Shopify ecosystem, and it's a pl...
Acquiring Businesses with Impact - A Regenerative Approach 26.09.2024 42:55
In this episode, I sit down with Mike McNeil, an entrepreneur in residence, to explore the innovative model of regenerative capital and its role in developing economic longevity. Alongside Regenerative Capital Group, Mike is on a mission to acquire a business in Canada, with a strong emphasis on building relationships and effective succession planning and impact mapping. We'll dive deep into...
How Fiverr Empowers Entrepreneurs and Drives Social Change with Michelle Baltrusitis 05.09.2024 38:25
Welcome back to another episode of "Talking Purpose"! Today, we're diving into the transformative world of freelancing and social impact with our special guest, Michelle Baltrusitis, senior manager of social impact and community at Fiverr. Michelle joins us to share her inspiring career journey and to unpack how Fiverr, the global marketplace connecting freelancers with businesses i...
Optimizing the Online Customer Experience: Tactics for E-commerce Success with Chase Barmore 22.08.2024 50:14
Welcome to Talking Purpose, the podcast where we explore the journey of entrepreneurs and their pursuit of purpose. In this episode, we have an aweseom conversation with Chase Barmore, a tech SaaS sales executive and as he calls himself, a recovering entrepreneur. Chase shares his incredible journey of transitioning from running a valet parking business to co-founding a smoothie bar and diving in...
Unlocking Growth through Accelerator Programs and Strategic Partnerships with Toju Ogbeide Founder of Goodszilla 15.08.2024 43:00
Welcome to another episode of "Talking Purpose," the podcast where we dive into the stories and strategies behind purpose-driven businesses and impactful entrepreneurship. In today's episode, I have the please of sits down with Toju, the founder and CEO of Goodszilla. Toju shares his journey into sustainability and social entrepreneurship, which began with his involvement in various...
Profits Through Empowerment and Collaboration with Vicki Saunders 03.07.2024 48:18
Welcome to another enlightening episode of "Talking Purpose," where I speak with Vicki Saunders, the Founder and CEO of Coralus where we dive deep into transformative entrepreneurship and community building. With a rich background as an entrepreneur since her early twenties, Vicki is passionate about empowering people to realize their potential through the power of supportive communities...
From Politics to Promoting Sustainability with Montana Brisbin from Veritree 12.06.2024 36:37
Welcome back to another insightful episode of *Talking Purpose*, where we delve into the stories of change-makers and the innovative ideas shaping our future. Montana now leads marketing and communications for Veritree, an environmental company based in British Columbia. Tune in as she shares her transition from working with legacy brands and political campaigns to navigating the dynamic world of...
Investing in Impact: Hilary Kilgour's Entrepreneurial Journey and the Rise of Audaxa Ventures 28.05.2024 48:40
Welcome back to "Talking Purpose"! In today's episode, we are thrilled to bring you a powerful conversation with Hilary Kilgour, the visionary Managing Director of Audaxa. Audaxa is an investment fund dedicated to supporting women and non-binary founders in the climate and health sectors through equitable distribution of capital. Hilary shares her decade-long journey in the investo...
How Printful is Changing Print-on-Demand for Good 08.05.2024 32:30
Today's episode is coming to you from the beautiful city of Riga, Latvia. Joining me is Alise Zindiga, the CSR Project Manager at Printful, who will share her journey into the realm of sustainability and her experience working with a forward-thinking company like Printful. In this episode, we will explore how Printful's on-demand printing and drop shipping model not only caters to global...
Storytelling, Grant Writing and Measuring Impact with Christal Earle from BraveSoles 23.04.2024 45:49
Welcome to another episode of Talking Purpose! In today's episode, we are thrilled to have Christal Earle, the founder of BraveSoles, joining us. Christal's journey began with a realization about the environmental impact of tires in landfills and the mosquito-borne illnesses caused by standing water in tires. Fueled by this awareness, she embarked on a mission to find a solution, ultimat...
The Blueprint of a Powerful Brand: Kristen Vanderhoek's Approach to Branding 03.04.2024 51:11
In this thought-provoking session, we're joined by the remarkable Kristen Vanderhoek, founder of Cursor and Ink, a branding and strategy consultancy. With 15 years of experience under her belt, Kristen brings us an enlightening comparison between brand building and constructing a house, where the allure isn't simply in the façade, but in the warm, inviting spaces created for customers to...
The Resurgence of Resale: How Recurate is Revolutionizing the Circular Economy 14.03.2024 39:04
In today's episode, we're diving headfirst into the world of sustainability and the booming resale market. We'll start by examining the incredible growth in the resale market and how it offers both affordability and sustainability. From Poshmark to StockX, we'll explore how these platforms have transformed the way we buy and sell pre-loved items. And speaking of innovation, we&...
Supporting Indigenous Voices: Authentic Engagement and Partnerships with Indigenous Communities 20.02.2024 37:27
It was such a pleasure to interview Nadia George. You may recognize the name as she’s an Indigenous actress, advocate and public speaker. And I don’t know how she does it, my goodness, this woman is super woman! When she’s not acting, she’s providing mental health support on set since before her time in the spotlight, she worked in social services for over a decade. And if that’s not enough, she u...
Unlocking the Potential of Nature-Based Corporate Strategies with Chris Coulter of GlobeScan 20.02.2024 52:00
Welcome to Talking Purpose, the podcast dedicated to exploring how purpose and sustainability drive our world. I'm your host, Katie Kung, and in today's episode, we're diving deep into the complexities and challenges of global sustainability efforts. With us is Chris Coulter, CEO of GlobeScan, a man with a rich background in international development and environmental issues, and a...
Desiree Shank: Sustainable E-commerce and Building an Authentic Brand 12.02.2024 55:02
In this episode, we're diving deep into the world of conscious commerce with our special guest, Desiree Shank. Desiree is a force in the e-commerce arena, with a rich background from working with Shopify to advising major brands. She's here to share her journey—from founding a digital agency to launching her eco-conscious hat company, Board Brims Hat Co., alongside her enterprising daugh...
How the Fur Industry is driving reconciliation and environmental sustainability 08.02.2024 41:43
Welcome to Talking Purpose, the podcast where we dive deep into conversations about meaningful work and sustainability. In today's episode, we're joined by Doug Chaisson, Executive Director of the Fur Institute of Canada. As a former collaborator with the World Wildlife Fund, Doug brings a fresh perspective to the table, discussing the intersection of wildlife conservation and the fur in...
What's the Tea with Founder Sheena Brady 02.02.2024 59:18
In this episode, I’m joined by friend and old colleague, Sheena Brady and the founder of Tease Tea and the Founder’s Fund. She’s not only built an amazing business selling tea and a wellness lifestyle, she has created a community of women supporting women and granting funding opportunities for women founders through her organization, the Founder’s Fund. In this episode we discuss DIY public and me...
Satya Organic - Skincare from a crockpot to retail empire 14.03.2023 41:42
I was so fortunate to talk to Patrice Mousseau, the founder of Satya Organic. She is a mother and powerful Indigenous women based out of British Columbia. Satya Organic started as a clean solution for Patrice’s daughters eczema. Satya is a steroid free, effective anti-inflammatory that can be used for your face or body. Even around your eyes and on your lips. Made with 5 simple ingredients, fragra...
DailyKarma - Building a give back partnership that increases sales and loyalty 08.02.2023 39:27
In today’s episode I sit down with my friend Melaney Lubey previously with DailyKarma (she's now an advisor and working at Amazon). Melaney and I started working together a few years back when I was at Shopify. We instantly clicked and have kept up with our monthly check-ins ever since. It’s a chance for us to chat about the world of social entrepreneurship, trends and big ideas and planning...
EcoEnclose - Eco friendly packaging and making unboxing sexy 24.01.2023 39:05
I was delighted to sit down with Saloni Doshi, CEO of EcoEnclose, a US-based sustainable packaging company to talk all things packaging materials and finding the best options for your products and the environment. It’s not just about plastic vs paper anymore and your customers are starting to notice. Don’t create an amazing, purpose driven business only to fall flat on your face when it arrives in...
Frere du Nord - The massive benefits of manufacturing close to home 03.01.2023 35:19
Milena and I had a special bond when I found out her shop was based in the city I grew up in. While our memories of Oshawa are different, it was so interesting to hear more about her journey to opening their shop there and how they’ve stayed true to local manufacturing. Milena is one half of the brother sister duo. Milena and her brother started Frere du Nord, combining their fine arts and engine...
Arka - Bringing sustainable packaging to life 06.12.2022 49:00
I have had the opportunity to work with Arka for a number of years through my role supporting social enterprises at Shopify. Arka is a breath of fresh air for businesses looking for accessible and sustainable packaging. Phillip is certainly passionate leader as my first interaction with him he insisted on changing some of the recommendations Shopify’s blog had for sustainable packaging. I’m embarr...
Shea Yeleen - Empowering women in beauty through shea production 23.11.2022 51:54
Today on the show we have the incredible Rahama Wright, the founder of Shea Yeleen. Shea Yeleen is is a social enterprise dedicated to empowering women in West Africa and the United States through the production, sale and use of shea butter products. A unique blend of grassroots organizing and business development, Shea Yeleen is a company that specializes in manufacturing high quality, organic, f...
Kapok - Sustainable sourcing in China 08.11.2022 43:03
For most, sourcing in China doesn’t mean sustainable or good for people or the planet. Many think coal plants and poor working conditions. But that’s not the case for everyone! Chatting with Arnault, he unpacks the world of sustainability in China and how you can find manufacturers in the country that put people and the planet at the center of their operations. He shares the adventure he’s had run...
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