Katy Stevenson Bretton
Success by Design
Exclusive members-only mindset and business trainings, taking you and your business to the top of the interior design industry
Author
Katy Stevenson Bretton
Category
Podcast website
Latest episode
Sep 2, 2025
Where to listen?
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Episodes
Ep 27 - The Money Mindset Trap That's Costing You Clients 01.10.2024 11:32
Say hello to another masterclass-style training that you can listen to on the go, to… 💫 Lift your energy and feel invincible 💫 Spark new ideas and turn them into money-making action 💫 Be the designer who is headed to the top Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as a resu...
Ep 26 - Monthly Q&A: Overcoming the Fear of Not Being Enough, How to Re-Engage A Client, Pricing With Confidence & What To Do When A Client Pulls Out 24.09.2024 30:27
I am answering the following questions: ➡️ Overcoming the Fear of Not Being Enough - How to handle feeling triggered ➡️ How to Re-Engage A Client Who Pressed Pause ➡️ How to Cultivate Confidence in Your Pricing ➡️ How to Cope With The Disappointment of A Client Who Pulls Out The 'sentence starters' I refer to in my answer to this question are - If I am accepting of my disappointment ____ If...
Ep 25 - How to Respond To “Thanks But No Thanks” 17.09.2024 9:34
Say hello to another masterclass-style training that you can listen to on the go, to… 💫 Lift your energy and feel invincible 💫 Spark new ideas and turn them into money-making action 💫 Be the designer who is headed to the top Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as a resu...
Ep 24 - How to Confidently Handle Project Enquiries that Feel Daunting 10.09.2024 10:52
Say hello to another masterclass-style training that you can listen to on the go, to… 💫 Lift your energy and feel invincible 💫 Spark new ideas and turn them into money-making action 💫 Be the designer who is headed to the top Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as...
Ep 23 - Questions to Ask Yourself During a Transition 03.09.2024 11:28
Say hello to another masterclass-style training that you can listen to on the go, to… 💫 Lift your energy and feel invincible 💫 Spark new ideas and turn them into money-making action 💫 Be the designer who is headed to the top Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as a resu...
Ep 22 - Monthly Q&A: Creating Light-Touch Services That Are Truly Aligned 27.08.2024 33:44
In this episode, I am going deep into one question on how to eliminate misalignment and create light-touch services that feel truly aligned. The acronym I use in the episode is AMOR: A (Aligned) M (Misaligned) O (Opportunity) R (Risk) You can use it to do an assessment of any of your services and tweak whatever feels like it's not working for you. REMINDER... If you would like me to answer your qu...
Ep 21 - How to Handle Competition 20.08.2024 8:50
Say hello to another masterclass-style training that you can listen to on the go, to… 💫 Lift your energy and feel invincible 💫 Spark new ideas and turn them into money-making action 💫 Be the designer who is headed to the top Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as...
Ep 20 - How I’m Prioritising My Content Creation This Summer 06.08.2024 10:24
Say hello to another masterclass-style training that you can listen to on the go, to… 💫 Lift your energy and feel invincible 💫 Spark new ideas and turn them into money-making action 💫 Be the designer who is headed to the top Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as...
Ep 19 - Monthly Q&A: Navigating Client Conversations with Confidence 30.07.2024 52:30
In this episode I am answering 3 questions that all have the common theme of navigating "difficult" conversations. Not because they are difficult, but because when it comes to - ➡️ Putting yourself out there with a direct upsell ➡️ Taking a stand for your business ➡️ Being more forthright than you are used to being ... It can feel difficult. In this episode I'm going to give you my honest, straigh...
Ep 18 - Monthly Q&A: Pricing Pricing Pricing! Plus Getting Started on Social Media + How to Cultivate Great Contractor Relationships 25.06.2024 53:05
In this episode of Success by Design I am answering the following questions: ➡️ How to talk openly on social media about your pricing ➡️ How to get started back on social media after a period of being away ➡️ How to value-price pure FF&E projects ➡️ How to establish & maintain great contractor relationships as the empowered expert you are! Send me a DM on Instagram 👉 @design__align a...
Ep 17 - Monthly Q&A: Leading Your Clients (Not Handing Them Control) + Letting Go of Fear around Social Media 28.05.2024 49:51
In this episode of Success by Design I am answering the following questions: ➡️ How to deal with a client who is not responding to your fee proposal ➡️ How to get unblocked and feel more confident with social media ➡️ Plus my reflections and lessons from launching Powerful Positioning this month Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you....
Ep 16 - Monthly Q&A: Ads Not Working, Navigating Tricky Partnerships, What Role to Hire First, and Clients Who Don't Want to Pay 23.04.2024 52:00
In this episode of Success by Design I am answering the following questions: ➡️ Launching a new mid tier service. How to build visibility and get clients when Instagram ads haven't been working. ➡️ How to redefine a useful (but tricky) relationship with a strategic partner. ➡️ What role to hire first and how to make it work brilliantly. ➡️ What to do when a client doesn't want to pay. I Send...
Ep 15 - Monthly Q&A: Communicating Value, Building Relationships with Estate Agents, Plus How to write Compelling Cover Letters & Create Masterful Messaging 26.03.2024 54:32
In this episode of Success by Design, I am answering the following questions: ➡️ Communicating value. How to powerfully and confidently sell the value of your services. ➡️ How to build relationships with estate agents. ➡️ How to create masterful messaging for your services. ➡️ What to include when you send out a fee proposal and how to write a compelling cover letter. Send me a DM on Instagram 👉...
Ep 14 - Monthly Q&A: Paid vs Organic Lead Gen, Creating a Clear Customer Journey, My Approach to Content Creation & How to Stay Focused When Handed Unsolicited Advice 19.02.2024 48:14
In this episode of Success by Design I am answering the following questions: ➡️ Paid lead generation services - are they worth it? And how to generate leads without them. ➡️ Outsider advice causing confidence wobbles and loss of focus... how to deal with it. ➡️ Creating a seamless customer journey that leads clients from "interested" to "I'm in!" ➡️ My approach to content creation ➡️ Pricing...
Ep 13 - Monthly Q&A: Designing Light Touch Design Services that Work for your Clients & Work for YOU. Plus How to Brief your Book-Keeper and Whether to Start Afresh on Instagram 16.01.2024 42:53
In this episode of Success by Design I am answering the following questions: ➡️ Light-touch design services - how to craft & price these services so they work for your clients and most importantly work for YOU. ➡️ How to deal with mistake-making in the book-keeping and create a process that avoids errors. ➡️ Whether to let go of an Instagram account that has a high number of followers but...
Ep 12 - Monthly Q&A: Professional Photographs, Managing Your Project Pipeline & Trusting Your Energy & Intuition 19.12.2023 37:41
In this episode of Success by Design, I am answering the following questions: 1. Professional photographs - to share or not to share them with clients? 2. How to avoid feeling overwhelmed by the prospect of new work when you’re already at capacity? 3. How to trust your intuition when it comes to which projects to say yes to. Send me a DM on Instagram 👉 @design__align and let me know how this...
Ep 11 - Monthly Q&A: Sales Mastery, Outsourcing Drawings & Raising Your Visibility with a Free Offer 21.11.2023 42:06
In this episode of Execute we have got some fantastic questions: What to make of a failed pitch - was it an unideal client or was it bad communication? We’re diving deep into the lessons. Whether to upskill or outsource - we’re exploring what it is to be the leader of a design business vs. an interior designer. Festive marketing moves - we consider the pros and cons of donating a consu...
Ep 10 - Monthly Q&A: How to Get Unstuck, Hire Freelancers, Create Powerful Pricing, Take Back Control of a Project & Know How & When to Wrap Things Up With a Client 17.10.2023 43:36
In this episode of Success by Design I am answering your powerful questions: 1) How to stop overthinking things, move out of procrastination and create a powerful new service. 2) How to hire freelancers for CAD Work. 3) How to structure your design process and make sure you get paid. 4) How to politely but firmly take back control of a project or wrap it up, get paid and get out without causi...
Ep 9 - Monthly Q&A: Navigating Pricing Wobbles, Overcoming Perfectionism & Establishing Client & Project Team Relationships That Work for You 17.09.2023 52:47
In this episode of Success by Design I am answering lots of your fantastic questions - it’s a jam-packed episode so I’d love to know what you took from it and how you’re moving forward. Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as a result of this support 🫶 Katy x Enjoy a...
Ep 8 - Monthly Q&A: What to do when You Have No Leads and How to Navigate the Summer Holidays and Start Q4 Strong 21.08.2023 44:28
In this episode of Success by Design I am diving deep into your questions on - What to do when business is tough, you have no leads and you’re starting to spin out and go down a worry spiral. How to get ‘unstuck’, stay motivated and keep going. How to navigate summer holidays and childcare obligations and stay focused during this season. Send m...
Ep 7 - Monthly Q&A: How to Pay Yourself, How to Generate More Leads, How to Stop Clients from Jumping In, How to Navigate CDM Regulations 18.07.2023 33:53
In this episode of Success by Design I am answering your questions on everything from managing clients to managing money; generating leads and navigating the mind boggling complexity of the CDM regulations. Questions I’m answering - How to Pay Yourself (when you haven’t yet charged enough for your services) How to Generate More Leads (when nothing seems to be working) How to Stop Clients from...
Ep 6 - Monthly Q&A: How to Powerfully Position Yourself on LinkedIn, How to Make Cold Calls Feel Exciting, How to Delegate Like a Pro, and Whether to Join the BIID 20.06.2023 37:59
In this episode we are diving into some great questions - keep them coming! Questions I’m answering - How to Powerfully Position Yourself on LinkedIn? How to make cold calls feel exciting? How to delegate work effectively so the job gets done. Is it worth being a member of the BIID? Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feed...
Ep 5 - Monthly Q&A: How to Get Paid, How to Handle Tricky Client Communications, and How to Create & Price Consultation Services 16.05.2023 29:36
In this episode we are diving into some great questions - keep them coming! Questions I’m answering - How to politely chase payment from a client. How to deal with thorny client / contractor issues and keep things running smoothly amongst the project team. What to include in a consultation package and what to charge. Send me a DM on Instagram 👉 @design__align and let me know how this episod...
Ep 4 - Monthly Q&A: Dealing with Scope Change and Projects that Over-Run 17.04.2023 28:25
Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I love hearing your feedback and the moves you're making as a result of this support 🫶 Katy x Enjoy a 10% discount on our coaching programs 👉 As a valued member of SBD we're delighted to provide you with a 10% discount code, which is available on all of our self-paced programs plus The Charge. Clic...
Ep 3 - Monthly Q&A: How to Communicate Your Pricing 19.03.2023 16:48
In this episode of Success by Design we are talking about how to stand in your power around your pricing, especially when it comes to letting old clients know about a new way of pricing. This is about calm, confident, relaxed selling. Clear and honest communication. No need to prove or apologise. Send me a DM on Instagram 👉 @design__align and let me know how this episode supported you. I lov...
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