Streamlined Podcaster: Save Time Podcasting with Systems and Automation

A common question I get is, “how can I make money with my podcast.” But what most people don’t realize is sponsorship isn’t the only way. So for today’s tip, I want to share with you my SMASH framework – 5 ways to make money with your podcast: S: Sponsorship - The most common way people think of to monetize their podcast because it’s the most visible. You get a company to give you money in order t...

Arielle Nissenblatt eats, sleeps, and breathes podcasts. Her main job is with a podcast company. Her newsletter is all about podcast curation. She runs a podcast community on Discord. She loves podcasts so much that she, along with her co-host Tim Villegas, produce a podcast about podcasts. Well really, about podcast trailers specifically. It’s called Trailer Park . You might think that this is to...

Something I overlooked for a long time was using my podcast to build my email list. I was so focused on everything else — getting it launched, finding guests, and you know, getting people to actually listen — that I completely ignored building my mailing list. But your email list is the best way to capture your audience — the only direct line you have to them, since podcast subscriptions are a sca...

“ I can’t be consistent ” is a common misconception in podcasting! I was worried about this too, and I’ve publishing at least 1 show weekly for over 6 years. During certain times, it’s 3 weekly shows! So how can you be more consistent? I recommend that you: Capture Ideas constantly. I always have a way to capture an idea when it hits me, from a pen and paper, to a voice activated note that logs wh...

Amie was struggling to get good conversations from her legally technical guests, so she reached out for a coaching call where we discussed a number of things: - Weaving story into the answers your guests give - The importance of a pre-interview - How to make sure your guest gives the best stuff during the recording - Permission to nix a bad interview. If you want your own coaching call, head to ht...

You love your podcast, but you spend too much time on. Don't worry! You're not alone. After my first daughter was born in 2017, I noticed a monumental shift in my time. I used to run a side hustle nearly full time, while also maintaining a full time job. But, as they say, kids change everything. I didn’t seem to have enough time in the day to run my own business, while also making time for my fami...

You know what the problem with most podcast repurposing tools is? As programmers say, garbage in, garbage out. If your inputs are bad, your outputs are bad. So today, we're going to look at how the hero's journey can help us write better podcast episodes, and that, in-turn, will give us better inputs for AI for content repurposing (AND planning). Links Can Generative AI Help Us Be Better Podcaster...

Today, I explore the world of generative AI for podcasters. You'll learn how podcasters can benefit from AI tools like ChatGPT, Descript, and others for research, summarization, scheduling, and script writing. While AI can assist with various parts of the process, we need to remember it cannot replace the emotional connection created by a human’s voice. Don’t miss out on this practical episode ful...

Booking podcast guests can be a mess without the right tools. Missing one step can mean a bad recording, forgotten instructions, or unprepared interviewees. They might never get the right invite, or the right link. That’s why I’ve automated my entire podcast guest booking process. I don't need to remember anything, and my guests fully know what to expect. Today, I’m going to show you this crucial...

Recently, I was on a panel where someone asked, “How can you possibly run 3 podcasts? I struggle with one!” The clearest answer is I’ve been doing this for 10 years. Because of that, I have a clear system in place for how I create podcast content. At the heart of that is automation and delegation. When it comes to automating your podcast, you probably have a few important roles: Creating the conte...

Want to get on more podcasts? There's something you need to know. There are SO many bad podcast pitches. From the shameless to the clueless, standing out is as easy as showing the host you care more about their audience than about your personal PR. To do that, AVOID these Bad Pitch Archetypes. Links Check out the artwork Are You an Effective Podcast Guest? The RIGHT Way to Pitch Podcasts -- About...

Going on someone’s podcast can be a great way to establish your authority and promote your work, right? Wrong . Well…it is right, but it shouldn’t be your primary motive. Much like how the intentions behind your actions get you into The Good Place, your intentions for reaching out to a podcast host and coming on the show also need to be good. Otherwise, the host and the audience will see right thr...

Content reuse is a tale as old as time. Disney, when making Robin Hood, famously re-used stills from Snow White and The Jungle Book in order to save money when their budgets were low. While the discovery of this practice was frowned upon for Disney, we should look at it as a smart thing. We're saving time where you reusing our message to reach new people. That's why, in today's episode, I'm going...

Are you an effective podcast guest? Much like podcast swaps, this can be a great way to grow your show. But you need to do a good job! So how can you be an effective podcast guest? I have 3 tips: Provide Value . Ask the host about their audience, what their problems are, and do you best to offer actionable advice. Don’t self-promote too much. You don’t want to come off as salesy or smarmy the whol...

Recently, I had the privilege of speaking at my high school alma mater’s Career Day about being a podcast coach and content creator. It was an opportunity to teach students about what I do, but it was also a learning opportunity for me. I’ve been listening to podcasts essentially since some of these students were in diapers (or even before they were born). I’ve been podcasting since they were my o...

Are you using your podcast to build your own authority? Most people aren't. See, if you have an interview podcast, you probably aren’t. Instead, I recommend you do this: 1. Start working in short, 20 minute or less episodes into your show. 2. Pick topics that allow you to showcase your expertise and solve a problem. 3. Have a super clear CTA to join your mailing list or schedule a free call. If yo...

We've got another coaching call for you today, but it's a little bit different than the other coaching calls that I've done. That's because Trudie Avery is shutting down her podcast. So instead of a coaching call on what she can do to improve her podcast, we're doing a little bit of a post-mortem. Trudie's biggest problem, as you'll come to find out, is positioning. She is a branding expert, but h...

Over the past several months, I’ve covered YouTube a few times, and made the arguments for and against video in podcasting. And if you’re in the “I don’t want to add video to my podcast” camp, there’s good news that came out of Hot Pod Summit ’23. Head of YouTube Podcasting Kai Chuk was in attendance and announced that podcasts are coming to YouTube Music — but that’s not all he announced. Read th...

There are a lot of moving parts to launching and producing a podcast! Lots you need to think about...not just about putting the content together and recording it and editing, but about how you present your show. Last week , I shared with you my 7-Point Framework for podcast growth. I also shared with you that I am offering podcasts audits , where I apply that framework and give you objective and h...

One of the biggest struggles for podcasters is growth. Getting more downloads, more engaged listeners, more leads! That’s why I put together a 7-point podcast growth framework. If you want to grow your show, do these 7 things: Make sure you’re in all the podcast directories Review Title and Description Review of Episode titles and descriptions to attract more listeners (and for SEO) Rework your CT...

Are most of the podcasts you listen to for fun, or for growth? If you're like 74% of podcast listeners, you listen to podcasts to learn new things. That's why your podcast should be a painkiller. And today, I'm going to give you all the reasons why. Show Notes Painkillers vs. Vitamins 3 Questions You NEED to Answer to Have a Profitable Podcast (Show's Mission Statement) -- About Streamlined Podcas...

Tell me if this sounds familiar: you have a great interview with a guest. Now it’s time to edit. You’re using software you’re still kind of learning. And this interview has a slightly different issue you haven’t seen before, so you’re watching YouTube videos on how to remove AC hum from your guest’s audio. You feel like you said “um” too much so you’re trying to remove some, but not all of them. Y...

Want to know a secret that saves me a TON of time (and can save YOU time too)? This podcast isn’t the only place you’ll see this content. You’ll see it on Instagram, on LinkedIn, and in my newsletter. The process is easier than you’d think. Here’s how mine works. Show Notes Save Time! 7 Things You Can Automate for Your Podcast TODAY How to Add a Google Doc in a Specific Folder with Your Stream Dec...

Podcasting is a TON of work -- it's no wonder 75% don't make it past 7 episodes. But it can be easier through automation...and you don't need to be super technical to automate some aspects of your podcast! Here are 7 things you can automate for your podcast today. Get the Podcast Automation Pack Show Notes Calendly Buzzsprout Descript ConvertKit Repurpose Castos Airtable -- About Streamlined Podca...

Today’s episode is the first in a new series of coaching calls I’m doing for the show. I’m talking to Aaron Lee, who got his start in radio before pivoting to podcasting in late 2020. He’s seeking advice on how to improve his process, how to turn his podcast into lead gen for consulting, and get an answer to the question, “do I need transcripts?” Listen to Aaron's Podcast Apply to have your own co...