Subscriptions: Scaled - Online subscription services, Subscription business, SaaS subscriptions

On this episode, we talk with Kamille McCollum , Chief Operations Officer at BODYBAR Pilates , a franchise pilates studio chain with a focus on reformer pilates — a popular option for those who desire to improve their fitness for a variety of health reasons. Kamille and her husband opened a BODYBAR franchise location in Fort Worth in 2016. Through working hard on their sales and marketing processe...

On this episode, we talk with Shruti Kapoor , CEO at Wingman — a sales technology platform that analyzes every sales interaction to give real-time coaching and feedback to salespeople.  The tool sits in on every sales call a user has, analyzes the call and gives feedback. That feedback includes coaching to help close deals and improve win rates. An added benefit is the ability to ramp new sales re...

On this episode we talk with Joe Spector , Founder and CEO at Dutch , a subscription company that is disrupting the veterinary industry through subscription-based telemedicine for pets and their owners. Like many people, Joe adopted a dog during the pandemic, and he recognized that pet healthcare was stuck in the past. Joe has an entrepreneurial background including founding the telehealth company...

On this episode we talk with Charles “Chuck” Frydenborg , Chief Executive Officer at MarketMuse , a company that uses data science to empower companies to create new, expert-level content that is optimized for search algorithms. With the algorithms getting smarter every day, it is essential that your content be considered “expert” on the topic you’re writing about in order to rank well and drive t...

On this episode, we speak with Eric Crowley , Partner at GP Bullhound . Over time, consumers have been trained by companies like Netflix and Spotify to be happy with paying for digital subscriptions. Previously, companies primarily built business by monetizing with advertising — a three-way relationship between the user, the advertiser and the company. With subscriptions, it's easier to succeed in...

On this episode, we speak with Thaddeus Barsotti , Co-Chief Executive Officer at fieldTRUE . Home deliveries were a foreign concept in the early 2000s. Now, the idea of delivering food and leaving it on your doorstep is widely practiced.  More than 90% of the fresh produce that we eat is picked by human beings. The agriculture industry has been slow to adopt technology, let alone build its own. Th...

On this episode of the Subscriptions: Scaled podcast, host Nick Fredrick is joined by Lloyd Starr , President and COO of VMP (Vinyl Me, Please) , a vinyl album subscription service for audiophiles who prefer the vinyl experience. Lloyd explains how he has found vinyl lovers to be a little different than people who only consume music through digital streaming. The vinyl experience is more immersive...

In the latest episode, we chat with Scott Draper , Founder and Managing Member at Club Northwest . Club Northwest is a world-class fitness center in Oregon that promotes total body wellness. The club offers saltwater pools, group fitness classes and a spa. The fitness center focuses on people, starting with the team and its well-being.  Club Northwest invests in the right technology and the team i...

In the latest episode, we speak with Robert Skrob , President and Owner of Membership Services, Inc. Robert is a subscription consultant and author of “Retention Point.” He has worked in subscriptions for over 27 years.  Today Robert works behind the scenes with some of the biggest subscription brands in the world, focusing primarily on retention and helping them grow their business by losing fewe...

On this week’s episode, we chat with Jeff Coyle , Co-Founder and Chief Strategy Officer at MarketMuse . MarketMuse is a subscription-based, AI content planning and optimization software company that helps brands create content-driven journeys. MarketMuse analyzes content to show brands how well they’re telling a story at the page level and how successfully they’re building authority at the site le...

In this week’s episode, we sit down with Rachel Duguay and Michael Sturba , Co-Founders of Micro Puzzles, LLC.   Micro Puzzles are mini 150-piece jigsaw puzzles delivered to customers in test tubes. The puzzles come in over 50 designs and it’s also possible to make custom, personalized versions.   Rachel and Michael have been selling puzzles since 2018. The pair were both furloughed during the pan...

In this week’s episode, we chat with Shelley Gupta , Co-Founder and CEO of BāKIT Box - a female, minority-owned specialty baking kit service. The idea is to make baking fun, easy and accessible for everyone. BāKIT Box was founded in 2020 when Shelley grew her interest in baking during the pandemic. She realized there hadn’t been innovation in the baking space for a while and there was a gap in the...

In the latest episode, we speak with Landon Burningham , Founder, President and CEO of Physiq Fitness — a subscription model-based gym aiming to make fitness fun, affordable and life-changing.  Physiq Fitness was founded in 2007 and started as a personal training company. People soon started signing up on a subscription basis and, eventually, the training studio was opened.  Today, Physiq Fitness...

On this week’s episode, we chat with Rob Scott , Founder of Legends Boxing , about franchising, retention and subscriptions. Legends Boxing aims to provide boxing fitness classes in a fun, motivating way. Every day, brand-new, 1-hour workouts are available to customers.  The franchise has 19 locations and is entirely membership driven, with several different membership options.  One of their uniqu...

In the latest episode, we speak with Brian Eberman , Chief Executive Officer at Zeenk , to discuss data and analytics. Zeenk is the first customer-centric data analytics solution designed for DTCs, e-commerce brands, and agencies. Typically, Zeenk provides actionable analytics to e-commerce brands selling on Amazon or Shopify. Understanding data and analytics is important to subscription-based bra...

On the latest episode of Subscriptions Scaled , we speak with Eric Schmitz , president at California Athletic Clubs (CAC). California Athletic Clubs owns and manages health clubs throughout California. Eric has been in the subscription industry for around 35 years. He’s had plenty of experience working with the subscription model and understands what works, what doesn’t, and how it can be a great...

On this latest episode, we speak with Marcos Rivera , Founder and CEO at Pricing I/O , about everything related to subscriptions and pricing. Pricing I/O is a training and coaching boutique helping high-growth B2B SaaS companies improve ARR growth and market share. On the episode, we discuss: Marcos’s background and how he got into subscriptions and pricing. The methodology Marcos uses to develop...

In this week’s episode, we speak to Aleks Gollu , Founder and CEO of 11Sight . 11Sight is an inbound video call and customer engagement platform. The platform connects customers to businesses using video, audio, or chat from anywhere on the web with just a click.   In the episode, we discuss various topics, including: Why Aleks and his team built a solution to help with all stages of customer enga...

In the latest episode, we speak with Jack Purcell , Sales Generation Lead Advisor - MyParcel at GEODIS .  GEODIS is a supply chain operator ranking among the top brands in its field in both Europe and the rest of the world. GEODIS manages customer supply chain by offering end-to-end solutions enabled by the company’s expert staff, infrastructure, processes, and systems. In the episode, we discuss:...

In this week’s episode, we speak with Max-Josef Meier , CEO and Co-Founder of FINN . FINN offers all-inclusive, immediately-available monthly car subscriptions to customers. Max is a second-time entrepreneur. He wanted to build a company in the ecommerce industry that could grow into something large, meaningful, and impactful.  That’s when Max came across car subscriptions. He found the concept fa...

In this week’s episode, we speak with Craig Hewitt , Founder and CEO of Castos . Castos is a podcast hosting platform designed for creators. It provides subscribers with the tools to engage their audience and monetize their content. In this episode, we learn about Castos and how it works. We also hear about Craig’s background and career journey. Castos has been in the business for around five year...

In this week’s episode, we speak with Jared Hales , Chief Technology Officer at Bespoke Post . Bespoke Post is a subscription box company that aims to introduce customers to cool products. Most of the time, these products come from small, under-the-radar brands. Bespoke Post was started in 2011 by Co-Founders Rishi Prabhu and Steve Szaronos. The pair first targeted the box toward men. The first bo...

In this week’s episode of Subscriptions Scaled , we speak to the Co-Founders at Shaker & Spoon , CEO Mike Milyavsky and CBO Anna Gorovoy . Shaker & Spoon is a subscription box for cocktails. Every month, three original recipes are provided from some of the best bartenders in the world, together with the ingredients. The boxes are shipped all around the U.S.  Everything needed for the cocktails is...

This week we have a special episode of Subscriptions: Scaled , where we discuss planning for payments maturity as you scale. The episode is hosted by the founder of Content Allies Jake Jorgovan , who’s joined by our usual host Nick Fredrick and Danny Omiliak of Rebar Technology .  In the episode, we discuss the problems that often occur with subscription payments, how you should mature with paymen...

In this week’s episode of Subscriptions Scaled , we chat with Shereen Jegtvig Lehman , Founder of Introverts Retreat Subscription Boxes . Introverts Retreat Subscription Boxes send a book to subscribers each month. Subscribers can choose the book or the Introverts Retreat will select one.  Along with the book, subscribers receive a candle, bath salts, and handmade soap with an introverted theme. A...