Success Explained with Chris Guerriero

Discover the powerful psychology behind selling and why customers' perception of value—not just price—drives their purchasing decisions. From wine bottles to painkillers, consumers are influenced by subtle details like brand, packaging, and design. Learn why understanding your target audience is essential for creating a successful marketing strategy and see how to build a Target Demographic Analys...

In over 30 years of business and conducting thousands of job interviews, only a few candidates truly nailed their interviews—yet, they weren't the most qualified on paper. In this episode, we explore the key to standing out in job interviews, which isn't about having the most experience or credentials. Successful candidates understand two essential traits: aligning with company values and getting...

Chris dives deep into why so many businesses fail despite ambitious revenue goals. Entrepreneurs often make the mistake of focusing solely on business growth, aiming to gross a million in the first year, net a million in the second, and hit 10 million by year three. However, success isn't just about money—it's about creating a life you love. Discover how to set your business goals in alignment wit...

In this episode, Chris Guerriero dives deep into redefining what true success means—and it's not about the material things. Success is built on four essential pillars: personal wealth, health and longevity, meaningful relationships, and living by core values. Chris shares how these four elements guide you through life's ups and downs, helping you overcome adversity and maintain focus. If you're re...

The difference between somebody who is growing, and somebody who is stagnant, is amazingly simple. And when you flip this switch in your life… you trigger growth very quickly. The difference is this... Watch now and see the difference, and how it can affect YOUR business and life...

You don't get what you want in life, you get what you HAVE to have. Which is why in business, we don't set goals and then hope those goals are going to motivate us to move forward... In business, we set our targets, then we break those targets down into actions that need to be taken in order to reach those targets. And your entire day should be committed to taking those actions. Watch now and see...

My birthday was just a couple weeks ago. And I realized how many people hate the idea of getting older, because I got a lot of: texts, and cards, and phone calls, from friends who said things like "You're getting older" or "How's it feel to be one year closer to death" or something "funny" like that. But one of the blessings that we get with age, is that we get WISER. And you can change the course...

Do you know what I did the other day? I got up and had a great workout, then I took a sauna, then I walked on the beach. And then later on I took my daughter to the movies, and then we went shopping, and that night, I cooked a great dinner, and I talked to my son about guns because he just got back from an 8-hour gun training. But what I didn't do, was look at my email, or reply to texts, or think...

When you hit a big target in your business or in your life, what's the very first thing you do? Let's look at this from an entrepreneur standpoint… when a big target is hit in most businesses, what's the first things your employees want to do? They want to CELEBRATE, or they want to be rewarded with time off. But when momentum begins, either in business or in your personal life, it is not the time...

Listen in as Chris Guerriero and Warren Phillips (AKA: Non-Toxic Dad, scientist and health expert) discuss what it takes to be a great parent as a busy entrepreneur. Discover: How to be a great parent while running a business What is the MOST EFFECTIVE parenting style for entrepreneurs  How to balance parenthood and entrepreneurship How to balance RELATIONSHIPS with family and friends as an entrep...

Listen in as Chris Guerriero and Dr. Kirk Parsley (medical doctor, former Navy SEAL, sleep expert) discuss what it takes to optimize physical and mental performance for greater success. Discover: - The Navy SEAL breathing exercise for stress and focus  - The MAXIMUM PRODUCTIVITY daily routine learned from Navy SEALs  - How Navy SEALs overcome limiting beliefs and self-doubt  - How to perform at yo...

I would argue that inspiration is the impetus for everything in our companies, and it's the impetus for everything in our personal lives too. For example, I'm constantly inspired by how my parents raised me.... Maybe not knowing at the time that those lessons were going to be so helpful to me, but now looking back and remembering those lessons, and from watching other great parents, has helped me...

The truth is most people are lazy. They're looking for an easy way, or they're looking for a shortcut to be successful. And when you get used to looking for shortcuts in life, whether that's a shortcut to build a business, to accumulate wealth, or to lose weight, what happens every time is that you become the kind of person who constantly looks for shortcuts, and 2 things happen to you. Watch now...

Nobody becomes great unless they have an ego. Nobody becomes a CEO unless they have an ego. Nobody becomes a great pianist, or a great architect, or a great doctor, unless they have an ego. Moral of the story, most people who succeed in ANYTHING have an ego. Watch now and see why this is, and how this affects YOU...

We've all known people who have been super successful whether it's in a sport, or in business, or in relationships, and then something happens where they experience a defeat and it breaks them, and they're never the same. That always happens with people who define themselves as what they do for a living. Meaning their identity is tied to whatever they do for work, like someone might be a basketbal...

Listen in as Chris Guerriero and Rich Schefren (founder of Strategic Profits and Steal Our Winners) candidly discuss everything they do to improve brain function, boost cognitive performance, and offset dementia, including their favorite brain supplements, brain peptides, and personal lifestyle hacks that translate into more focus for faster business growth. Whether you're an aspiring entrepreneur...

Link to assistant question list: https://chrisguerriero.com/personal-assistant-interview-questions/ If you've been in business for more than a year but haven't surpassed the million-dollar mark, or if you've been in business for more than five years and haven't more than 10Xed that then you're almost definitely holding on to too many tasks. Because what happens for a lot of entrepreneurs, is that...

There's two questions every successful entrepreneur asks themselves on a regular basis. That regular basis may be annually, or quarterly, or even daily depending on how quickly your business is growing right now. And these two questions point out the weakest aspects of their business. The parts that might be getting weak as they grow, so they can fix them before they begin to hurt their growth… So...

Have you ever felt overwhelmed, alone, and like you've got 5 important projects and nothing is getting done fast enough? That's what people feel 2 steps before they burnout, and by burning out, I don't mean you literally collapse and get sick... Burn out is when you stop being effective, meaning you're thinking about 10 things when you should be laser focused on the one task that moves the needle...

Obviously as an entrepreneur one of the things that we think about with cars is the tax advantage of larger cars... And that's a pretty straightforward equation, and if that's right for you then go for it, but personally, I hate trucks and SUVs. I think they're awesome for other people, in fact the great majority of my friends have at least one truck or SUV... but they're not for me. And this is a...

Confidence is probably the number one character trait that you NEED to succeed in business. In fact, without it, it doesn't make a difference how many books you read, or how many trainings you go to, you will very quickly lose anything you gain unless you have confidence. Watch now and see if YOU are lacking confidence, and how it could be affecting your life...

It's vital to understand when you need a mental break, and what you can do to quickly refresh yourself. Otherwise, you'll burn out, or at the very least you'll become a less effective leader which always results in what... Poor decisions and lower revenue. Watch now and see if YOU need a mental health day, and if so, when to take one...

There's going to be times when that negative voice inside your head is just a little louder than it should be, and outside factors in your life start taking up real estate in your mind. When that happens, you've got one of two options. You can either give in by listening to them and allowing the stories to play out and get bigger… or you can say NO. Watch now and see what to do when things just do...

When you have a morning routine that you know you're going to do as soon as your feet hit the floor after getting out of bed, and that routine frames the rest of your day by starting the very first hour, the first 30 minutes, or even the first 15 minutes with something that gives you a quick win right off the bat… what you find is that your days will be more successful, your attitude will be more...

Lots of business owners struggle in the beginning because of the sheer number of tasks they have on their plate every single day. Sometimes business owners even drive their businesses to the ground by being stubborn and not hiring anybody to take tasks off their plate. Watch now and see the 1 hire I made, and several other entrepreneurs have made that took my businesses to the NEXT LEVEL! https://...