System & Soul

Who should you hire and when should you hire them? When should you be honest with who your ideal client is and isn’t? And, how to become a pro at building your network on LinkedIn? All that and more as we invite Justin Nassiri , CEO of Executive Presence on the podcast to help us navigate how to gain more clarity and control in our business. This episode is sponsored by The 261 . Start your day wi...

Your business is powered by human energy. When a leader develops the skill of fostering a healthy culture and safe atmosphere within their organization, it probably stems from their own self-growth and development. You can’t give what you do not have. In other words, an unhealthy leader cannot create a healthy organization. This week on System & Soul, we invite Atlanta entrepreneur, J.R. McNai...

How do organizations address root issues when they are distracted by easier and less complex fires to put out? Scott Ritzheimer, CEO and Founder of Scale Architects , helps entrepreneurs and companies alike solve this very problem and hone in on the most important obstacles that stand in the way of clarity and control in their business. In this episode, Scott and Benj also discuss how to hold syst...

This week, we have a familiar face on the podcast! Jennifer Zick, CEO of Authentic Brand joins us after her six-part takeover of the S2 Podcast to discuss her three big ideas! In this episode, Jennifer shares her observation that many companies are (and should) get back to the basics to rediscover their why and their how, the importance of identifying the relational tradeoffs we make with clients...

S2 listeners! This week we are excited to announce the launch of a new format for the S2 Podcast! We will be releasing episodes with a different guest who will pose three big ideas for us to discuss every two weeks! And this week we are kicking things off with Tim Spiker . Tim is the author of The Only Leaders Worth Following , and he joins us to discuss having a consistent leadership narrative, t...

Having a clear understanding of the soul of your brand makes your marketing investment go further. Today, our guest host Jennifer Zick , founder and CEO of Authentic Brand , continues her takeover over of the S2 Podcast by inviting Josh Becerra, President and Founding Partner of Augurian, to talk about the digital marketing problems they’re helping their clients solve and navigate? This episode is...

Creating a healthy culture in your business isn’t only about taking care of the people that are on your team. It’s also about finding the right people to bring onto your team. This week on System & Soul, our guest host Jennifer Zick , founder and CEO of Authentic Brand , continues her takeover over of the S2 Podcast by inviting Mary Nutting , Owner and CEO of CorTalent . Mary discusses how Cor...

This week on System & Soul, our friend Jennifer Zick , founder and CEO of Authentic Brand , continues her takeover of the S2 Podcast! This week Jennifer invites her friend Gary Braun , Partner and Co-Founder of Pivotal Advisors, LLC . Gary discusses how Pivotal Advisors helps sales organizations put in the systems, process, and structure that enable them to scale more effectively. He also disc...

Too often entrepreneurs and business leaders find themselves fighting the fires of the culture they have created rather than getting out in front and engineering the future of their business. In this week's tip, we share an exercise we use at System and Soul that will help your organization create and embrace the culture you want to create. This episode is sponsored by S2 Sync . Running the day-to...

Many companies tend to mystify digital marketing––thinking it’s too complicated or that some sort of complex marketing software will do all the work for them. Today on System & Soul, Jennifer Zick invites her friend Scott Severson , CEO of Brandpoint , to discuss how companies can experience authentic growth through content and digital demand generation. Scott talks about the most common misun...

The whole point of setting your quarterly objectives is to achieve them! But sometimes businesses get lost in the process and create unhealthy habits when setting their quarterly goals. Today on S2 Tips, Benj Miller outlines the Seven Deadly Sins of setting quarterly objectives. No one wants to recite Hail Marys half way through the quarter, so keep these helpful reminders on hand in your next qua...

In week two of our Authentic Brand take-over with guest co-host Jennifer Zick, you’ll learn about what it means to have a soul-based marketing strategy. In this episode, Jennifer brings on her good friend Kate DiLeo to discuss the work she and her company, Ennobble , do to help clients develop brand messages that resonate with their target audiences, ultimately helping them win more work. Jennifer...

Your team meetings are some of the most important moments in your business’s life! That’s we’re vision is casted, ideas are sparked and shared, and momentum is created. At, least that’s what your meetings should be. So, what do you do if your meetings get stale? First of all, don’t ignore it! That’s a red flag. It’s an obvious indicator that your team or business is not ambitions enough, or not fo...

Happy New Year, System and Soul listeners! We’re kicking off this year something different and exciting. Today we’re beginning a mini series with our friend Jennifer Zick, Founder and CEO of Authentic Brand. Jennifer is taking over our podcast to talk with some of her friends who are making an impact in the system and soul of their business. In this first episode, Jennifer invites Ryan Tansom , Pr...

Happy Holidays System and Soulville! We wanted to make this episode short and sweet as we make a fun announcement about the new year and what you can expect from System and Soul after the coming weeks. But, we also wanted to offer a thought for the holiday season. We all have mixed feelings about the holidays. For some it’s stressful, over commercialized, and chaotic. For others it’s a happy, fest...

What are you optimizing for? This is one of the best questions you can ask yourself during this season of your business. Whether you’re on purpose or not, you’re optimizing your business for something, but unless it’s intentional, you may end up optimizing for the wrong thing––trajecting your business in a direction you don’t want it to go. In today’s tip, Benj Miller explains the many things some...

Your brand is not just for your customers. It’s also for your current and potential employees. How are you attracting people to your business? In today’s episode, we bring back a good friend to help you navigate how to get people’s attention in a competitive marketplace. Jason Ogden , President at Syrup Marketing walks through three aspects of how to attract people to your business… not just custo...

We’re less than 30 days from the start of Q1 2022! That’s exciting, and so many of you are probably vamping up to get a head start on your new year. This season is busy, both personally and professionally, and most leaders get lost in the busyness of it all. Ironically, these are the seasons when we most need to find time to pause and recharge. When we pause to collect ourselves, we gain focus on...

Now that we’ve all awakened from our turkey comas, let’s talk gratitude. This episode is short and sweet, because we want our listeners to take the time they normally would listen to this podcast to express and participate in gratitude. Gratitude is not and should not just be a seasonal practice, but rather a way that we show up in our businesses and relationships. Participating in gratitude is sc...

Are you a personality assessment junkie? Do you pee a little bit when someone mentions the Enneagram or Myers Briggs? We sure hope not, because that sounds like something you need to see your doctor about. …anyways, if you’ve taken any personality assessment, you may have noticed that they typically place people on a spectrum of either relationship-oriented or task-oriented. And, depending on wher...

What’s the most pressure you’ve ever been under? Most likely, there is a great story behind that question––either about overcoming a big obstacle or learning an important lesson. This week on the podcast, we have invited Dane Jenson , CEO of Third Factor, to talk about his new book, The Power of Pressure . Dane is an expert on pressure and is a second generation entrepreneur with decades of experi...

One of our most talked about episodes was our ninth episode, which featured John Ott. John talked about what is meant to be an “inwardly sound” leader. Based on his research, an inwardly sound leader poses self-awareness, is principled, purposeful, holistically healthy, secure and settled. In this week’s tips Benj Miller approaches these traits from a new angle in order to discover what it would l...

Today we have a returning guest that we couldn’t be more excited about! John Richie is the Owner and Founder of Venture and a sought after executive coach. His decades of experience bring fresh insight and confidence to the leaders he coaches. His last episode on System and Soul was one of our most fun and talked about episodes, and this one will certainly not disappoint. John joins us to discuss...

Often, leaders get confused between principles and prescriptions. It would be nice if all the self-help books that offer a clean-cut formula to run your business actually worked as seamlessly as they sound. But the best leaders know that business is more complex than that. The best leaders know the difference between principles and prescriptions. Principles help shape how we live, lead, and the de...

If you don’t get culture right, you’re not going to get much else right. Culture is one of the most important things to establish from the start of an organization. Today we’re excited to talk with a leader who knows how culture and performance equal engagement. Tricia Sciortino is the CEO of Belay Solutions , a company that is passionate about connecting the right people with the right organizati...