Total Expert
Street Level Strategies: In the Trenches with Top Producers
Hear from top users of the Total Expert platform and how they are using the platform every day to grow their business and drive more revenue.
Author
Total Expert
Category
Podcast website
Latest episode
Jul 16, 2025
Where to listen?
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Episodes
Shane Hofmann 06.10.2023 12:39
This episode of Street Level Strategies: In the Trenches with Top Producers features Shane Hofmann, Mortgage Consultant at Edina Realty Mortgage. As we move into this slower season, Shane is really looking to invest in his agent relationships. In this conversation, he shares his strategy to engage and show value to his referral partners with the co-marketing capabilities in Total Expert.
Patti Adamson 06.10.2023 14:26
Consistency is key. 🔑 In this episode of Street Level Strategies, Patti Adamson, top producer at VanDyk Mortgage shares how she is increasing her referral network by consistently showing value to her agents with Total Expert. She has built a streamlined process where every week she is sharing marketing resources with her agent database as a way to provide value and also entice agents to sign up f...
Robby Cole 06.10.2023 18:30
This episode of Street Level Strategies: In the Trenches with Top Producers features Robby Cole, loan officer at Benchmark Home Loans. Robby is a Co-Marketing superstar and has over 80% Co-Marketing acceptance rate with his agents. In this conversation, he shares his best practices and processes for inviting, onboarding, and supporting his agents in Total Expert.
Shannon Hoff 06.10.2023 19:44
This episode of Street Level Strategies: In the Trenches with Top Producers features Shannon Hoff, loan officer at American Pacific Mortgage. In this conversation, Shannon shares how Total Expert has helped her be more efficient, improve her customer experience, and close more deals. She also shares some of the creative ways she is using in-person events to generate new opportunities and referrals...
Heather Neuner 06.10.2023 20:54
This episode of Street Level Strategies: In the Trenches with Top Producers features Heather Neuner, Senior Loan Officer at Fairway Independent Mortgage Corporation. Heather is a power user of Total Expert and has truly integrated the platform into her day-to-day operations as an originator. In this conversation, you will hear how she now manages and tracks her whole contact database from one spot...
Josh Tapp 06.10.2023 13:42
This episode of Street Level Strategies: In the Trenches with Top Producers features Josh Tapp, Sales Manager at Sierra Pacific Mortgage. Josh discusses the impact Total Expert has had on building his referral partner relationships and also surfacing up existing opportunities in his database through post-close journeys and campaigns.
Jody Eichenblatt 06.10.2023 12:20
This episode of Street Level Strategies: In the Trenches with Top Producers features Jody Eichenblatt, Senior Mortgage Consultant at Prosperity Home Mortgage. In this conversation, Jody shares how he uses Total Expert to organize his day and prioritize his highest-value opportunities. He also discusses how Customer Intelligence has helped surface additional opportunities in his database that would...
Adam Neft 05.10.2023 23:38
This episode of Street Level Strategies: In the Trenches with Top Producers features Adam Neft, Producing Branch Manager at Go Mortgage. With over 10 years of Total Expert experience, Adam shares some of his top best practices when it comes to leveraging the system. Most importantly how automated communication helps surface new opportunities and deal flow, and the importance of marketing and stayi...
Rodger Horton 05.10.2023 14:02
This episode of Street Level Strategies: In the Trenches with Top Producers features Rodger Horton, senior loan officer at Benchmark Mortgage. In this conversation, he shares how Total Expert enables him to build and deepen his referral partnerships by providing them with a one-stop shop for co-marketing resources. He also touches on the importance of database management and ensuring you are reach...
Andrew Denham 05.10.2023 17:05
This episode of Street Level Strategies: In the Trenches with Top Producers features Andrew Denham, producing branch manager at Mortgage Investors Group. In this conversation, we discuss the convenience of sending out relevant, timely content, creating personalized video milestone updates to the borrower, seller's agent and buyer's agent, and leveraging automated messaging to increase lo...
Jeremy Schachter 05.10.2023 17:13
This episode of Street Level Strategies: In the Trenches with Top Producers features Jeremy Schachter, producing branch manager at Fairway Independent Mortgage. In this conversation, we discuss the importance of having an automated process in place from prospect through closing. We also touch on a variety of high-value features such as personalized infographics, automated listing alerts, birthday...
Sean Werner 05.10.2023 9:29
This episode of Street Level Strategies: In the Trenches with Top Producers features Sean Werner, loan officer at PRMG. In this conversation, we discuss the impact of personalized video Journeys, the power of multi-channel communication, and the benefits of a pre-built marketing library.
Gil Ledany 05.10.2023 9:36
This episode of Street Level Strategies: In the Trenches with Top Producers features Gil Ledany, senior loan officer at CrossCountry Mortgage. In this conversation, we discuss the ease of updating and managing your database, differentiating yourself from the competition through personalized marketing, and building and nurturing your referral partner network through Co-Marketing in Total Expert.
Michael Virostko 05.10.2023 10:23
This episode of Street Level Strategies: In the Trenches with Top Producers features Michael Virostko, loan officer at Evolve Bank and Trust. In this conversation, we touch on leveraging BombBomb to quickly send out personalized video emails to your database, collaborating with team members in platform, and staying organized with tasks.
Shaun Daney 05.10.2023 22:52
This episode of Street Level Strategies: In the Trenches with Top Producers features Shaun Daney, loan officer and business development manager at Benchmark Mortgage. In this conversation, we discuss leveraging Lead Capture Apps for planning events, managing attendance, and capturing attendee contact information. We also cover how originators can use Total Expert to help referral partners grow the...
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