Success with Soul

082: [Soulpreneur 411] How To Generate Organic Traffic to Your Website (For Free)   Welcome to our new Soulpreneur 411 series — where I answer your questions about building a business that serves your whole life. Today I'm taking a question from an entrepreneur who is looking for strategies on the best way to generate leads. We look at why it's important to niche down and get super clear on the pr...

Welcome to our new Soulpreneur 411 series — where I answer your questions about building a business that serves your whole life. Today I'm taking a question from a 6-figure blogger who's struggling to make a go of her online products. We look at why a digital offering might not be getting traction, and how to sell an online course or product in a way that feels great.    Micaela is a 6-figure blog...

Ever wonder what a real-life business coaching session with Kate looks like? This interview with Kate's childhood friend and current student Jessica Cha is your chance to get a feel for the incredible value that can come from having a coach in your corner.  Every business is different, every person is different, and every vision is different — so that means that coaching has to be nimble and dynam...

One of our favorite students, cookbook blogger Kim Reynolds, dishes wisdom about the ups and downs of running an online business, her blog strategy, and finding her confidence.  If you run your own business, you know that success is not linear. Some seasons are great ... and others feel like they're filled with nothing but obstacles. That's just how it is.    For me, even in the toughest seasons,...

Learning how to be an effective leader of a growing team is one of THE biggest challenges for any CEO — me included. It's vulnerable and messy for sure. But doing the inner work, so you can create a truly self-managed team, is the ultimate game-changer for you and your business. As someone who started as a solopreneur, one of the toughest habits for me to break was the idea that I have to do every...

We spend a lot of time talking about how to build businesses and make them successful. But once you're an entrepreneur (or have committed to being one) — there's an even bigger question: What's the legacy you want to leave? While there are lots of reasons people choose to trade cubicles for the entrepreneurial life, one of the biggest has to do with the desire for meaning, service, and legacy.   F...

We're no strangers here when it comes to talking about the patriarchy and toxic capitalism. But how do we actually divest out of these systems of harm–especially as entrepreneurs? It means opting out of typical "business-as-usual", patriarchal norms like: exploitation and extraction hyper-productivity using guilt, scarcity, and shame to manipulate sales concentration of wealth And instead, focus o...

Why do we focus on the negative experiences in our lives, even when there is so much good happening? The answer: it's a biological design in our nervous system to keep us safe. If you think about it, it makes sense that it was evolutionarily advantageous to remember where pain was found, whereas remembering where you encountered joy was less essential for survival. Nowadays, we fortunately don't o...

Do you want to grow your profit? Then knowing your numbers is a MUST! Many entrepreneurs put their heads in the sand when it comes to money management because it can get just so darn confusing and overwhelming. If that's you, then this episode is a non-negotiable listen! No need to feel ashamed of wherever you're at, but I beg you, please empower yourself to understand your numbers and finances so...

If you're feeling like you've hit a plateau, keep self-sabotaging, or are trying strategy after strategy in your business without success–then this episode is for you.   Most strategists, experts, and business/career/leadership coaches are only barely scratching the surface when they talk about "mindset", "strategies" or "blueprints".   While all of those things are important–and yes, necessary–th...

I've learned time and time again that the secret to creating a truly sustainable, rewarding, and profitable business comes from focus, intention, simplifying, and actually doing less.   How can doing LESS possibly create BETTER results in your business? I mean, don't you have to stay busy, show up everywhere, and do all the things to create a successful business?   Absolutely not! In fact, that's...

Do you feel like you're one failed launch away from your business not surviving?   Sadly, so many women's businesses are in 'entrepreneurial poverty'. What does that mean exactly? Financial poverty: Some businesses are simply not bringing in enough income to support the women who run them. Even if a business is bringing in $50k, the owner may only be taking home $20 – $30k a year, which is not eno...

If you are interested in growing your revenue through organic traffic and leads–meaning no paid ads, no time spent on toxic social media, and no stressful live program launches–then content marketing is going to be your best friend!   Wait… content marketing… huh?   Content marketing is a fancy way of saying that you provide free, valuable content to attract your ideal customer, so that eventually...

There are so many ways in 2021 that you can make passive income online. Here are just a few examples: Affiliate marketing Sponsorships Selling courses or programs Blogging   In my opinion and experience, the most lucrative is selling your own programs and courses. That's why in today's episode, I'm giving you an introduction to evergreen funnels! Wait… evergreen, huh?   When you have something on...

In this special episode, I talk about the amazing power of inviting feminine energy into our entrepreneurial badassery! If you don't know what that means, that's okay–stick with me, because that's exactly what this episode is all about.   This episode epitomizes WHY I do what I do; why I've devoted my work to making sure other female business owners have the skills, the structures, the strategies...

I know it can be overwhelming to know what to focus on when you're running an online business. There are so many moving pieces and shiny objects that truly staying focused on the tasks that matter the most is no easy feat.   In this episode, I'm walking you through the six pillars I believe every online business owner needs to focus on in order to get the results you want, both with your impact an...

Copywriting is one of the most important skills you need to develop as an entrepreneur. Think of how much copy you need to write in a given year: weekly emails, blog posts, social media captions, marketing emails, sales pages–oh my!   But so many entrepreneurs tell me, "Yea, but I just don't know WHAT to say!" or "I don't know how to sound like myself!" or "I don't know how to be engaging and capt...

So many of us tell ourselves the same story day in, day out that sounds like this: "I don't have enough time!" "I need more hours in the day." "I'm just so busy." "I'll never be able to get everything on my to-do list done!"   Sound familiar? Feeling short on time is one of the biggest ways we experience a lack mentality, or a scarcity mindset. But the truth is, while time may seem linear and fini...

At the beginning of 2019, business coach Shanda Sumpter set a goal to fail 19 times in the next 12 months and publicly declared her goal.   Guess what happened?    By the time she hit her 7th failure that year, she'd already doubled her company.    Why? Because setting a goal to fail forced her to play BIG. She pushed herself to be brave, and the result was big time business growth and all kinds o...

It's the end of the year, which means many of us are thinking about our goals for the new year. We all have big dreams and aspirations, but one of the most common challenges I hear from people about why they haven't started their business yet or aren't further along is, "I don't have the time."   This is often a very limiting belief, something that holds us back that is not actually true. But it f...

In our culture, we're taught to work really hard and to take constant action in order to get what we want.   But the truth is, running on a constant hamster wheel is the hard way of living and creating that leads straight to burnout, and often, doesn't ever get us the results we want, anyway!   If you've tried pushing and running your business from a place of hustle without success and are looking...

It is so important to build real relationships and trust with your peers and community in order to have a business that lasts the test of time. When you nurture a community of people who love what you do, you can create so much success and impact! Even though everyone seems to talk about community building these days, creating an engaged audience is easier said than done when you're competing for...

Even if you don't consider yourself a natural-born writer, ANYONE can learn key copywriting principles and use them to jumpstart your business. It's one of the most valuable skills you can have! But first, what is copywriting anyway? Copywriting is the art and science of using words to get people to take your desired action. It's about helping your prospective clients feel deeply seen and heard. T...

It may not seem obvious, but understanding your menstrual cycle is the secret to unlocking your intuition and watching your business soar. How? Getting to know your body will help you understand how your mood, energy, and emotions change with your cycle, so you can work with this information–instead of fighting it–and be the most effective version of yourself. My guest today, Lisa Hendrickson-Jack...